Vice Media Urges Marketers to Reassess ‘Antiquated’ Blocklists  

In the wake of nationwide protests against police brutality and racial injustice, marketers and agencies that work with Vice Media have added terms like "Black Lives Matter," "protest," "Minneapolis" and even "Black people" to blocklists. As a result, the publisher's news coverage related to those ongoing nationwide protests was monetized at a rate 57% lower... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-24 17:00:52 UTC ]
News tagged with: #police brutality #racial injustice #vice media #black people

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U.K. Publishing Spotlight: Head of Zeus Prioritizes the U.S. Market

The managing director of Head of Zeus argues that the U.S. market presents a big opportunity for U.K. publishers, and is worth the effort to break through. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #big opportunity #publishing spotlight


U.K. Publishing Spotlight: For Watkins Media, No Niche Is Too Small

Watkins Media’s head of marketing says that its unique titles, which span many categories—including the occult several countercultures—are finding success in the U.S. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #finding success #watkins media #publishing spotlight


Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2024

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2024-02-06 05:01:00 UTC ]
More news stories like this | All news stories tagged with: #digital media #media landscape #$7 million


Zibby Media Invests in Events—With a Touch of Glam

Zibby Media has invested heavily in a traditional means of promoting books: live events. The company has hosted a range of splashy gatherings across the country to bring its readers together, and later this month, founder Zibby Owens will embark on a 24-state tour to promote her debut novel,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-06 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #promoting books #traditional means #invested heavily #live events


The Morning After: Senate tells social media CEOs they have ‘blood on their hands’

The CEOs of Meta, Snap, Discord, X and TikTok testified at a high-stakes Senate Judiciary Committee hearing on child exploitation online. During the hearing, Mark Zuckerberg, Evan Spiegel, Jason Citron, Linda Yaccarino and Shou Chew spent nearly four hours being grilled by lawmakers about their... Continue reading at Engadget

[ Engadget | 2024-02-01 13:31:01 UTC ]
More news stories like this | All news stories tagged with: #publishing companies


Taipei International Book Exhibition 2024: A Market Profile

A market boosted by the elimination of sales tax on books, Taiwan is ready for a strong year at its upcoming international book exhibition. The post Taipei International Book Exhibition 2024: A Market Profile appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-30 19:49:02 UTC ]
More news stories like this | All news stories tagged with: #international book #strong year #sales tax


G/O Media Hangs ‘For Sale’ Sign Across Its Portfolio

Digital media company G/O Media is shopping around its portfolio of editorial assets in hopes of securing buyers for individual titles, part of a broader effort to divest the properties ahead of another challenging year for the media industry, according to four people... Continue reading at AdWeek

[ AdWeek | 2024-01-24 09:52:22 UTC ]
More news stories like this | All news stories tagged with: #digital media #people familiar #challenging year #broader effort #individual titles #media industry


Open Road Integrated Media Has ‘Transformational’ Year

More titles, publishers, and services led to record revenue in 2023 at the digital marketing company, said CEO David Steinberger. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-24 05:00:00 UTC ]
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Three trailblazing women in media who've been forgotten – until now

Mae D Huettig, Romana Javitz and Shirley Graham DuBois were instrumental in their respective media fields but very few of us will be aware of their individual contributions. Continue reading at The Conversation

[ The Conversation | 2024-01-22 21:21:50 UTC ]
More news stories like this | All news stories tagged with: #women in media #trailblazing women


Twitch Quietly Ends Partnerships With Rolling Stone, Complex, Vice

Livestream platform Twitch quietly ended a series of multiyear partnerships in 2023 that it brokered with publishers including Rolling Stone, Complex and Vice, according to three people familiar with the agreements. Twitch invited the publishers to establish channels on... Continue reading at AdWeek

[ AdWeek | 2024-01-18 10:34:51 UTC ]
More news stories like this | All news stories tagged with: #publishers including #people familiar #rolling stone


Quarto Delists from London Stock Market, Makes Tender Offer

The U.K–based publisher has begun a tender offer to acquire more than 11 million common shares as it delists from the London Stock Exchange’s main markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-18 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #based publisher


Pietsch Touts New Marketing Efforts in Letter to Authors

In his last annual letter to authors as Hachettte Book Group CEO, Michael Pietsch hit on a number of topics, including the publisher’s steps to improve its marketing efforts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-26 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #book group #marketing efforts #annual letter


NowThis Hires Its First CEO Since Being Spun Off by Vox Media

Social publisher NowThis, which often sees its trending news and entertainment videos go viral on social platforms, hired media veteran Sharon Mussalli as CEO--its first since the title was spun off from Vox Media in April. The newly independent publisher is now owned by... Continue reading at AdWeek

[ AdWeek | 2023-12-19 09:31:39 UTC ]
More news stories like this | All news stories tagged with: #independent publisher #social platforms #vox media


AAP’s September StatShot: US Book Market Up 0.8 Percent YTD

 US trade revenue was down 0.1 percent year-to-date, and down 0.4 percent for the month of September YTD, in the AAP's StatShot report. The post AAP’s September StatShot: US Book Market Up 0.8 Percent YTD appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-12 16:24:19 UTC ]
More news stories like this | All news stories tagged with: #book market #statshot report #post aap


Pink Dystopia: Gabrielle Korn on How a Decade in Women’s Media Inspired Her Novel

Science fiction made me want to be a writer. As a child in the ‘90s I read Interstellar Pig because my older sister loved it, and that’s when it started—a lifelong obsession with alternate universes, aliens, time travel, dystopia; a compulsion to read and eventually tell stories to make sense of... Continue reading at Literrary Hub

[ Literrary Hub | 2023-12-12 09:52:39 UTC ]
More news stories like this | All news stories tagged with: #science fiction #make sense #time travel


Morry Schwartz steps aside as chairman of independent publisher Schwartz Media

Publisher of the Monthly and the Saturday Paper says he will no longer be involved in day-to-day operationsFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails,free app or daily news podcastMorry Schwartz has given up his leading role at the company he... Continue reading at The Guardian

[ The Guardian | 2023-12-11 06:44:11 UTC ]
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Children’s Books: Publishers Discuss the Mexican Market’s Evolution

At the 2023 Guadalajara International Book Fair, three Mexican children’s publishers discuss what they describe the sector’s boom. The post Children’s Books: Publishers Discuss the Mexican Market’s Evolution appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-08 19:37:01 UTC ]
More news stories like this | All news stories tagged with: #mexican market #publishers discuss #post children #mexican children


Italy: Più Libri Più Liberi Opens Today in a ‘Stable Market’

Small- and medium-sized publishers make up 50.1 percent of the Italian book market, reports AIE at today's Più Libri Più Liberi opening. The post Italy: Più Libri Più Liberi Opens Today in a ‘Stable Market’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-06 19:33:32 UTC ]
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Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies

Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global... Continue reading at Digiday

[ Digiday | 2023-12-05 15:08:37 UTC ]
More news stories like this | All news stories tagged with: #publishing industry #global pandemic #latest trends #constantly evolving #ad spend #revenue diversification #media companies


The Taunton Press Sold to Active Interest Media

The Taunton Press, publisher of magazines, books, and a range of digital products in the woodworking, home building and renovation, building science, gardening, and sewing categories, has been acquired by enthusiast media company Active Interest Media. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-05 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #home building #digital products #taunton press