Time Inc. Tries Out New Digital Strategy with Curated DIY Site

Time Inc., the nation's largest magazine publisher, introduced a new website on Monday that collects articles about do-it-yourself projects and home decor from its magazines and several dozen partner websites, including Apartment Therapy.The new site, called "The Snug," is aimed at millennials and is part of a Time Inc. strategy to publish digital-only sites that pull in content from a variety of sources."Time Inc. is re-imagining the way we curate and deliver content for this highly coveted audience" of millennials, Evelyn Webster, exec VP of Time Inc., said in a statement. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-01-13 00:00:00 UTC ]
News tagged with: #digital strategy #deliver content #evelyn webster #exec vp

Other news stories related to: "Time Inc. Tries Out New Digital Strategy with Curated DIY Site"


AAP Meeting Looks at Publishing During a 'Dicey Time'

Publishing is facing its severest set of challenges in a generation, experts noted at this year's AAP annual meeting: book bans, the lack of diversity, climate change, and “unrelenting” challenges to copyright. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-09 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #climate change #book bans


BISG Members Challenged to Rethink Publishing Supply Chain Strategies

The annual meeting, held on April 28 at the Harvard Club of New York, included a daylong program with panel discussions and presentations that highlighted accomplishments and key challenges facing BISG's members. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-08 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #panel discussions #harvard club #annual meeting


This Alaska bookstore in Sarah Palin’s hometown isn’t backing down about its drag story time.

Respect and support to Wasilla, Alaska’s Black Birch Books, who’re getting a lot of online flack for announcing a drag story time in June. But despite a slew of negative, and sometimes threatening, comments and reviews, Black Birch owner Taylor Jordan is going on with the show. As she told... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-04 15:21:17 UTC ]
More news stories like this | All news stories tagged with: #bookstore #sarah palin


Condé Nast Unveils Expanded Digital Video Slate During NewFronts

The digital media company Cond? Nast unveiled a slate of new video offerings, ad products and experiential franchises at its NewFronts presentation this morning in The Spiral at Hudson Yards, furthering its embrace of business lines that extend beyond its core editorial product. Speaking to a... Continue reading at AdWeek

[ AdWeek | 2023-05-04 14:15:00 UTC ]
More news stories like this | All news stories tagged with: #digital media #business lines #ad products #newfronts presentation


Digital content platforms and streamers pitch new ad formats in short and long-form video on NewFronts day two

On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday

[ Digiday | 2023-05-03 10:01:00 UTC ]
More news stories like this | All news stories tagged with: #digital content #artificial intelligence #ad formats


Jenny Odell on Timing Our Lives in Rhythm With the Earth

Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-01 08:52:55 UTC ]
More news stories like this | All news stories tagged with: #narrated essays #sacred connection #online publication #emergence magazine #jenny odell #emerging stories


The Most Influential Manga of All Time

The most influential manga of all time is the culmination of centuries of early Japanese art and emerged from the post-war era. Continue reading at Book Riot

[ Book Riot | 2023-04-26 10:32:00 UTC ]
More news stories like this | All news stories tagged with: #manga


Freedom to Read Supporters Say It's Time to Get Louder

At an American Booksellers for Free Expression session, panelists discussed different approaches booksellers can take to fight book bans. Among the ideas floated were outreach to government officials, creating library-style “request for reconsideration of materials forms,” and improving Banned... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-25 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #government officials #american booksellers


Los Angeles Times Book Prizes Winners Announced

The 43nd annual Los Angeles Times Book Prizes were awarded tonight at the University of Southern California's Bovard Auditorium. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-04-22 04:49:44 UTC ]
More news stories like this | All news stories tagged with: #times book #bovard auditorium #southern california


Nick Johnson, influential digital media ad leader, dies at 55

Ad world shares memories about Johnson's legacy from the early online publishing world to the creator economy. Continue reading at Advertising Age

[ Advertising Age | 2023-04-20 18:45:34 UTC ]
More news stories like this | All news stories tagged with: #digital media #online publishing #creator economy


Digital conglomerate buys right-wing app Parler

The digital media conglomerate Starboard said Friday it purchased the conservative social media site Parler and will temporarily take down the app as it undergoes a “strategic assessment.” Continue reading at ABC News

[ ABC News | 2023-04-14 20:47:19 UTC ]
More news stories like this | All news stories tagged with: #digital media


Sign up for the Los Angeles Times Book Club

Join our community book club. Our mission is to get Southern California reading and talking. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-04-13 19:22:10 UTC ]
More news stories like this | All news stories tagged with: #times book


The Guardian view on US book bans: time to fight back | Editorial

Censorship is surging thanks to an organised rightwing minority targeting books on LGBTQ and Black characters and issues“A book is a loaded gun in the house next door,” warns a character in Fahrenheit 451, Ray Bradbury’s dystopian vision of an America where books are considered so dangerous they... Continue reading at The Guardian

[ The Guardian | 2023-04-13 17:21:33 UTC ]
More news stories like this | All news stories tagged with: #library association #multiple titles #ron desantis #school boards #school year


Author Aims to Glorify God One Hat At a Time

La Verne Wimberly, whose Sunday morning selfies in her fabulous hats went viral, is promoting the newly released 'My Sunday Best' during Easter season. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-06 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #newly released #author aims


Behind Church & Dwight's approach to digital growth and value pricing

Chief Digital Growth Officer Surabhi Pokhriyal on navigating CTV, digital media and marketing during inflationary times for the maker of Arm & Hammer, Trojan condoms and more. Continue reading at Advertising Age

[ Advertising Age | 2023-03-29 09:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital media #arm hammer #digital growth


How to watch Annalee Newitz at the L.A. Times Book Club

Sci-fi novelist Annalee Newitz will discuss "The Terraformers" March 28 at the L.A. Times Book Club. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-03-28 21:24:50 UTC ]
More news stories like this | All news stories tagged with: #times book


Taoist rituals via video call and Tarot readings over WeChat: China’s spiritual market is going digital

Digital media is facilitating spiritual practices in China, leading to the emergence of new online cultures and businesses. Continue reading at The Conversation

[ The Conversation | 2023-03-21 02:59:12 UTC ]
More news stories like this | All news stories tagged with: #digital media #video call


The 75th Frankfurter Buchmesse: A Time Line

The world's largest international book publishing trade show opens its 75th iteration with 'Chronicles' of its past right up to this year. The post The 75th Frankfurter Buchmesse: A Time Line appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-15 14:07:57 UTC ]
More news stories like this |


Fox hires Nielsen exec to lead new data-driven sales strategy

Mainak Mazumdar joins Fox as its first executive VP, chief advertising research and analytics officer. Continue reading at Advertising Age

[ Advertising Age | 2023-03-07 17:55:42 UTC ]
More news stories like this | All news stories tagged with: #nielsen #executive vp


Face to Face: Why Houston was key to building ad tech business Direct Digital Holdings

The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
More news stories like this | All news stories tagged with: #digital media