While reading Ryan Holiday's Fast Company story about books being the ultimate new business card, as a published author, I couldn't agree more. However, as Holiday points out, today's authors are in the "idea-making business, not the book business." In other words, writing your own book is just one checkmark on a long list of things to do to build your personal brand. Unfortunately (or fortunately, if you're a writer), self-publishing tools are making it easier than ever for anyone to become an author, which is not to say that publishing a book isn't impressive, it's just isn't as impressive as it used to be, say, 10 or 20 years ago. So, what's the solution? What is the ultimate new, new business card? An app, of course. Don Tapscott, author of 14 books including, most recently, Macrowikinomics, recently announced he is publishing his first iPad application--New Solutions for a Connected Planet. "I haven't given up on books completely and am also pursuing the ebook model," Tapscott said when I emailed him about his latest venture. "However, it's clear that people, especially young people, are consuming content in profoundly new ways. An app provides me with a platform not just to present audio and video but to create a social experience for people interested in my work." Tapscott's app (which will be available in October) will include his views on how the Internet and new media can help us reinvent our institutions for a new age, a common theme in all of his work ... Continue reading at 'Fast Company'
[ Fast Company | 2012-09-24 00:00:00 UTC ]
News tagged with:
#wordpress blog
#crowded marketplace
#interactive experience
#angry birds
#golden ticket
#sponsored content
The Fable app is a new platform that aims to make reading more social. Here's what one writer thought of it. Continue reading at Book Riot
[ Book Riot | 2022-07-20 10:36:00 UTC ]
More news stories like this | News stories tagged with:
#make reading
#book club
Jae Goodman has spent 16 years convincing brands like Nike, eBay, Doritos, and Chipotle to forgo ads and make content that entertains us instead. It all seemingly happened in a flash for Observatory CEO Jae Goodman. First, on June 9, Apple TV+ announced a multiyear deal with Nike’s Waffle Iron... Continue reading at Fast Company
[ Fast Company | 2022-07-16 07:00:30 UTC ]
More news stories like this | News stories tagged with:
#multiyear deal
#ted lasso
#hannah waddingham
#best-selling book
In the first of a planned series of webinars focusing on branding as a metaphor for modern times, the American Institute of Graphic Arts hosted a conversation aimed at illuminating how books have become recognizable brands. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-12 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#recognizable brands
#graphic design
#planned series
The American Library Association held its first in-person annual conference since 2019 in Washington, D.C., beginning on June 23, and with today and tomorrow still to come, the show's return is getting solid reviews. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-27 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#solid reviews
#library association
After a three year hiatus due to the pandemic, the Toronto Comic Arts Festival, held June 17-19, welcomed in-person artists and fans to the Toronto Reference Library for an international presentation of new titles and artists. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-23 04:00:00 UTC ]
More news stories like this |
Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. Joining us late? Catch up on Day One here.Netflix talks to Google about its ad plans “Netflix’s ad tech business is one of the hottest deals on offer in... Continue reading at Advertising Age
[ Advertising Age | 2022-06-21 20:59:38 UTC ]
More news stories like this | News stories tagged with:
#ad industry
#nielsen
Haymarket Business Media won another two prizes, including best B2B digital publishing company. Continue reading at Media Week
[ Media Week | 2022-06-16 07:59:53 UTC ]
More news stories like this | News stories tagged with:
#editorial team
#digital publishing
After two years of virtual events, the 2022 ALA Annual Conference is set for Thursday–Tuesday, June 23–28 at the Washington, D.C., Convention Center. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-10 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#virtual events
#convention center
Interest in publishing as a core category within licensed consumer products programs remains strong, as was evident from a walk through the aisles of Licensing Expo, which ran May 24–26 in Las Vegas. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-03 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#licensing expo
#las vegas
If you use Amazon’s Kindle app on Android, you may have noticed the software doesn't offer the option to buy and rent ebooks or subscribe to the company’s Kindle Unlimited service anymore. Amazon announced the change last month and more recently began notifying customers of the move via email.If... Continue reading at Engadget
[ Engadget | 2022-05-31 16:17:08 UTC ]
More news stories like this | News stories tagged with:
#nook app
#google partnered
#june 1st
#search giant
#ebooks
#kindle
Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at Advertising Age
[ Advertising Age | 2022-05-20 17:50:22 UTC ]
More news stories like this | News stories tagged with:
#datacenter weekly
#nielsen alternatives
#macroeconomic news
#nielsen
For his work in 'cultural criticism, women’s studies, and critical thinking,' Abdullah Al-Ghathami is the Sheikh Zayed Book Award's honoree. The post Cultural Personality of the Year: Abdullah Al-Ghathami appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-05-19 09:15:44 UTC ]
More news stories like this | News stories tagged with:
#cultural personality
#cultural criticism
#critical thinking
#zayed book
Having been staged only once in its evolved form, Jerusalem's International Book Forum is back in full production. The post Jerusalem International Book Forum: In-Person Again appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-05-16 02:52:59 UTC ]
More news stories like this |
In this Washington Post Live conversation from May 4, author Danyel Smith explains why she wanted to give Black women their due in “Shine Bright: A Very Personal History of Black Women in Pop.” Continue reading at The Washington Post
[ The Washington Post | 2022-05-10 10:00:00 UTC ]
More news stories like this | News stories tagged with:
#pop music
#danyel smith
#personal history
#black women
#shine bright
The mood was celebratory as mystery publishers and authors honored the best in the genre, live and in-person, for the first time since 2019 at a ceremony last night at New York Marriott Marquis Times Square. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-29 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#mystery publishers
Based on documents recovered from his compound, Nelly Lahoud argues that al-Qaeda and its leader were greatly diminished after 9/11. Continue reading at The Washington Post
[ The Washington Post | 2022-04-15 12:00:38 UTC ]
More news stories like this | News stories tagged with:
#bin laden
Viewers have long complained about the early HBO Max app’s tendency to crash, and its lack of discoverability features. There have been a number of overhauls and fixes since then. Now we know why. Turns out that HBO Max launched its apps before they were ready in order to keep up with its... Continue reading at Engadget
[ Engadget | 2022-04-14 23:32:58 UTC ]
More news stories like this | News stories tagged with:
#apple tv+
#streaming platforms
#home page
#biggest change
#harry potter
The New York Public Library made four banned books available nationwide on SimplyE, its free-reader app. The titles include Speak by Laurie Halse Anderson, King and the Dragonflies by Kacen Callender, Stamped: Racism, Antiracism, and You by Jason Reynolds and Ibram X. Kendi and Catcher in the... Continue reading at Engadget
[ Engadget | 2022-04-13 23:48:05 UTC ]
More news stories like this | News stories tagged with:
#largely driven
#temporarily pulled
#school districts
#sexual content
#sexual identity
#future plans
#national book award
#libraries
The veteran self-publishing platform offers authors time-tested tools to publish quality books, build their brands, and reach readers. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-14 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#reach readers
#self-publishing platform
Last week, a trade group representing major publishers including The New York Times, National Public Radio, News Corp. and Associated Press wrote to leaders of the Senate Judiciary Committee advocating for two bills that would curtail the dominance of tech giants in the U.S. The Open App Markets... Continue reading at AdWeek
[ AdWeek | 2022-02-22 22:10:40 UTC ]
More news stories like this | News stories tagged with:
#tech giants
#publishers including