Time Inc. Is in Talks to Buy Jane Pratt's Millennial-Focused xoJane

Time Inc. is close to acquiring Jane Pratt's xoJane and xoVain sites for an undisclosed sum as it looks to increase its content targeting millennial women, sources tell Adweek. The New York publisher is interested in buying Pratt's two sites to build up its focus on digital-only brands, which already include homes-focused website The Snug and beauty-oriented Mimi. Most recently, Time Inc. launched The Drive, an automotive site for guys under 35. A Time Inc. spokesman said the company does not comment about speculative acquisitions. With xoJane and xoVain, Time Inc. appears to be making a push for millennial women. According to comScore, xoJane had 2.5 million unique visitors in September, up from 1.1 million in September 2014. Sister site xoVain clocked in 958,000 viewers in September. per comScore. xoVain launched in March 2013, but did not meet comScore's minimum traffic numbers to be tracked year-over-year. Pratt—the sites' co-founder and editor-in-chief—has been looking for a buyer for several months, since its previous owner, Say Media, sold off its editorial properties in February to focus on selling publishers advertising-technology software and online publishing platforms. At that time, Say Media vp of brand development and global marketing Michelle Panzer told Adweek: "Owning online publications can certainly be profitable. .. For us, it was too difficult to build both businesses. There are a lot of media companies that are learning this quickly. Media... Continue reading at 'AdWeek'

[ AdWeek | 2015-10-17 00:00:00 UTC ]
News tagged with: #millennial women #editorial properties #brand development #traditional publishers #news online #undisclosed price

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The Worst Book Titles of All Time

Let's talk about great book titles. But in order to find out what makes a good book title, let's first explore the worst book titles. Continue reading at Book Riot

[ Book Riot | 2023-01-03 11:36:00 UTC ]
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Exclusive cover reveal: Here’s the cover for Edan Lepucki’s Time’s Mouth

Literary Hub is pleased to reveal the cover for Edan Lepucki’s Time’s Mouth forthcoming from Counterpoint in August 2023. From the  bestselling author of California, comes this “enthralling saga about family secrets that grow more powerful with time, set against the magical, dangerous landscape... Continue reading at Literrary Hub

[ Literrary Hub | 2022-12-15 14:30:17 UTC ]
More news stories like this | News stories tagged with: #edan lepucki #literary hub #family secrets #bestselling author


Salvation is Showing Up: PW Talks to Lenny Duncan

Activist and former pastor Lenny Duncan discusses a personal transformation as well as a spiritual call to action for others in their third book, 'Dear Revolutionaries' (Broadleaf, Feb.). Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-14 05:00:00 UTC ]
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Protests won't stop Drag Queen Story Time, bookstore owner says

Independent book store Book Keeper will continue to hold Drag Queen Story Time after protests. Continue reading at CBC

[ CBC | 2022-12-13 09:00:00 UTC ]
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How to watch Celeste Ng discuss 'Our Missing Hearts' at the L.A. Times Book Club

"Little Fires Everywhere" author Celeste Ng brings her new bestseller, "Our Missing Hearts," to the L.A. Times Book Club. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-12-08 22:36:02 UTC ]
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How brands are driving better outcomes with attention-focused strategies

Sarah Martinez, senior vice president, Americas Revenue, IAS The digital media landscape is a revolving door of content that vies for consumer attention. Between social feeds that scroll to infinity with the swipe of a finger and the state of television undergoing a digital revolution, content... Continue reading at Digiday

[ Digiday | 2022-12-08 16:10:20 UTC ]
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Writing the Historical Mystery Novel: Jane Smiley Explains Her Process

Jane Smiley is a master of plot, with multiple awards for her novels, including the Pulitzer Prize and National Book Critics Circle award for A Thousand Acres (King Lear as set on an Iowa farm circa 1979). She’s also distilled her years of teaching and cultural criticism into a superb writing... Continue reading at Literrary Hub

[ Literrary Hub | 2022-12-06 09:53:58 UTC ]
More news stories like this | News stories tagged with: #jane smiley #cultural criticism #pulitzer prize


Talking to Lake Bell About the 2022 Best Nonfiction and Culture Audiobooks

Every Monday through Friday, AudioFile’s editors recommend the best in audiobook listening. We keep our daily episodes short and sweet, with audiobook clips to give you a sample of our featured listens. Actor, author, and film director Lake Bell joins AudioFile’s Michele Cobb to learn more about... Continue reading at Literrary Hub

[ Literrary Hub | 2022-12-05 09:53:28 UTC ]
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Of Inward Migration in Apocalyptic Times

Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub

[ Literrary Hub | 2022-12-05 09:52:06 UTC ]
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Hachette UK Buys Welbeck Publishing Group

U.K.-based Welbeck Publishing was formed in 2019 by publishing veterans Mark Smith, whose credits include cofounding and serving as CEO of Quercus Books, and Marcus Leaver, one-time CEO of Sterling Publishing and Quarto Group. Sales in 2022 are expected to top £25million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-05 05:00:00 UTC ]
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The New York Times Bestseller List vs. Their Best of List for 2022

The New York Times just released their Best Books of 2022. How much does it overlap with the bestselling books of the year? Continue reading at Book Riot

[ Book Riot | 2022-12-01 11:40:00 UTC ]
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Jane Smiley's latest? A Gold Rush-era California sex worker mystery

"A Dangerous Business," the latest novel by Pulitzer Prize winner Jane Smiley, follows a brothel worker in Monterey investigating disappearances. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-11-30 14:30:40 UTC ]
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Best Buy’s best Cyber Monday deals: Laptops, TVs, tablets and more

Cyber Monday is in full effect, and the deals are hopping. If you haven’t already started your shopping, now’s the time—wait even just a little too long and you could miss out on fantastic discounts. Stock can and does run out early, as Best Buy warns in its Black Friday FAQ. Many of... Continue reading at PC World

[ PC World | 2022-11-28 10:05:00 UTC ]
More news stories like this | News stories tagged with: #music control #streaming device #deep discount #oled set #full range #tricky part #solid products #specific periods #product categories #physical locations #consumer electronics #trust deliveries #arrive safely #order online #kindle


Best Buy’s best Black Friday deals: Laptops, TVs, tablets and more

Black Friday is here at last, and the deals are hopping. If you haven’t already started your shopping, now’s the time—wait even just a little too long and you could miss out on fantastic discounts. Stock can and does run out early, as Best Buy warns in its Black Friday FAQ. Many of today’s... Continue reading at PC World

[ PC World | 2022-11-25 10:05:00 UTC ]
More news stories like this | News stories tagged with: #streaming device #deep discount #oled set #full range #tricky part #solid products #specific periods #product categories #physical locations #consumer electronics #trust deliveries #arrive safely #order online #strictly speaking #official day #kindle


Best Buy’s best Black Friday deals: Laptops, TVs, Apple gear, and more

Black Friday is just one day away, but the deals have already begun reaching their peak. You don’t need to wait to make your purchases—in fact, if you do, you run the risk of missing out on fantastic discounts. Stock can run out early, as Best Buy warns in its Black Friday FAQ. Many of... Continue reading at PC World

[ PC World | 2022-11-24 09:59:00 UTC ]
More news stories like this | News stories tagged with: #deep discount #oled set #full range #tricky part #solid products #product category #specific periods #product categories #physical locations #consumer electronics #trust deliveries #arrive safely #order online #strictly speaking #started earlier #kindle


Christian Publishers Sharpen a Direct-to-Consumer Focus

Christian publishers are working all angles to reach book buyers, with new sales strategies involving book clubs, customer management software, conference attendance, coordinated cross-media campaigns, and much more Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-22 05:00:00 UTC ]
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I beg you, don’t buy a novelty notebook for the book lover in your life this holiday season.*

Seriously. They already have too many. They also have too many totes, “old book” candles, library card socks, custom bookmarks, LED book lights. Any number of these is basically too many, except the totes, which don’t count because usually they’re free. I know, this isn’t what you’ve been told.... Continue reading at Literrary Hub

[ Literrary Hub | 2022-11-21 17:03:41 UTC ]
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How Did AT&T’s $100 Billion Time Warner Deal Go So Wrong?

At Time Warner, executives saw AT&T as just a “big phone company from Texas.” At AT&T, they thought Hollywood would play by their rules. That combination led to strategic miscalculation unrivaled in recent corporate history. Continue reading at The New York Times

[ The New York Times | 2022-11-19 10:00:26 UTC ]
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Amazon's Black Friday sale brings Kindle e-readers back to all-time lows

Amazon's Black Friday deals have started going live, and its Echo Show displays, Fire tablets and Fire TV devices are already being sold at a discount. Also on sale? Its Kindle e-readers, some of which are now listed for the lowest prices we've seen for them on the website. The Kindle Paperwhite... Continue reading at Engadget

[ Engadget | 2022-11-18 13:13:24 UTC ]
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How Jane Austen Almost Walked Away From Writing

If you’re a literary genius, you’ve got it easy—right? Wrong. Even Jane Austen, indisputably one of the greatest novelists in the English language, spent years struggling to be published and became so dispirited that there were moments when she almost walked away. The story begins with an... Continue reading at Literrary Hub

[ Literrary Hub | 2022-11-18 09:54:04 UTC ]
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