While reading Ryan Holiday's Fast Company story about books being the ultimate new business card, as a published author, I couldn't agree more. However, as Holiday points out, today's authors are in the "idea-making business, not the book business." In other words, writing your own book is just one checkmark on a long list of things to do to build your personal brand. Unfortunately (or fortunately, if you're a writer), self-publishing tools are making it easier than ever for anyone to become an author, which is not to say that publishing a book isn't impressive, it's just isn't as impressive as it used to be, say, 10 or 20 years ago. So, what's the solution? What is the ultimate new, new business card? An app, of course. Don Tapscott, author of 14 books including, most recently, Macrowikinomics, recently announced he is publishing his first iPad application--New Solutions for a Connected Planet. "I haven't given up on books completely and am also pursuing the ebook model," Tapscott said when I emailed him about his latest venture. "However, it's clear that people, especially young people, are consuming content in profoundly new ways. An app provides me with a platform not just to present audio and video but to create a social experience for people interested in my work." Tapscott's app (which will be available in October) will include his views on how the Internet and new media can help us reinvent our institutions for a new age, a common theme in all of his work ... Continue reading at 'Fast Company'
[ Fast Company | 2012-09-24 00:00:00 UTC ]
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Marcus Rashford MBE has been named FutureBook Person of the Year. The Manchester United and England footballer is the fourth recipient of the award after publisher Sharmaine Lovegrove, writer Kit de Waal and Meryl Halls, m.d. of the Booksellers Association. Continue reading at The Bookseller
[ The Bookseller | 2021-11-06 05:03:55 UTC ]
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Manchester United and England forward Marcus Rashford MBE, who published his first book and launched a book club with Macmillan Children’s Books this year, talks to The Bookseller after being named FutureBook Person of the Year. Continue reading at The Bookseller
[ The Bookseller | 2021-11-05 19:06:34 UTC ]
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AAR/SBL 2021 embraces a dual format in San Antonio, Tex. from Nov. 20-23 this year, after an on-line only meeting last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-05 04:00:00 UTC ]
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Google is honoring South Korea's law requiring support for third-party payments, but not quite in the way you might have expected. The Wall Street Journalreports Google will allow the use of alternative payment systems for Play Store apps in South Korea. Check out with a supporting app and... Continue reading at Engadget
[ Engadget | 2021-11-04 13:42:55 UTC ]
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Canongate has scooped a personal memoir from Scottish writer and visual artist Amanda Thomson. Continue reading at The Bookseller
[ The Bookseller | 2021-10-24 15:10:24 UTC ]
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One of the first in-person publisher showcases took place this week with the 2022 line-up from the recently launched Hutchinson Heinemann imprint. Continue reading at The Bookseller
[ The Bookseller | 2021-10-19 02:33:14 UTC ]
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Nielsen is getting a new look, with its first brand refresh in five years and a new logo for the first time since 2007. The media measurement company sold its Global Connect business, Nielsen IQ, to Advent International in March, and the new campaign is designed to update the marketplace's view... Continue reading at AdWeek
[ AdWeek | 2021-10-18 11:00:00 UTC ]
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Amazon’s audiobook service Audible and phone apps for reading the holy books of Islam and Christianity have disappeared from the Apple store in mainland China Continue reading at ABC News
[ ABC News | 2021-10-15 21:01:46 UTC ]
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Hearst builds a Youth + Wellness Group Airship to show advertisers potential opportunities for virtual, co-branded experiences that can reach young female gamers. The post Hearst launches blimp in the metaverse in a bid to show advertisers virtual co-branded opportunities appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-10-08 04:01:00 UTC ]
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The Mountains & Plains Independent Booksellers Assocation's annual trade show, its first in-person gathering since 2019 was a celebration of a community's resilience, as new booksellers were welcomed to the gathering. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
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Like Punxsutawney Phil and his shadow, the return of Pop-Up Magazine to live performance suggests the arrival of a new season in the world of in-person events. The publisher announced today that Pop-Up Magazine Productions would be returning to in-person production in November, with shows slated... Continue reading at AdWeek
[ AdWeek | 2021-10-05 18:51:39 UTC ]
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When it comes to haunted houses, House Beautiful thinks the ghosts have gotten all the attention. To compensate, on Wednesday the Hearst title launched the first podcast in its 125-year history, a free, five-episode product called Dark House, which will explore the stories and architecture... Continue reading at AdWeek
[ AdWeek | 2021-10-01 12:00:00 UTC ]
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While exhibitor and visitor numbers are expected to be well down on pre-pandemic figures, a number of trade professionals have indicated to The Bookseller that they will return to the Frankfurt Book Fair. But what will the new hybrid fair look like? Continue reading at The Bookseller
[ The Bookseller | 2021-10-01 09:11:26 UTC ]
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Trusted Media Brands just recently acquired Jukin Media. Here's a look at what its strategy looks like — and what channels are set to expand first. The post Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-09-29 04:01:00 UTC ]
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Richard Charkin says he misses not only those 'incessant meetings with old friends' but also that 'slightly permanent hangover.' He's headed back to Frankfurt. The post Richard Charkin: Why I’m Attending Frankfurt Book Fair in Person appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-09-28 12:19:11 UTC ]
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Yes! I do. You probably do, too. Well, starting today, as part of the International Literature Festival Utrecht, you can indeed stream video of the utterly delightful Olivia Colman reading a brand new lecture by Elena Ferrante (as translated by Ann Goldstein; the lecture will also be available... Continue reading at Literrary Hub
[ Literrary Hub | 2021-09-24 13:20:11 UTC ]
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The National Book Foundation will not hold its planned limited in-person National Book Awards ceremony on November 17, opting once more for a virtual ceremony as new variants of the coronavirus continue to spread. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-24 04:00:00 UTC ]
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Algoriddim has been working closely with Apple for years on its djay apps and regularly appears in the company's keynotes. Now, it's integrating another Apple product, Shazam, into its latest iOS djay app with the release of iOS 15. The new feature lets you can scan your surroundings and... Continue reading at Engadget
[ Engadget | 2021-09-20 14:00:01 UTC ]
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Growing up in the West Midlands, I turned my back on reading books and even visiting libraries for many years. When I start to think back to why this was happening, I realised that not seeing Asian representation within publishing and at libraries was a key factor. Continue reading at The Bookseller
[ The Bookseller | 2021-09-13 23:49:44 UTC ]
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With its first two titles issued last week and a further four to come in 2021, Conor Nagle explains how HarperCollins Ireland is harnessing the power of a big list alongside some indie sensibilities. Continue reading at The Bookseller
[ The Bookseller | 2021-09-10 00:00:19 UTC ]
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