Tom Gates campaign for Scholastic

Scholastic is featuring its first ever TV ads for Liz Pichon's Tom Gates series next week,... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-10-21 00:00:00 UTC ]
News tagged with: #liz pichon

Other Publishing stories related to: 'Tom Gates campaign for Scholastic'

Kyle Books eats up Tom Watson’s weight-loss memoir

Kyle Books aims to spark a "national conversation" with Tom Watson’s account of how he reversed his diabetes and lost eight stone. Continue reading at The Bookseller

[ The Bookseller | 2019-09-11 07:20:10 UTC ]
More news stories like this | News stories tagged with: #tom watson #national conversation

Librarians Launch National Campaign to Oppose Macmillan’s Library E-book Embargo

“ALA’s goal is to send a clear message to Macmillan CEO John Sargent,” said ALA executive director Mary Ghikas, announcing the launch of a national e-book advocacy campaign. "Libraries have millions of allies out there, and we’re inviting them to take action.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #clear message #macmillan #e-book

Children's Conference 2019: Q&A with Scholastic UK's Catherine Bell

The woman at the helm of one of the UK’s largest children’s specialists discusses the challenges and opportunities in the modern-day global publishing market.   Continue reading at The Bookseller

[ The Bookseller | 2019-09-09 21:54:50 UTC ]
More news stories like this | News stories tagged with: #scholastic uk #largest children #catherine bell #scholastic

TV and radio plans revealed for Billy Connolly's first ever book publicity campaign

Two Roads will head up Sir Billy Connolly’s first ever book publicity campaign for Tall Tales and Wee Stories.   Continue reading at The Bookseller

[ The Bookseller | 2019-09-09 13:05:19 UTC ]
More news stories like this | News stories tagged with: #billy connolly #wee stories

Roffey launches PR campaign Crowdfunder for next novel

Author Monique Roffey has launched a Crowdfunder campaign to help finance the PR campaign for her next novel.  Continue reading at The Bookseller

[ The Bookseller | 2019-09-05 05:28:08 UTC ]
More news stories like this | News stories tagged with: #pr campaign

Essex library campaigners prepare for action as 1,600 back petition to stop volunteer service

Library campaigners in Essex are gearing up for a county wide day of action next month, as more than 1,600 people sign a petition against plans for volunteers to run some facilities.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-28 05:47:04 UTC ]
More news stories like this | News stories tagged with: #library campaigners

Sea-weed? Boston seafood chain celebrates legal pot with trippy campaign: Marketer's Brief

Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. A Boston-area seafood chain is giving new meaning to baked fish. Legal Sea Foods is celebrating the legalization... Continue reading at Advertising Age

[ Advertising Age | 2019-08-21 19:13:12 UTC ]
More news stories like this | News stories tagged with: #75th anniversary #npd group #executive vp #previously cmo #jessica wohl #digital media

Rare Jane Austen letter saved as public campaign raises £10k

Jane Austen’s House Museum has saved a section of a letter by Jane Austen after “an outpouring of generosity from the public” saw £10,000 raised in six weeks. Continue reading at The Bookseller

[ The Bookseller | 2019-08-21 07:48:21 UTC ]
More news stories like this | News stories tagged with: #jane austen

Essex library campaigners urge community groups to withdraw help

Essex library campaigners are warning community groups could face an “unsustainable burden” of nearly £50,000 a year if they choose to run a local library service - and are calling on more to withdraw their offers to run local libraries. Continue reading at The Bookseller

[ The Bookseller | 2019-08-19 21:57:18 UTC ]
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Frankfurter Buchmesse Announces Centerpiece Event for ‘Create Your Revolution’ Campaign

In looking for 'solutions and people who make a positive difference,' Frankfurt this year is assembling speakers on challenge and change. The post Frankfurter Buchmesse Announces Centerpiece Event for ‘Create Your Revolution’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-16 10:43:08 UTC ]
More news stories like this | News stories tagged with: #campaign appeared #frankfurter buchmesse

Books to Film: Scholastic and Imagine Announce Deal To Film Meika Hashimoto’s ‘The Trail’

'I knew I wanted to see it as a film,' says Imagine Kids+Family chief Stephanie Sperber about Meika Hashimoto's 'The Trail' from Scholastic. The post Books to Film: Scholastic and Imagine Announce Deal To Film Meika Hashimoto’s ‘The Trail’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-16 06:30:03 UTC ]
More news stories like this | News stories tagged with: #post books #scholastic

Quarto bolsters campaigns and marketing team with Basset and Price

The Quarto Group has appointed Viviane Basset and Dannie Price to its UK campaigns and marketing team. Continue reading at The Bookseller

[ The Bookseller | 2019-08-15 16:04:41 UTC ]
More news stories like this | News stories tagged with: #marketing team #quarto group #quarto

UK’s Publishers Association Leads ‘Axe the Reading Tax’ Campaign

With Brexit looming larger as the UK's new government takes charge, the publishing industry steps up its drive to drop the VAT on digital reading. The post UK’s Publishers Association Leads ‘Axe the Reading Tax’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-12 05:30:59 UTC ]
More news stories like this | News stories tagged with: #post uk #campaign appeared #reading tax #digital reading #publishing industry #publishers association

Campaign to launch diversity charity for children's books kicks off

Non-profit organisation We Need Diverse Books has kicked off its campaign to launch a UK branch to improve diversity and representation in children’s books, as Knights Of co-founder Aimée Felone said the project needs industry-wide support. Continue reading at The Bookseller

[ The Bookseller | 2019-07-30 15:42:06 UTC ]
More news stories like this | News stories tagged with: #diverse books #non-profit organisation

Coors Light’s new ‘Made to Chill’ campaign breaks from its mountainous past

Coors Light, which has spent years connecting its brand to Rocky Mountain imagery, is getting domesticated. A new campaign called “Made to Chill,” lacks the snowy peaks and mountain streams that have filled previous ads. Instead of wildlife, the brand is leaning into home life. One ad shows a... Continue reading at Advertising Age

[ Advertising Age | 2019-07-30 13:32:59 UTC ]
More news stories like this | News stories tagged with: #younger generations #nielsen

Scholastic reports operating income drop of 55%

Scholastic Inc's operating income for the fiscal year ending 31st May fell 55% to $25m (£20.3m), despite a 2% increase in revenues to $1.65bn (£1.34bn), according to its latest financial results. Continue reading at The Bookseller

[ The Bookseller | 2019-07-29 11:40:07 UTC ]
More news stories like this | News stories tagged with: #operating income #2% increase #scholastic

Scholastic's Earnings Take Big Hit in Fiscal 2019

Scholastic cited a host of factors for a 55% decline in operating income in the fiscal year ended May 31, 2019. Revenue rose 2% in the year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #big hit #operating income #scholastic

Ed Brubaker, Tom King Shine at 2019 Eisner Awards

Ed Brubakers’ 'My Heroes Have always been Junkies', created with artist Sean Phillips (Image won the 2019 Eisner Award for Best New Graphic Novel, while writer Tom King took home four Eisner awards, among them Best Reprint Graphic Novel, awarded for 'The Vision' (Marvel). Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #ed brubaker #eisner awards

Library campaigners accuse Essex council of 'stealth' cuts

Essex library campaigners are planning new protests after accusing the council of planning library cuts “by stealth”. Continue reading at The Bookseller

[ The Bookseller | 2019-07-16 14:49:13 UTC ]
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Vintage presents 'Harry-gate' at Harrogate to celebrate Nesbo's new novel

Vintage will transform Harrogate into ‘Harry-gate’ at this year’s Theakston Old Peculier Crime Writing Festival, with a major outdoor advertising and festival sponsorship campaign celebrating the return of Jo Nesbo’s Oslo detective Harry Hole. Continue reading at The Bookseller

[ The Bookseller | 2019-07-15 17:12:32 UTC ]
More news stories like this | News stories tagged with: #jo nesbo