The three keys to Shazam!’s box-office success are a testament to zigging when everyone else zags

Shazam!’s counterintuitive path to popularity is an object lesson in pursuing originality in a universe dominated with world-building The success of Warner Bros.’ latest superhero movie Shazam!, which took the No. 1 spot at the box office last weekend and has had critics swooning–it has a Rotten Tomatoes score of 91%–makes it hard not to wonder whether the film marks a new direction for DC Films. Under the aegis of Warner Bros., the movie arm of the vaunted comic book company has been struggling for years to capture audiences with the unrelenting velocity of rival Marvel Entertainment, after a long series of dark, brooding caped crusaders (Batman vs. Superman: Dawn of Justice, Justice League) that lacked the artistry of the Dark Knight trilogy by director Christopher Nolan. Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2019-04-09 00:00:00 UTC ]
News tagged with: #warner bros #box office #capture audiences

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Change at the Copyright Office

In her first major move, Librarian of Congress last week Carla Hayden removed Maria Pallante as Register of Copyrights. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright office #major move

The Allin key

At a pivotal time in Wiley’s 209-year history, the boss of the STM giant, Mark Allin, talks to Tom Tivnan about digital growth, open access and dealing with Brexit. Continue reading at The Bookseller

[ The Bookseller | 2016-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tom tivnan #digital growth #open access

Serial Dilemma: Does ‘Belgravia’ Spell ‘Success’ in Book Apps?

As innovative as publishers may want to be, how do we evaluate market response to 'Julian Fellowes's Belgravia' with so few apps as apt comparisons? The post Serial Dilemma: Does ‘Belgravia’ Spell ‘Success’ in Book Apps? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book apps #julian fellowes

Kit Caless | ‘If I’d pitched the book from scratch, I’d have been laughed out of every publisher’s office’

An offbeat look at the carpets adorning the UK’s largest chain of pubs, Kit Caless' Spoon’s Carpets: An Appreciation has the feel of a festive bestseller, says Caroline Sanderson. Continue reading at The Bookseller

[ The Bookseller | 2016-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #largest chain #caroline sanderson

French news publishers believe solidarity is key to staving off ad blocking

French publishers are making a stand against ad blocking, again. After successful trials in March, 80 percent of the country’s top publishers are serving messages to ad-blocking users. Publishers are taking a tougher stance this time, with the likes of Le Monde blocking content to those who have... Continue reading at Digiday

[ Digiday | 2016-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #ad blocking #tougher stance #easy task

'Backroom story' behind Team GB's Olympic success to Ebury

Ebury Press has signed "the backroom story" of Team GB’s Olympic success to be written by Times journalist Owen Slot. Continue reading at The Bookseller

[ The Bookseller | 2016-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebury press

The Secret Sauce Of Business Success

Though it is often misunderstood, good design can help a company thrive. Though it is often misunderstood, good design can help a company thrive.Several weeks ago my sister, Judy, introduced me to a podcast called Presidential, and I've become addicted to it. It's a... Continue reading at Fast Company

[ Fast Company | 2016-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #secret sauce #american president #recent episode

Rodale Names Beth Buehler Chief Operating Officer

Additionally, Women's Health publisher Laura Frerer-Schmidt promoted to oversee corporate sales. The post Rodale Names Beth Buehler Chief Operating Officer appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-09-09 00:00:00 UTC ]
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Facebook's Key to Conquering the World: Beating the Ad Blockers

Facebook is determined to defeat ad blockers. Daniel O'Leary The most aggressive force in ad-blocking technology is pitted against the world's mightiest social network. The stakes have never been higher for both parties. And there seems no end in sight, as Adblock Plus continues to attack... Continue reading at AdWeek

[ AdWeek | 2016-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fair marketplace #adweek magazine

Joanna Coles Named Hearst Magazines Chief Content Officer

Michele Promaulayko returns to take the reins at Cosmopolitan and Seventeen. The post Joanna Coles Named Hearst Magazines Chief Content Officer appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-09-06 00:00:00 UTC ]
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Joanna Coles Leaves Cosmo to Become Hearst's Chief Content Officer

Joanna Coles' steady rise to the top at Hearst Magazines has reached a new high, with the well-regarded Cosmopolitan editor in chief (and two-time Adweek Hot List Editor of the Year) being promoted today to chief content officer, a new position within the publishing company. "Joanna is a... Continue reading at AdWeek

[ AdWeek | 2016-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media brand #current events #morning joe

Hodder builds on Broadway success with The Hamilton Affair

Hodder & Stoughton is publishing The Hamilton Affair this October, following the success of "Hamilton", the hip hop musical, which has grossed $61.7m at the box office since its April 2015 Broadway debut. Continue reading at The Bookseller

[ The Bookseller | 2016-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hamilton affair #hodder stoughton #box office

Bloomberg Media Names New Global Chief Revenue Officer

Publishing vet Keith Grossman has had a busy few years. Just over two years ago, the Condé Nast alum left a more than decade-long career at Wired to join Bloomberg as publisher of Bloomberg Digital and Digital Products. Last fall, he was promoted to Bloomberg Media's U.S. head of sales. And as... Continue reading at AdWeek

[ AdWeek | 2016-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing efforts #remarkable run #double digits #helped lead

PRH to save $20m from NYC office move

Penguin Random House is bringing all its New York City-based employees under one roof, in Manhattan, to make annual savings of $20m (£15.4m). Continue reading at The Bookseller

[ The Bookseller | 2016-08-10 00:00:00 UTC ]
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Amazon Japan offices raided by antitrust authorities

Japan’s Fair Trade Commission has raided the offices of Amazon in Japan on suspicion of it pressuring retailers to offer products at lower prices than on rival sites, Reuters has reported. Continue reading at The Bookseller

[ The Bookseller | 2016-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #antitrust authorities #lower prices #rival sites

'Last Testament' from emeritus Pope Benedict to Bloomsbury

Bloomsbury is to publish Last Testament, a new book by Emeritus Pope Benedict XVI in November, after acquiring world English language rights. Continue reading at The Bookseller

[ The Bookseller | 2016-07-30 00:00:00 UTC ]
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Angels protest key play during 7-5 loss to Royals

Major League Baseball’s rulebook splayed out on his desk in Kauffman Stadium’s visiting clubhouse, Mike Scioscia spoke vehemently late Wednesday night. He believed an umpiring misinterpretation robbed his Angels of a victory that could have been theirs. Ahead by two runs on Kansas City in the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-07-28 00:00:00 UTC ]
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How Bourne Was Born: Three Key Operatives in the Franchise

As the fifth Bourne film is released, a trio of author Robert Ludlum's publishing colleagues think back on his writing and the book business. The post How Bourne Was Born: Three Key Operatives in the Franchise appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing colleagues #book business

Innovation and a Non-Traditional Background: a Recipe for Success

How FierceMarkets publisher Rebecca Willumson drove major growth. The post Innovation and a Non-Traditional Background: a Recipe for Success appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post innovation #success appeared