UPDATE: Google's DoubleClick Outage Affected 55,185 Websites

UPDATE: This morning's crash of Google's DoubleClick ad server took down ads for more than 55,185 websites, equivalent to 315 ad network outages, according to data from online monitoring firm Dynatrace. Around 9 a.m. this morning, Google's DoubleClick ad server, which powers advertising for countless publishers, went down, potentially costing the overall publishing industry thousands—if not millions—of dollars. The outage affected Adweek, among other publishers, and we saw the problem cease at roughly 10:30 a.m. Here's what happened: Ads that usually pop up on Adweek, The Wall Street Journal, Wired, Forbes and The Guardian's homepages were nonexistent for 90 minutes. Google's platform is responsible for running ads for the majority of publishers across the Web. Google's third-party ad network brought in $3.4 billion last quarter, according to the Mountain View, Calif.-based company's third quarter report. That equates to $1.5 million per hour when applying back-of-the-napkin math, which also suggests the damage could have been as much as $2 million this morning. Here is the official statement from Google, sent at 11:30 a.m. "DoubleClick for Publishers experienced an outage this morning impacting publishers globally, across their video, display, native and mobile formats. Our team has worked quickly to fix the software bug, and DFP is now back up and running, so our publisher partners can return to funding their content." Meanwhile, Twitter users are already sounding... Continue reading at 'AdWeek'

[ AdWeek | 2014-11-12 00:00:00 UTC ]
News tagged with: #publisher partners #twitter users #ad revenue

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Southern Newspaper Publishers Association Launches Revamped Website

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[ Editor & Publisher | 2013-06-24 00:00:00 UTC ]
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Google News in Germany asks publishers to opt-in for indexing, sidesteps copyright fees

Despite its "Defend Your Net" campaign last year, Google was unable to fully put the brakes on changes to German copyright law that may mean it has to pay up for news excerpts it indexes. As a result, the company announced that unlike the other 60 countries where Google News operates by relying... Continue reading at Engadget

[ Engadget | 2013-06-22 00:00:00 UTC ]
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Dedicated website launches for Amazon Publishing

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[ The Bookseller | 2013-05-29 00:00:00 UTC ]
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US court backs Google book plans

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[ Stuff | 2013-05-09 00:00:00 UTC ]
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Barnes & Noble boosts content on Nook with Google Play

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[ PC World | 2013-05-03 00:00:00 UTC ]
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New York Times' Google Glass App Reads Stories to You

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[ AdWeek | 2013-04-27 00:00:00 UTC ]
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SpinMedia buys Vibe magazine and websites

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[ Crains New York | 2013-04-26 00:00:00 UTC ]
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Random House Updates BookScout: FB Friendly and Ready to Go

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[ Publishing Perspectives | 2013-04-04 00:00:00 UTC ]
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Arthur Frommer takes brand back from Google, will keep guidebooks going

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[ Engadget | 2013-04-04 00:00:00 UTC ]
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Is Google’s Agreement with French Publishers Exportable to the U.S.?

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[ Editor & Publisher | 2013-03-29 00:00:00 UTC ]
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[ Publishing Perspectives | 2013-03-26 00:00:00 UTC ]
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[ Editor & Publisher | 2013-03-22 00:00:00 UTC ]
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[ Engadget | 2013-03-22 00:00:00 UTC ]
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[ Engadget | 2013-03-21 00:00:00 UTC ]
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[ Editor & Publisher | 2013-03-18 00:00:00 UTC ]
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[ Engadget | 2013-03-15 00:00:00 UTC ]
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Google Launches French Media Fund

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[ Editor & Publisher | 2013-03-04 00:00:00 UTC ]
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German Copyright Law Targets Google Links

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[ The New York Times | 2013-03-02 00:00:00 UTC ]
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Google applauds Germany's weakened online copyright law

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[ PC World | 2013-03-01 00:00:00 UTC ]
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