Scholastic is featuring its first ever TV ads for Liz Pichon's Tom Gates series next week,... Continue reading at 'The Bookseller'
[ The Bookseller | 2013-10-21 00:00:00 UTC ]
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In Seattle, librarians will kick-start what figures to be a busy year with a slate of inspiring authors and speakers; a strong, future-oriented professional program; a host of awards and receptions; and a full slate of author signings and product demos in the exhibit hall. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-14 00:00:00 UTC ]
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Puffin Books, part of Penguin Random House Children’s, will next year publish Tom Fletcher’s sequel to his Christmas novel, The Christmasaurus. Continue reading at The Bookseller
[ The Bookseller | 2018-12-14 00:00:00 UTC ]
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Inclusive publisher Knights Of, which launched a pop-up bookshop in Brixton in October, is aiming to raise £30,000 to open a permanent bookselling business. Continue reading at The Bookseller
[ The Bookseller | 2018-12-05 00:00:00 UTC ]
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Buckinghamshire town Beaconsfield will next month unveil a plaque dedicated to children’s author and former resident Alison Uttley. Continue reading at The Bookseller
[ The Bookseller | 2018-12-04 00:00:00 UTC ]
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The 2018 holiday reading list from the philanthropist is here, covering everything from killer robots to meditation. If you want to make sense of the world, you need to learn more about it. That’s the prevailing theme behind every single one of billionaire philanthropist Bill Gates’s biannual... Continue reading at Fast Company
[ Fast Company | 2018-12-03 00:00:00 UTC ]
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DK has partnered with Jack Arts to create a poster installation celebrating the publication of its new humour titles with Nickelodeon. Continue reading at The Bookseller
[ The Bookseller | 2018-11-30 00:00:00 UTC ]
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BBC Books is publishing the first Doctor Who novel from Tom Baker, star of the series as the Fourth Doctor in the late seventies. Continue reading at The Bookseller
[ The Bookseller | 2018-11-24 00:00:00 UTC ]
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Author James Patterson and Scholastic UK Book Clubs, part of Scholastic UK, have announced the list of 100 schools which are the winners of this year’s Big Book Giveaway. Continue reading at The Bookseller
[ The Bookseller | 2018-11-21 00:00:00 UTC ]
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Does a love of reading as a child lay the foundation for a productive life? These great minds of our time are connected by their passion for children’s books. There’s compelling data that children who grow up with parents reading to them perform better in school. But is it possible that a... Continue reading at Fast Company
[ Fast Company | 2018-11-19 00:00:00 UTC ]
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The Great School Libraries Campaign is to embark on a comprehensive survey of UK schools’ library provision in the hope of forcing Ofsted to include it in its assessment criteria. Continue reading at The Bookseller
[ The Bookseller | 2018-11-12 00:00:00 UTC ]
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Scholastic UK has acquired UK and Irish rights to I Need a New Bum, written by Dawn McMillan and illustrated by Ross Kinnaird. Continue reading at The Bookseller
[ The Bookseller | 2018-11-10 00:00:00 UTC ]
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Michelle Obama’s memoir, issued next Thursday in a simultaneous global publication, is the recipient of Penguin General’s biggest ever marketing spend, with campaigns to run across formats, platforms, and even on the bare walls of Brixton... Continue reading at The Bookseller
[ The Bookseller | 2018-11-09 00:00:00 UTC ]
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NBCUniversal said Monday that it is pulling President Trump’s controversial anti-immigrant campaign advertisement, hours after the spot ran prominently during “Sunday Night Football.” Fox News said it decided to stop running the commercial as well, and Facebook stopped accepting it as a paid ad,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-11-06 00:00:00 UTC ]
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PRH division Puffin Books will next year publish a ‘musical’ edition of Tom Fletcher’s The Creakers with a CD and prompts telling readers when to listen to the songs. Continue reading at The Bookseller
[ The Bookseller | 2018-11-01 00:00:00 UTC ]
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Around 20 bookshops are partnering with Granta, author Rose George and the NHS to encourage the public to give blood through the ‘Share a Pint campaign’. Continue reading at The Bookseller
[ The Bookseller | 2018-10-31 00:00:00 UTC ]
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Scholastic imprint Alison Green Books will next year publish a children’s book featuring artwork from 39 illustrators to support Three Peas, a charity that helps refugees. Continue reading at The Bookseller
[ The Bookseller | 2018-10-02 00:00:00 UTC ]
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A number of industry members have gotten together to form Love Your Bookstore, a campaign aimed to help draw attention to all physical bookstores as the holiday shopping season begins. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-01 00:00:00 UTC ]
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As it battles competition from online travel agencies and the growing influences of Google and Airbnb, Hilton is doubling down on its "book direct" messaging with a new marketing push. The McLean, Virginia-based hotel chain, which operates 14 brands, has tapped actress Anna Kendrick for what a... Continue reading at Advertising Age
[ Advertising Age | 2018-09-28 00:00:00 UTC ]
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School library supplier Peters is sponsoring a campaign, spearheaded by the School Library Association, CILIP and CILIP’s School Libraries Group, to make libraries a statutory requirement in schools. Continue reading at The Bookseller
[ The Bookseller | 2018-09-28 00:00:00 UTC ]
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Little, Brown is running an international marketing and publicity campaign for the latest Robert Galbraith novel Lethal White. Continue reading at The Bookseller
[ The Bookseller | 2018-09-19 00:00:00 UTC ]
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