Troubled Nielsen to update measurements for local television

Increasingly under fire from its clients, the Nielsen company says it will soon incorporate homes that have cut the cable cord and rely on broadband in its measurement of local TV viewership Continue reading at 'ABC News'

[ ABC News | 2021-09-21 20:37:02 UTC ]
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Esports makes a deal with Nielsen to measure its audience

The esports industry, notorious for its lack of reliable streaming viewer figures, is trying to get its act together and provide third-party ratings to make its broadcasts attractive for rights buyers and advertisers. Companies like Tencent Holding Ltd.’s Riot Games and World of Warcraft’s... Continue reading at Advertising Age

[ Advertising Age | 2019-09-26 18:44:54 UTC ]
More news stories like this | News stories tagged with: #nielsen #—bloomberg news #super bowl #grown immensely #competitive gaming


Nielsen Social Content Ratings Bolsters Talent Promotion Measurement via Instagram

The Nielsen Social Content Ratings measure talent's promotion of television shows across Instagram, Facebook and Twitter, and its data from Instagram just became more robust. Nielsen said in a release that the improvement was made possible by Instagram's recent enabling of creator account... Continue reading at AdWeek

[ AdWeek | 2019-09-19 13:30:21 UTC ]
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Nielsen Is Partnering With Riot Games to Measure Esports Sponsorships

Nielsen will soon lend even more legitimacy to esports advertising by measuring sponsorship deals through Riot Games. Riot Games, the gaming publisher and esports event organizer, said it will begin working with Nielsen to measure the value of brand deals for Riot's League of Legends leagues and... Continue reading at AdWeek

[ AdWeek | 2019-06-27 20:44:59 UTC ]
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Nielsen to Measure Performance of Facebook Instant Articles

Expanded Digital Content Ratings aim to give publishers a more complete picture of their digital audiences. The post Nielsen to Measure Performance of Facebook Instant Articles appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-13 00:00:00 UTC ]
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Nielsen's New COO Explains Why Total Audience Measurement Is Taking So Long

Specs Steve Hasker Current gig Global president and COO, Nielsen Previous gig Global president, Nielsen Age 46 Adweek: What are you tackling in the new position? Steve Hasker: Two things. One is the translation of total audience [measurement], which is now implemented into the new state of... Continue reading at AdWeek

[ AdWeek | 2016-03-22 00:00:00 UTC ]
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Nielsen CEO David Kenny on Nielsen One Learnings, Reaccreditation and What’s Next

It's been a rocky few years for Nielsen following the loss of its third-party accreditation in late 2021. Though the Media Rating Council (MRC) confirmed late last year that the measurement company's status remained suspended, Nielsen has been working hard to earn back trust from buyers and... Continue reading at AdWeek

[ AdWeek | 2023-04-10 20:00:00 UTC ]
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Nielsen Debuting First Version of Nielsen One Cross-Platform Metric Next Month

Nielsen is getting an early jump on Nielsen One, its cross-platform tool that will enable publishers and marketers to transact on a single metric across linear and digital platforms. While the metric isn't set to roll out until next December, Nielsen will be debuting the first version of the... Continue reading at AdWeek

[ AdWeek | 2021-12-21 12:30:00 UTC ]
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‘This is not your grandfather’s Patch’: Lookout Local wants to be the modern local news of Santa Cruz

Launching a digital media company looking to take over the role of local newspapers is a tricky undertaking, even without calculating a looming recession. The post ‘This is not your grandfather’s Patch’: Lookout Local wants to be the modern local news of Santa Cruz appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-08-17 04:01:53 UTC ]
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A Bag Full of Trouble: How I Found My Way Into My Debut Novel

Some time ago–a decade at least, but it feels longer–a literary agent read a manuscript that I’d written and told me that she loved it, loved my style, but the book felt too calculated, too much like a math problem. It didn’t lack heart per se, she said, but it felt too much like a […] Continue reading at Literrary Hub

[ Literrary Hub | 2024-11-18 09:55:11 UTC ]
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'Say Nothing' explores 'human wreckage' wrought by young radicals during the Troubles

FX's adaptation of Patrick Radden Keefe's best-selling book focuses on the Price sisters and raises questions about how a bitterly divided country can move on from the past. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-11-14 11:00:06 UTC ]
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‘No Americans putting on bad Belfast accents!’ How Disney drama Say Nothing brings the Troubles to life

A new series is stepping into the fraught territory of Northern Ireland in the 70s by telling the real-life story of a woman abducted by the IRA. Its creators talk about truth, reconciliation and trying to depict both sides of the conflict“To be honest, I’d always thought of the Troubles as a... Continue reading at The Guardian

[ The Guardian | 2024-11-12 11:00:55 UTC ]
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EUDR Updates Were a Hot Topic at the BMI Annual Meeting

Though implementation of the new rules aimed at fighting deforestation has been delayed, speakers at the meeting urged printers and publishers to keep working to ensure that their companies are in compliance when the regulations kick in at the end of 2025. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-11-05 05:00:00 UTC ]
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Small, local book festivals are still thriving | Letters

Stewart Collins says support for the Petworth literary festival in West Sussex is growing, and Kathryn Streatfield suggests local events are the solution for a changing festival worldLaura Barton’s piece paints an understandably downbeat picture of where we are now in the world of the literary... Continue reading at The Guardian

[ The Guardian | 2024-10-29 16:25:30 UTC ]
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Amazon unveils a new Kindle with color display, plus updated models

Amazon has unveiled some exciting updates to the Kindle series of e-readers, including the Kindle Colorsoft (the very first Kindle with a color display) as well as updated Kindle Scribe and Kindle Paperwhite models. The regular Kindle also has a new “Matcha” green colorway. Keep reading... Continue reading at PC World

[ PC World | 2024-10-17 14:54:38 UTC ]
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How Should Debut Novelists Measure Success?

Earlier this May, an Esquire article by Kate Dwyer called “Why Are Debut Novels Failing to Launch?” channeled the fear of debut novelists everywhere: What happens if no one buys my book? Book sales are an important way for editors and agents to gauge whether to invest in an author. If her first... Continue reading at The Millions

[ The Millions | 2024-10-16 12:00:00 UTC ]
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Nielsen BookData Releases Book Sales Data on Several Markets

January to August, Nielsen BookData and GfK Entertainment report on fiction and nonfiction sales 'in many regions.' The post Nielsen BookData Releases Book Sales Data on Several Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-10-15 14:26:13 UTC ]
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Engadget Podcast: Why the Windows 11 2024 update is all about Copilot AI

This week, Microsoft started rolling out the Windows 11 2024 update, but it quickly became clear that the company was far more eager to unveil new features for its Copilot AI and Copilot+ AI PCs. In this episode, Devindra and Cherlynn chat about Microsoft's current AI priorities, and what it... Continue reading at Engadget

[ Engadget | 2024-10-04 11:30:26 UTC ]
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Authors Guild Reaches Agreement with Troubled TouchPoint Press

After hearing from dozens of authors about the poor business practices of TouchPoint Press, the Authors Guild has reached an agreement with founder Sheri Williams to pay authors overdue royalties, revert rights back to any author who has not yet received them, and close the press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-09-16 04:00:00 UTC ]
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Streaming hit multiple new viewership records in July, Nielsen reports

Streaming posted another banner month in July, reaching multiple new milestones in the latest issue of The Gauge report from Nielsen. The big headline is that streaming was responsible for 41.4 percent of all TV viewing during the month. That's the highest share in the report's brief history for... Continue reading at Engadget

[ Engadget | 2024-08-20 19:15:29 UTC ]
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Australia’s Booktopia Sold to Local Camera Store Chain

Booktopia, the Australian online bookseller, which went into voluntary receivership in July, has been sold to camera store chain DigiDirect. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-19 04:00:00 UTC ]
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