Bloomberg Media wants marketers to capitalize on consumer mood swings.The publishing tycoon plans to use its NewFronts presentation on Monday to promote a new offering, dubbed Trigr, that allows marketers to serve a custom tailored creative or branded content after specific market conditions are met.Take for example the French election. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-05-01 00:00:00 UTC ]
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Research commissioned by Penguin Random House has revealed only 0.7% of English Literature GCSE students in England study a book by a writer of colour while only 7% study a book by a woman. Continue reading at The Bookseller
[ The Bookseller | 2021-06-28 22:57:04 UTC ]
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Nielsen's latest studies show the number of podcast listeners who tune in one to three times a month has grown 10% since 2018. The post Cheat Sheet: Nielsen studies show ‘light’ listeners make up nearly half of podcast audience appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-06-22 04:01:00 UTC ]
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Ahead of Amazon's Prime Day sales event, set for June 21 and 22, the ABA is reviving its #BoxedOut campaign, which is aimed at highlighting the danger that Amazon's dominance of online retailing continues to pose for local communities and independent stores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-18 04:00:00 UTC ]
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The Department of Justice has dropped its legal claims against former President Trump's one-time national security adviser over his bestselling memoir 'The Room Where It Happened.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-17 04:00:00 UTC ]
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Father's Day may bring a sales spike to books for dad, but Christian publishers offer Bible study, prayer guides, parenting, and devotionals geared to male readers all year long. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-08 04:00:00 UTC ]
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The science of walking shows us why we should never take it for granted. It’s not just good for your glutes. Continue reading at The Washington Post
[ The Washington Post | 2021-06-05 12:00:00 UTC ]
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The U.S. Book Show featured keynote speeches and discussions with authors of upcoming high-profile titles. Here are the highlights from their comments. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-04 04:00:00 UTC ]
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In a paper released this week, the American Library Association’s Joint Digital Content Working Group offered a frank assessment of the state of the library e-book market and the impact of the Covid-19 pandemic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-03 04:00:00 UTC ]
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Professors Rachel Noorda and Kathi Inman Berens offer a 21-minute presentation of some key findings from their groundbreaking survey report 'Immersive Media & Books 2020.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-28 04:00:00 UTC ]
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The final keynote of the U.S. Book Show on May 27 featured a live Zoom session with Caldecott Medalist Brian Selznick, who spoke about his new book 'Kaleidoscope,' with his editor, David Levithan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-28 04:00:00 UTC ]
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Weiner’s 15th novel is a #MeToo story that’s also a broader tale about how women find their way. Continue reading at The Washington Post
[ The Washington Post | 2021-05-27 11:00:00 UTC ]
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Kicking off the day of children’s editors' picks was a conversation between eight editors on forthcoming picture books moderated by 'PW' senior children’s reviews editor Amanda Bruns. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-27 04:00:00 UTC ]
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The last PW Editors’ Picks panel, which closed out the U.S. Book Show on May 27, featured eight editors spotlighting big YA titles coming out this fall, and was moderated by 'PW' reviewer Sanina Clark. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-27 04:00:00 UTC ]
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Anticipated fall middle grade was the focus of this Editors' Picks panel, starring eight editors and moderated by PW reviewer Gnesis Villar. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-27 04:00:00 UTC ]
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Did you miss the Editors' Picks panels at the U.S. Book Show? Don't worry. You can check them all out here. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-26 04:00:00 UTC ]
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Books on current affairs were in the spotlight when 'PW' reviews editor David Adams sat down with the editors of eight important fall titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-26 04:00:00 UTC ]
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The author of the upcoming novel, ‘Cloud Cuckoo Land,’ rejoices in libraries, research, and books that transport readers to other lives and times. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-26 04:00:00 UTC ]
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In a keynote Q&A with HarperOne executive editor Rakesh Satyal, Ijeoma Oluo advocated for ordinary people dismantling racism at the grassroots level and spoke about her forthcoming book, 'Be a Revolution.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-26 04:00:00 UTC ]
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Sally Rooney, Lauren Groff, and Atticus Lish were among the authors whose upcoming works of literary fiction were highlighted during this Editors' Picks panel hosted by 'PW' reviews editor David Varno. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-26 04:00:00 UTC ]
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On the anniversary of the death of George Floyd, a panel at the U.S. Book Show discussed the challenges of and best practices for establishing a more inclusive publishing industry. It starts a the top, with a leadership that is willing to embrace the process of change. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-26 04:00:00 UTC ]
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