Tinder is making a choose-your-own-adventure streaming series: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Tinder’s ‘Project X’ Tinder, arguably, is one extended choose-your-own-adventure game; you swipe left or right to follow different paths. So it’s fitting that the dating app is making a choose-your-own-adventure streaming series. Variety reports that the show, kept secret during production and known as “Project X,” is set as the apocalypse nears, forcing characters to choose who they want to spend their last night with. It's reportedly set to debut next month. “The show will upload directly to the Tinder app, and users will be able to swipe right or left (the service’s basic function of approving or denying a potential love match) and advance the plot as they see fit,” Variety writes. Agency 72andSunny was a producer, Variety says. Tinder hired its chief marketing officer, Jenny Campbell, away from the agency last year. But this project seems like a good consolation prize.  ‘Peacock’ There’s a lot of streaming-related news today: NBCUniversal revealed that it will call its subscription- and ad-supported service Peacock, a nod to NBC’s classic logo. “For us, it’s the perfect nod to the legacy without being too on the nose,” Bonnie Hammer, the streaming service’s chairwoman, said, as quoted by... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-18 10:00:00 UTC ]
News tagged with: #special projects #ad network #ad dollars #special advisor #hearst magazines #cream cheese #anonymous tip #hearst

Other Publishing stories related to: ' Tinder is making a choose-your-own-adventure streaming series: Wednesday Wake-Up Call '


Ahem: Here is a poem about J.J. Abrams making a Dr. Seuss movie.

Congratulations! Today is your day! You’re off to great places! Like a galaxy far, far away! J.J. Abrams of Star Wars fame has arrived. And he is bringing you a big surprise! Oh, The Places You’ll Go! is coming to the screen! A stranger sight you’ve never seen. He’s working with Warner Bros on... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-01 20:19:08 UTC ]
More news stories like this | News stories tagged with: #big surprise #warner bros #dr. seuss


John Steinbeck and biographer William Souder make a perfect pair

“Mad at the World” captures Steinbeck in the kind of nuanced and unshowy prose that suits its subject. Continue reading at The Washington Post

[ The Washington Post | 2020-10-01 12:33:21 UTC ]
More news stories like this | News stories tagged with: #john steinbeck


Network to make children's publishing less London-centric, say CBN founders

The founders of Children's Book North have advised industry staffers in the north to network as they look to reduce publishing's London focus.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-30 20:38:57 UTC ]
More news stories like this | News stories tagged with: #make children #children's book #children's publishing


When book storage is limited, people get desperate. Don’t make the mistakes I did.

I suppose I knew a greenhouse wasn’t the ideal place for some of my most treasured possessions. Continue reading at The Washington Post

[ The Washington Post | 2020-09-30 06:36:07 UTC ]
More news stories like this |


Netflix snaps up film rights to McDermott's Wilde and Chase series

Netflix has acquired film rights to all 15 titles in Andy McDermott's Nina Wilde and Eddie Chase series. Continue reading at The Bookseller

[ The Bookseller | 2020-09-28 14:06:57 UTC ]
More news stories like this | News stories tagged with: #film rights


Are the illustrations in children’s books making kids… dumber?                            

I always loved giving my son a picture book rich in detail and watching him get lost in it, thereby gaining a few moments of peace and grown-up solitude—but now science is telling me I may have made him dumber.* According to a very cruel study at Carnegie Mellon University, in which researchers... Continue reading at Literrary Hub

[ Literrary Hub | 2020-09-28 13:51:06 UTC ]
More news stories like this | News stories tagged with: #picture book


Loyola's Publisher Predicts More Kid's Books on Spirituality, Adventure

Loyola Press' Joellyn Cicciarelli says mysteries and fantasies can reach young readers about of faith and doubt. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-25 04:00:00 UTC ]
More news stories like this |


Little Tiger scoops mother and daughter middle-grade series

Little Tiger is to publish "a fresh take on the witch school genre" middle-grade series by mother and daughter partnership Honor and Perdita Cargill.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-24 21:22:22 UTC ]
More news stories like this | News stories tagged with: #middle-grade series


Puffin nets Mante's Dream Team girls' football series

Puffin has netted The Dream Team, a football-themed middle-grade series from Priscilla Mante, in a two-book deal. Continue reading at The Bookseller

[ The Bookseller | 2020-09-24 00:18:30 UTC ]
More news stories like this | News stories tagged with: #dream team #puffin


S&S scoops Nadia Shireen's 'game-changing' middle-grade series

Simon & Schuster Children's is to publish Nadia Shireen's first middle-grade series, Grimwood, after winning a heated six-publisher auction.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-23 07:15:06 UTC ]
More news stories like this | News stories tagged with: #middle-grade series


Triumph Books, Sports Illustrated Partner to Launch Sports Book Series

Sports book publisher Triumph Books is partnering with Authentic Brands Group, owner of the Sports Illustrated brand, to produce a series of frontlist titles based around the venerable sports magazine and its associated properties. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #triumph books #sports book


Inside the Washington Post newsroom: History-making moments and good gossip

Former editor Leonard Downie Jr. offers a behind-the-scenes account of his 44 years at the newspaper. Continue reading at The Washington Post

[ The Washington Post | 2020-09-18 12:00:00 UTC ]
More news stories like this | News stories tagged with: #behind-the-scenes account


Zephyr lands eight-book series on extinction from scientist Ben Garrod

Head of Zeus children's imprint Zephyr will publish Extinct, a new eight-book series from TV scientist and author Professor Ben Garrod.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-18 05:31:36 UTC ]
More news stories like this | News stories tagged with: #imprint zephyr


How to make the most of your internship

Michela Pea shares insights from her own experience of going from interning for children's publisher Nosy Crow to being named its senior rights manager within a couple of years⁠.   Continue reading at The Bookseller

[ The Bookseller | 2020-09-17 09:47:28 UTC ]
More news stories like this | News stories tagged with: #children's publisher


'Hogwarts Legacy' will make you a wizard in 2021

The long-rumored Harry Potter open-world game finally has a release date. Hogwarts Legacy will come out sometime in 2021. Sony shared a lengthy cinematic trailer during its PlayStation 5 showcase detailing what you’ll do the game. You’ll play as a wi... Continue reading at Engadget

[ Engadget | 2020-09-16 20:27:10 UTC ]
More news stories like this | News stories tagged with: #hogwarts legacy #release date #harry potter


The biggest-ever children’s book deal is for a fantasy series about bloodthirsty unicorns.

The murderous unicorns are coming! A 28-year-old lawyer and debut children’s book author from England, Annabel Steadman, has landed what is reportedly the largest children’s book deal ever—a healthy seven figures—for a fantasy adventure series, Skandar and the Unicorn Thief. The series is set in... Continue reading at Literrary Hub

[ Literrary Hub | 2020-09-16 16:36:23 UTC ]
More news stories like this | News stories tagged with: #fantasy series #bloodthirsty unicorns #debut children #largest children #book deal #book author #annabel steadman #unicorn thief #children’s book


Berenstain Bears Get a New Faith-Based Series

Random House Children’s Books is expanding the Berenstain Bears franchise with Gifts of the Spirit, a new series of faith-based picture books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #berenstain bears #random house


Filming starts on ITV Roy Grace series

Filming has started on ITV drama series “Grace”, an adaptation of Peter James' novels starring John Simm as tenacious detective Roy Grace. Continue reading at The Bookseller

[ The Bookseller | 2020-09-14 12:12:45 UTC ]
More news stories like this | News stories tagged with: #peter james


M G Leonard moves to Walker Books for new series

Walker Books has signed M G Leonard's new middle-grade series, launching with Twitch in June 2021.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-14 04:55:35 UTC ]
More news stories like this | News stories tagged with: #middle-grade series #walker books


S&S Children's wins debut fantasy series in 'momentous' seven-figure deal

Simon & Schuster Children's UK and US have won a hotly contested multi-publisher auction for debut author A F Steadman's fantasy adventure series, Skandar and the Unicorn Thief, in a seven-figure (sterling) co-publication deal. Continue reading at The Bookseller

[ The Bookseller | 2020-09-14 04:30:23 UTC ]
More news stories like this | News stories tagged with: #ss children #seven-figure deal #unicorn thief