Twitter's advertising revenue is down 59 percent during a five week stretch between April 1st and early May compared to the same period last year, The New York Times has reported. It regularly falls short of sales projections, and things aren't likely to change soon (apparently despite the arrival of new CEO Linda Yaccarino), according to Twitter employees and documents seen by the NYT. Musk previously said that Twitter was on track to post $3 billion in 2023 revenue compared to $5.1 billion in 2021. Last March, he stated Twitter was worth $20 billion, less than half the $44 billion he paid for it.In a Twitter Space last week, Musk said "half our advertising" disappeared, blaming advertisers in Europe and North America who have put "extreme pressure" on the company. "They are trying to drive Twitter bankrupt," he added.However, Twitter's ad sales staff is worried that advertisers have been scared off by a rise in hate speech and pornography, along with a surfeit of ads for things like online gambling and marijuana products. Since Musk took over Twitter, he has taken actions like firing key sales executives and reinstating banned users. That prompted ad agencies and brands including GM and Volkswagen to pause ad spending. Other advertisers including Apple, Amazon and Disney have reportedly been spending less on advertising than last year, employees told the NYT. It cited an example of large banner ads used to promote things like events or new movies (that can cost up to... Continue reading at 'Engadget'
[ Engadget | 2023-06-06 09:25:43 UTC ]
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Welbeck Publishing Group has reported turnover of £13m and operating profit of £1.3m in 2019 in its inaugural financial results, taking stock of its first nine months of trading. Continue reading at The Bookseller
[ The Bookseller | 2021-02-03 21:05:10 UTC ]
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Overall in 2020, the AIE and ALI with Nielsen have reported, Italians purchased 104.5 million book in 2020. The post AIE: Italy’s Trade Book Publishing Sales Grow 2.4 Percent in 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-01-29 21:50:15 UTC ]
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An unusual dip for downloaded audiobooks plays into the November 2020 StatShot book sales figures from the Association of American Publishers. The post AAP StatShot: US Adult Book Sales Up 35.4 Percent in November appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-01-25 19:02:26 UTC ]
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Pearson has reported group sales fell 10% in 2020 in its January trading update, reflecting the continuing impact of Covid. Continue reading at The Bookseller
[ The Bookseller | 2021-01-19 21:27:03 UTC ]
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Bookstore sales were $485 million in November, down from $618 million in November 2019, according to figures from the U.S. Census Bureau. The 21.5% decline was the smallest monthly drop since spring. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-19 05:00:00 UTC ]
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Shutdowns in December short-circuited the German market's progress in making up book sales losses from spring lockdowns. The post Börsenverein Report Shows 2020 German Book Revenue Down 2.3 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-01-08 15:54:29 UTC ]
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France's bricks-and-mortar booksellers have reported a year-on-year fall in sales of only 3.3% in 2020, despite a total of three months closure across two lockdowns, in response to the Covid-19 pandemic. Continue reading at The Bookseller
[ The Bookseller | 2021-01-06 14:21:18 UTC ]
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Indie bookshops in Tiers 2 and 3—which, unlike Tier 4 shops, can still open their doors to customers—have reported a change in customer behaviour this week, with reduced footfall since the government's warnings and further restrictions at the weekend. Continue reading at The Bookseller
[ The Bookseller | 2020-12-23 07:59:52 UTC ]
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Barack Obama's A Promised Land (Viking) has secured a second week in the UK Official Top 50 number one spot. Continue reading at The Bookseller
[ The Bookseller | 2020-12-01 09:38:10 UTC ]
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You can now start shopping for Black Friday deals on Amazon devices, and one of the first models you can get at a discount is the company’s Kindle e-reader. The latest version of the company’s basic e-reader is now on sale for $60, down $30 from its... Continue reading at Engadget
[ Engadget | 2020-11-20 11:45:42 UTC ]
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Bookstore sales fell 27.7% in September, dropping to $609 million from $842 million a year ago. For the first nine months of 2020, sales were down 31% compared to 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-18 05:00:00 UTC ]
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The United States market is on track for 'one of the highest volume years for US trade book sales in NPD BookScan history.' The post NPD Books: US October Sales up 7.1 Percent Over 2019: ‘A Healthy Month’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-11-10 14:47:08 UTC ]
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Bookstore sales tumbled 30.7% in August compared to August 2019, putting an end to a brief rally that saw the rate of sales declines slowing compared to 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-16 04:00:00 UTC ]
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In spite of historical challenges, unit sales of print books were up 6.4% in the first nine months of 2020. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-09 04:00:00 UTC ]
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In spite of historical challenges, unit sales of print books were up 6.4% in the first nine months of 2020. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-09 04:00:00 UTC ]
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Children's books have seen a boom during coronavirus-hit 2020 with non-fiction heading for a record year, according to Nielsen. Continue reading at The Bookseller
[ The Bookseller | 2020-09-24 11:31:27 UTC ]
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Edinburgh University Press has reported a 2% rise in sales for the year to end 31st July 2020 and announced that c.e.o. Timothy Wright will retire next year. Continue reading at The Bookseller
[ The Bookseller | 2020-09-15 09:03:36 UTC ]
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Seven months into the novel coronavirus pandemic in the U.S., ad buyers are still entering the market with uncertainty. Spending on traditional offline media is expected to be slashed by almost a third, although this could be offset by the continued rise in digital media investment by... Continue reading at AdWeek
[ AdWeek | 2020-09-02 14:20:11 UTC ]
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Global revenues at Penguin Random House fell slightly by 1.4% year on year in a "solid" six months to 30th June despite the impact of Covid-19, while parent company Bertelsmann saw group revenues tumble 8.9%. Continue reading at The Bookseller
[ The Bookseller | 2020-09-01 10:51:49 UTC ]
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Pearson has reported revenue fell 17% in the first half of 2020 as the result of “significant disruption” caused by Covid-19. However, the company has said “things are improving”, citing better sales in June. Continue reading at The Bookseller
[ The Bookseller | 2020-07-24 08:05:58 UTC ]
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