The three keys to Shazam!’s box-office success are a testament to zigging when everyone else zags

Shazam!’s counterintuitive path to popularity is an object lesson in pursuing originality in a universe dominated with world-building The success of Warner Bros.’ latest superhero movie Shazam!, which took the No. 1 spot at the box office last weekend and has had critics swooning–it has a Rotten Tomatoes score of 91%–makes it hard not to wonder whether the film marks a new direction for DC Films. Under the aegis of Warner Bros., the movie arm of the vaunted comic book company has been struggling for years to capture audiences with the unrelenting velocity of rival Marvel Entertainment, after a long series of dark, brooding caped crusaders (Batman vs. Superman: Dawn of Justice, Justice League) that lacked the artistry of the Dark Knight trilogy by director Christopher Nolan. Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2019-04-09 00:00:00 UTC ]
News tagged with: #warner bros #box office #capture audiences

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Ofsted: libraries the key for 'keen readers'

Written By: Caroline Horn Publication Date: Fri, 27/05/2011 - 09:01 A new Ofsted report into the teaching of English, "Excellence in English", has highlighted schools' investment in books, home reading, book borrowing from the school library and events such as book fairs and storytelling... Continue reading at The Bookseller

[ The Bookseller | 2011-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #school library #book fairs


European Commission Recognizes Importance of Copyright for Content Creators in Key New Proposals

Two documents affecting online copyright were published by the European Commission this week, both incorporating ideas and proposals made by the European Publishers Council that will help sure up innovation and investment in the online content sectors. Continue reading at Editor & Publisher

[ Editor & Publisher | 2011-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content creators #european commission


Chief Brand Officer Andy Sareyan Parts Ways with Meredith

Andy Sareyan, chief brand officer and executive vice president of consumer brands with Meredith Corp., has left the company. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #meredith corp #andy sareyan #consumer brands


Fourth Estate acquires title by key Egyptian protestor

Written By: Graeme Neill Publication Date: Mon, 09/05/2011 - 15:25 Fourth Estate has bought a book by a former Google executive credited with being among those who helped mobilise the revolutionary Egyptian protests by using social media. Publishing director Jenny Heller and Press Books m.d.... Continue reading at The Bookseller

[ The Bookseller | 2011-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #press books #wael ghonim #inkwell management #one-year anniversary


LBF: Territoriality "key" for UK publishers

Written By: Philip Jones Publication Date: Tue, 12/04/2011 - 09:28 Controlling world English-language rights is key to taking advantage of the global book economy for UK publishers, delegates have been told. read more Continue reading at The Bookseller

[ The Bookseller | 2011-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publishers #taking advantage


Free ‘key driver’ in ebook sales

Written By: Lisa Campbell Publication Date: Thu, 24/03/2011 - 09:36 Sampling free content is inspiring customers to buy ebooks, with a fifth of UK readers citing it as the primary reason for purchase, according to new research. Surveys by Book Marketing Limited (BML) and Bowker Publishing... Continue reading at The Bookseller

[ The Bookseller | 2011-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales #buy ebooks


Hearst's John Loughlin Highlights Four Key Drivers for Magazines at DMA Circ Marketing Day

John P. Loughlin, EVP and GM of Hearst Magazines, kicked off DMA's Circulation Marketing Day at the Time Inc. Conference Center in New York City as keynote speaker. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #keynote speaker


Waterstone's cuts 17 head office staff

Written By: Lisa Campbell Publication Date: Wed, 23/02/2011 - 17:51 Waterstone's has made 17 members of staff redundant from its head offices in Brentford and Solihull. read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-23 00:00:00 UTC ]
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The Daily's $30 Million Launch: Archetype for Tablet Success or the Next Portfolio?

Apple kept mum on its highly anticipated digital subscription plan during a press conference today at the Guggenheim in New York City announcing News Corp.'s new tablet publication The Daily (which is available in the App Store as of noon Eastern), but News Corp. Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app store


IPA vice-president's offices come under attack amid Egyptian rioting

Written By: Lisa Campbell The vice-president of the International Publishing Association's offices came under heavy attack from government forces in Egypt this afternoon. A reporter at the Al Shorouk newspaper, owned by IPA vice-president Ibrahim El Moallem, said she and her colleagues,... Continue reading at The Bookseller

[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipa vice-president #lisa campbell #tahrir square