The financial news publisher Bloomberg Media is launching a Weekend Edition product on Friday, part of a broader initiative to boost subscriber retention and increase weekend readership. The content will focus on the intersection of finance and culture, a small departure from standard Bloomberg reporting and an acknowledgment that readers' preferences shift over the weekend.... Continue reading at 'AdWeek'
[ AdWeek | 2024-10-18 12:00:00 UTC ]
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#fight churn
#broader initiative
#small departure
#preferences shift
#news publisher
After 244 years, the Encyclopaedia Britannica will cease publishing its flagship encyclopedia and concentrate on its digital offerings. Continue reading at PC World
[ PC World | 2012-03-14 00:00:00 UTC ]
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Immediate Media has promoted Andy Healy to the position of publishing director, it was announced today (12 March). Continue reading at Media Week
[ Media Week | 2012-03-12 00:00:00 UTC ]
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After relaunching its print product two years ago, Bloomberg Businessweek recently debuted a redesigned website to reflect the changes readers are seeing in print. A CMS overhaul, upgraded workflow and refreshed home page are all part of the final product. Continue reading at Folio Magazine
[ Folio Magazine | 2012-03-08 00:00:00 UTC ]
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#print product
#bloomberg businessweek
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Some new research sheds light on how social media is currently being used to share news articles from traditional publishers. Newswhip has looked at the number of news stories during January 2012 that received more than 100 mentions on Twitter and Fa ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-07 00:00:00 UTC ]
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Between Google Books, iBooks, Nook, Kindle, Kobo, Sony... you'd figure the ebook field was crowded enough, right? Well, if you're specifically in the market for children's stories, things might look a little less packed. We guess that's why Scholastic is attempting to enter the fray with Storia,... Continue reading at Engadget
[ Engadget | 2012-03-07 00:00:00 UTC ]
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#interactive features
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'Freedom' author Jonathan Franzen, who has previously disparaged Facebook and ebooks, says Twitter 'stands for everything I oppose' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-03-07 00:00:00 UTC ]
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Reading a book on a tablet like the Kindle Fire is “like trying to cook when there are little children around,” David Myers said. Continue reading at The New York Times
[ The New York Times | 2012-03-05 00:00:00 UTC ]
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Oneworld has acquired a novel which tackles male friendship in the late 20th century. World... Continue reading at The Bookseller
[ The Bookseller | 2012-03-02 00:00:00 UTC ]
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#oneworld snaps
NME is to launch a monthly print edition in India later this year, after IPC Media agreed to license the brand to local publisher Pilot Ventures. Continue reading at Media Week
[ Media Week | 2012-03-02 00:00:00 UTC ]
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As an element of a marketer’s branding strategy, social media is huge. Some publishers are finding ways to leverage their social graph as a part of their overall marketing package offers to advertising clients. Continue reading at Folio Magazine
[ Folio Magazine | 2012-03-01 00:00:00 UTC ]
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When I interviewed entrepreneur and author Guy Kawasaki recently, I chatted with him at great lengths about his Twitter publishing habits. Take a look at his feed, and every few minutes you'll see a new post, from why videos go viral to Playboy's plans for a strip club. With so much tweeting, I... Continue reading at Fast Company
[ Fast Company | 2012-03-01 00:00:00 UTC ]
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Simon & Schuster has acquired two books from debut novelist Kimberly McCreight in a "... Continue reading at The Bookseller
[ The Bookseller | 2012-02-28 00:00:00 UTC ]
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Tampa, Fla. — February 28, 2012 — SAXOTECH, a leader in content management, circulation and advertising technology, today announced GateHouse Media, Inc. (GateHouse Media) has selected the SAXOTECH Mediaware Center and SAXOTECH On ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-28 00:00:00 UTC ]
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Hodder Children’s Books is to publish limited editions of the Famous Five books by Enid... Continue reading at The Bookseller
[ The Bookseller | 2012-02-23 00:00:00 UTC ]
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Hesperus Press has acquired UK and Ireland rights in a Swedish debut, The Hundred-Year-Old Man... Continue reading at The Bookseller
[ The Bookseller | 2012-02-17 00:00:00 UTC ]
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Many in the publishing world were convinced that Ms. Knox's story would be a huge best seller, overcoming concerns that she may not be a sympathetic figure to some of the public. Continue reading at The New York Times
[ The New York Times | 2012-02-17 00:00:00 UTC ]
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#publishing world
The Pulitzer Prize-winning New York Times reporter, who died Thursday while reporting in Syria, was to have embarked soon on a 20-city tour to promote his new book. Continue reading at The New York Times
[ The New York Times | 2012-02-17 00:00:00 UTC ]
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Hearst owned Spanish-language weekly La Voz is going to increase its circulation from 100,000 to 150,000 in the second half of 2012. La Voz is published by The Houston Chronicle “in the first quarter we are launching Phase 1 which is a re-a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-16 00:00:00 UTC ]
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Bluff Media has been acquired by horse racing and entertainment company Churchill Downs Incorporated (CDI) for an undisclosed amount. Continue reading at Folio Magazine
[ Folio Magazine | 2012-02-15 00:00:00 UTC ]
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These days it doesn’t take long to change the face of marketing. According to Tom Dean, senior marketing director in the trade book division at Zondervan, “The game has changed dramatically in the past 18 to 24 months.” That change comes thanks to the power of social spaces that allow authors to... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-10 00:00:00 UTC ]
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