Uncharted, Ubisoft Lead Gamescom Chatter on Facebook

Facebook revealed the most talked about video games and consoles on its platform during Gamescom, the German trade fair taking place Aug. 22 through 26. During the week of Gamescom, Facebook said more than 14 million users were behind 29 million interactions (posts, comments, Reactions and shares) about Gamescom, popular video games and publishers. Breaking... Continue reading at 'AdWeek'

[ AdWeek | 2017-08-25 00:00:00 UTC ]
News tagged with: #facebook revealed #video games

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Facebook Serves Up User Data to Measure Ads on Others' Sites, Apps

Google was supposed to uproot digital advertising's foundation. But Facebook may beat the search giant to the punch.Confirming what has become advertising's latest worst-kept secret, Facebook said it will begin applying its user data to ads shown outside the social network through a retooled... Continue reading at Advertising Age

[ Advertising Age | 2014-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad server #actual ads #demand-side platform #buy ads #real-time auctions #company plans


How Facebook is courting publishers

The social network has built a formidable group of former journalist and publishing execs to forge partnerships with media companies new and old. The post How Facebook is courting publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing execs #media companies


iBooks Bestsellers: 'Gone Girl' Takes the Lead

As the first reviews for David Fincher’s much anticipated adaptation of 'Gone Girl' begin to trickle in, Gillian Flynn’s 2012 bestseller pushed to the top of Apple’s iBooks bestseller list for the week ended September 22. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks bestsellers #david fincher #gillian flynn


Websites Are Wary of Facebook Tracking Software

Online retailers and publishers are pushing back against Facebook Inc. FB -0.20% 's efforts to track users across the Internet, fearing that the data it vacuums up to target ads will give the social network too much of an edge. Web traffic exp ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online retailers #pushing back #track users #target ads


Brand Publishers Are Ditching Facebook in Favor of Microsites

Brand publishers are more aware that they’re really just renting social media space on Facebook and are moving resources away from the social network. One agency said its clients are pulling away from Facebook in “dramatic numbers”—reallocating their resources to microsites and alternate social... Continue reading at AdWeek

[ AdWeek | 2014-09-22 00:00:00 UTC ]
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Facebook's 'books that stayed with you' meme: Here are the top picks

Facebook recently revealed some of the books that users picked most often when participating in a meme about what books 'stayed with you.'  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top picks


Facebook tests vanishing posts

The social network is testing a feature that allows users to set their published posts to be deleted at a specific time. Continue reading at BBC World

[ BBC World | 2014-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #published posts


Facebook drops hints that it’s eyeing content recommendation, too

What Facebook's news recommendations feature could mean for publishers, advertisers. The post Facebook drops hints that it’s eyeing content recommendation, too appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-09-09 00:00:00 UTC ]
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The 100 Books Facebook Users Love

What titles most shaped the site's readers? Harry Potter, To Kill A Mockingbird, The Lord of the Rings—and the Bible. Continue reading at The Atlantic

[ The Atlantic | 2014-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter


iBooks Bestsellers: Forman Still Leads

Gayle Forman’s 'If I Stay' held on to its #1 spot on Apple’s iBooks bestseller list for the week ended September 1. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gayle forman #ibooks bestsellers ##1 spot


How to automate your Facebook and Twitter posts with Buffer

So you've got "a friend" who is a social media addict. They check in to every location, Instagram every meal, even use "hashtag" in conversation. Well, Buffer can help them keep their social media feeds flowing with content without chaining them to a phone or laptop. The way Buffer works is... Continue reading at PC World

[ PC World | 2014-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter posts #real life


How Facebook plays content gatekeeper

For the Win has had success driving referral traffic from Facebook’s trending topics, a feature that, despite becoming a mainstay on Facebook, remains an afterthought for some self-styled “viral publishers.” The post How Facebook plays content gatekeeper appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trending topics


Why publishers should cheer Facebook’s click-bait crusade

Reducing the click-bait clutter is just the latest in a series of alterations aimed at filtering the news feed for quality. It looks like long-form publishers have something to celebrate. Sponsor content by Parse.ly. The post Why publishers should cheer Facebook’s click-bait crusade appeared... Continue reading at Digiday

[ Digiday | 2014-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsor content


Kelpies leads Scottish Children’s Book Awards shortlists

The Scottish Children’s Book Awards shortlists have been announced with Floris Books... Continue reading at The Bookseller

[ The Bookseller | 2014-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scottish children #floris books


One weird trick -- Facebook to clear newsfeeds of click-bait headlines

Click-bait articles are rife online. Countless websites ply a trade in leading headlines designed to lure readers in, giving as little away as possible as an encouragement to click through. A virtual prick-tease, if you will. Sometimes the click is worth it, but all too often the article --... Continue reading at Betanews

[ Betanews | 2014-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lure readers #magazine websites


Facebook moves to rid its feed of click bait

Facebook will reduce “click-bait” posts of outside links that try to lure users with eye-catching headlines.Headlines such as “You’ll never believe why ...” or “This is the craziest thing ever,” are common on the Internet. Publishers, including marketers, post the links on social sites like... Continue reading at PC World

[ PC World | 2014-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social sites #craziest thing #drive traffic #gathering feedback


Facebook’s war on click-bait risks collateral damage

Facebook's attempt to crack down on publisher click-bait might be well-intentioned, but it could incidentally hurt publishers that produce shorter stories. The post Facebook’s war on click-bait risks collateral damage appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook


Facebook’s Plan to Make Apps Work Like Webpages Gathers Momentum

Facebook says that hundreds of online companies have adopted its plan to let mobile apps operate more like the world wide web, seamlessly linking together in much the same way that pages do inside your web browser. According to Facebook’s Vijay Shankar, these companies have published over 3... Continue reading at Wired

[ Wired | 2014-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online companies #web browser


Playboy Makes Over Website to Be More Facebook-Friendly

Playboy has a new website that the publisher hopes you might even share with your mom on Facebook.Next Monday, the 60-year-old men's magazine will "officially" revamp its 20-year-old website to put a heightened focus on serving up grown-up entertainment that's not overly "adult." The new... Continue reading at Advertising Age

[ Advertising Age | 2014-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher hopes #soft launch


iBooks Bestsellers: Adaptations Take the Lead

Just over a week ahead of the release of the film adaptation of 'If I Stay,' Gayle Forman's novel, once again, took the top spot on Apple's iBooks bestseller list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks bestsellers #week ahead #film adaptation #gayle forman