IPG Mediabrands’ UM has promoted Deidre Smalls-Landau to U.S. chief marketing officer, effective immediately. She will retain her current position as global head of culture while adding oversight of UM’s strategic branding, platforms and initiatives to her remit. Since joining IPG Mediabrands in 2011 as managing director of multicultural agency Identity, Smalls-Landau says she’s been focused on “connecting the dots” of the organization. (Smalls-Landau, who spent time in group management at Publicis and WPP’s Grey Group as well, was named global chief cross-cultural officer of UM Worldwide in 2017.) “It’s not a departure from that,” she explains. “It’s an amplification of building [cultural] expertise into the many other facets of the agency. ... I will really be focusing on the intersection of advertising, media, technology and culture." Smalls-Landau will continue to be based out of New York and report to UM U.S. CEO Lynn Lewis. “In her expanded role as CMO, she will continue to champion under-represented segments, ensuring cultural data and insights are at the core of our business and branding,” Lewis said in a statement. Under Smalls-Landau’s leadership, UM began publishing Remix Culture, the first culturally focused iteration of its annual Wave X study for tracking global social and digital media usage and motivations. Smalls-Landau says navigating the trends Remix Culture has uncovered will be key to her responsibilities as chief marketing officer. She... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-08-06 16:00:00 UTC ]
According to preliminary estimates released by the U.S. Census Bureau, bookstore sales fell 2.2% in February compared to February 2014, dropping to $716 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-15 00:00:00 UTC ]
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Bookstore sales fell 4.5% in 2014, to $11.38 billion, down from $11.90 billion in 2013, according to preliminary estimates released Thursday morning by the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-12 00:00:00 UTC ]
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Simon & Schuster has created a director of global digital and online sales role based in the US to apply a global approach to sales and marketing across its businesses worldwide. Colin Shields, who headed up the publishers’ digital sales, has been promoted to the newly created position of... Continue reading at The Bookseller
[ The Bookseller | 2015-02-05 00:00:00 UTC ]
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November bookstore sales fell 2.5%, to $736 million from $755 million in November 2013, according to preliminary estimates released Wednesday morning by the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-14 00:00:00 UTC ]
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Frankfurt Book Fair and the World Cookbook Fair have entered into a long term agreement to work together to bring publishers and authors in the culinary sector to Frankfurt in 2015. Juergen Boos, director of FBF, and Edouard Cointreau, vice president of the World Cookbook Fair, signed the... Continue reading at The Bookseller
[ The Bookseller | 2014-12-16 00:00:00 UTC ]
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Bookstore sales fell slightly in October, dropping 0.5%, to $728 million, compared to October 2013, according to statistics released Thursday morning by the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-11 00:00:00 UTC ]
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Bookstore sales fell 6.4% in September compared to September 2013, according to figures released Friday by the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-17 00:00:00 UTC ]
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Advertising Age today named Simon Dumenco its editorial director in charge of all editorial strategy and operations for its brands, including Ad Age, Creativity and Internet Week.Mr. Dumenco, a longtime Ad Age columnist and editor at large, takes on the role as Associate Publisher Abbey Klaassen... Continue reading at Advertising Age
[ Advertising Age | 2014-10-20 00:00:00 UTC ]
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Bookstore sales fell 5.1% to $707 million in July, according to data released by the U.S. Census Bureau. Sales were at $745 million in July 2013. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-15 00:00:00 UTC ]
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Despite high rents and preliminary data from the U.S. Census Bureau that shows a 7.9% drop in overall bookstore sales for the first half of 2014, PW’s informal poll of nearly two dozen indie bookstores found that many overcame a tough winter and are, in fact, up for the year. Some are way up. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-05 00:00:00 UTC ]
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Bookstore sales for the first six months of 2014 were down 7.9% compared to the same period last year, according to preliminary estimates from the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-13 00:00:00 UTC ]
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Sensing the changing tides in the industry, iPad magazine designer Joe Zeff is bringing his talents to the enterprise world.You may not have heard of Joe Zeff before, but if you've picked up an iPad edition of PC Magazine, Fast Company (full disclosure!), or Time's 9/11 memorial, you've likely... Continue reading at Fast Company
[ Fast Company | 2014-08-09 00:00:00 UTC ]
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As the gulf between Amazon and Hachette widens in their publisher-versus-retailer heavyweight fight, frustrated authors caught in the middle have begun to weigh in—some in better spirits than others. In the spoof video above, Outliers author Malcolm Gladwell meets with Amazon's vice president of... Continue reading at Slate
[ Slate | 2014-07-07 00:00:00 UTC ]
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Online audiences are oohing and ahhing over Netflix's New York Times branded content on women inmates, tied to the hit series Orange Is the New Black. While this is one of the first pieces created out of the Grey Lady's T Brand Studio, Netflix isn't new to the native advertising. And a source... Continue reading at AdWeek
[ AdWeek | 2014-06-17 00:00:00 UTC ]
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Hearst Magazine Digital Media has named Lee Sosin as senior vice president. He was formerly the vice president of strategic solutions for Yahoo!. Peter van Roden has been appointed as senior vice president of global experiences and events at the National Geographic Society. Continue reading at Folio Magazine
[ Folio Magazine | 2014-06-06 00:00:00 UTC ]
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Bookstore sales fell 6.8% in February, to $791 million, compared to February 2013, according to preliminary estimates released by the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-15 00:00:00 UTC ]
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Bookstore sales fell 6.9% in January compared to a year ago, dropping to $1.75 billion, according to preliminary estimates released Thursday by the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-14 00:00:00 UTC ]
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Suzy Draddy Jacobs has been named publisher of Capitol File magazine. Most recently, Jacobs served as vice president of the Mid-Atlantic and Southeast region for The Week. Continue reading at Folio Magazine
[ Folio Magazine | 2014-02-20 00:00:00 UTC ]
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Bookstore sales fell to $13.19 billion in 2013, down 1.6% compared to 2012, according to preliminary estimates released last week by the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-14 00:00:00 UTC ]
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Bookstore sales in 2013 fell 1.6%, to $13.19 billion, according to preliminary estimates from the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-12 00:00:00 UTC ]
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