Video: Inside the Super Secret Batmobiles at Warner Bros.’ SXSW Activation

Warner Bros. subsidiary DC Comics is bringing its comic books to life for its 2018 SXSW activation. The film and TV studio brought several vehicles from two Batman films, as well as last year's Justice League, allowing festival-goers to get up close and personal with movie history. "They decided, this is SXSW, [so] we're going... Continue reading at 'AdWeek'

[ AdWeek | 2018-03-16 00:00:00 UTC ]
News tagged with: #warner bros #comic books #justice league #movie history

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Video Advertising Goes Global With French Power Merger

Two major players in online video advertising, Ebuzzing and Teads, are merging to create a new company with plans to list on the NASDAQ in 2015.Both companies are French, and have separately been developing "outstream" video advertising allowing the distribution of video advertising outside of... Continue reading at Advertising Age

[ Advertising Age | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video advertising #major players #online publishers #social feeds


Comcast joins Time Warner Cable in Consumer Reports' doghouse

The merger partners are two of America's least favorite cable companies, according to the magazine's new survey.Merger partners Comcast Corp. and Time Warner Cable Inc. are two of America's least favorite cable companies, according to a new survey from Consumer Reports.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer reports


The Quartz secret to great native ads: Think like an editor

Jay Lauf, publisher of Quartz, spoke at Digiday Publishing Summit about what the site has learned by focusing on design, useful content and shareability in its native ad programs. The key, he said, is the sales side thinking like editors.The post The Quartz secret to great native ads: Think like... Continue reading at Digiday

[ Digiday | 2014-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jay lauf


An Insider’s Guide to How One UK Agency Places Its Writers

Andrew Lownie, recently short-listed for The Bookseller UK literary agent of the year, explains how the agency goes about selling its authors. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #andrew lownie


New Cash, New Questions for Business Insider

Business Insider, one of the sites at the forefront of creating a native digital publishing model, happily announced the other day an additional investment of $12 million, bringing its total to about $30 million. Started by former securities ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business insider #additional investment #$12 million #$30 million


VIDEO: A novel approach to child rearing

The author of The Jane Austen Book Club gets inspiration for her new novel by a real life experiment where a baby chimp was raised as part of a human family Continue reading at BBC News

[ BBC News | 2014-03-14 00:00:00 UTC ]
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Pew: Americans are ‘Actively Engaged’ with Public Libraries

Calling it “the first of its kind” Pew officials said the report, “sheds light on broader issues around the relationship between technology, libraries, and information resources in the U.S.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public libraries #actively engaged #sheds light


Video: A Tactical Guide to Content

The consumer appetite for video is well-acknowledged. But video is emerging as a critical component of b-to-b sales and marketing strategies. Skyrocketing viewership, exceptional storytelling, and effortless sharing form the bulk of the evidence for b-to-b publishers. Continue reading at Folio Magazine

[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #critical component #marketing strategies


Upworthy’s Founder Talked At SXSW… And You’ll Never Guess What He Said

Viral site’s CEO Eli Pariser talks curation, algorithms and data versus intuition in news publishing. By Stuart DredgeStuart Dredge Continue reading at The Guardian

[ The Guardian | 2014-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishing


Plympton/DailyLit Debuts Rooster App at SXSW

Plympton/DailyLit, a digital reading venture focused on serialized content, is launching Rooster, a reading app that picks books for its users to read and delivers them in installments to mobile devices for $4.99 a month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading app #picks books #mobile devices


Libraries, Authors and Publishers Head to SXSW 2014

SXSW Interactive (March 7-11), the annual tech festival, opens today in Austin, Tex. and expect to see a wide range of publishers and publishing-related events. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers head #opens today #wide range #publishing-related events


Digital publishers chase video with mixed results

Text-based Web publishers like Business Insider and Vox Media are trying their hands at video. But some are doing a better job of it than others. The post Digital publishers chase video with mixed results appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mixed results #business insider #vox media


VIDEO: Children's laureate recommends books

The children's laureate Malorie Blackman, on how to get kids reading on world book day Continue reading at BBC World

[ BBC World | 2014-03-06 00:00:00 UTC ]
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'Divergent' film company teams with Sephora for a makeup line (+video)

Sephora has released a makeup line based on the upcoming movie 'Divergent,' adapted from the young adult book of the same name by Veronica Roth. Fellow young adult franchise 'The Hunger Games' also had tie-in makeup products, as well as a clothing line. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #upcoming movie #veronica roth #hunger games #makeup products #clothing line


VIDEO: Cherub author begins a Rock War

A decade after beginning his successful Cherub series, best-selling children's author, Robert Muchamore, publishes his new book, Rock War. Continue reading at BBC News

[ BBC News | 2014-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #best-selling children #robert muchamore


Another HTC flagship leak reveals microSD slot, brushed metal finish (video)

Storage expansion went out of fashion over the last two years. Fortunate, then, for those of us wanting to take our music / audio book / photo collection everywhere, that HTC's upgraded One will see a return to microSD storage on its flagship series.... Continue reading at Engadget

[ Engadget | 2014-03-03 00:00:00 UTC ]
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Reports of a second JK Rowling series has fans on alert (+video)

Reports from the UK suggest that JK Rowling has committed to a seven-book series, although her American publisher says the story is 'without foundation.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk suggest #jk rowling #seven-book series #american publisher


BuzzFeed's 'Real Women' Video Strikes Controversial Chord

How women are portrayed in photography has been a hot-button issue in publishing during the last several months. One could argue the spirited dialogue goes back a year to Dove's "Real Beauty Sketches" effort, which went viral. At any rate, whether you find BuzzFeed Video's "Photoshopping Real... Continue reading at AdWeek

[ AdWeek | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #videowatch chart #chart tracks #pure views #data sources #proprietary score #helps judge #recommended videos #tv shows #movie trailers #music videos


Amazon takes on Netflix with rebrand of LoveFilm video-on-demand service

Online retailer will fold film and TV rental arm into its Prime subscription service for combined price of £79 a yearAmazon is hitting back at Netflix in the UK by rebranding its LoveFilm video-on-demand service.LoveFilm, bought out by Amazon three years ago in a deal worth nearly £200m, will be... Continue reading at The Guardian

[ The Guardian | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #captain phillips