The Right Way to Build Brand Love by Hopping on Viral Trends

Richard Fox is not interested in contributing to the internet's abundance of "inspiration porn." As a former Paralympic athlete and a digital media coordinator at the Paralympics, Fox is playing into TikTok culture to drive a social movement forward. @paralympics Blind swimmers getting bopped. ? original sound - Brady "I wanted to showcase people with... Continue reading at 'AdWeek'

[ AdWeek | 2023-04-10 20:00:00 UTC ]
News tagged with: #digital media

Other Publishing stories related to: 'The Right Way to Build Brand Love by Hopping on Viral Trends'


Chinese man builds bookstore on a mountaintop. Yes, he’s a poet.

A 57-year-old “self-styled poet” (aren’t they all?) has spent $116,000 of his own money to build a bookstore in a mountaintop village. Oh, and it’s shaped like the number 7 and contains 7,000 books. No, this is not a parable. As Jiang Libo told the South China Morning Post: Before my bookshop... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-08 15:04:22 UTC ]
More news stories like this | News stories tagged with: #bookshop #bookstore


Love & Other Epic Adventures: Science Fiction Romance Books

Get your fill of space adventures, AI hunks, and shipworthy pairings with these science fiction romance books like The Red Scholar's Wake. Continue reading at Book Riot

[ Book Riot | 2023-04-28 10:36:00 UTC ]
More news stories like this | News stories tagged with: #space adventures #science fiction


Meals and deals: five biggest trends from London book fair 2023

There was lots to digest this year, including cookery books from social media stars, a climate change book from London mayor Sadiq Khan, and some big debut novels to look forward toOver the course of three days in London, thousands of editors, publishers and agents, among others, decide what... Continue reading at The Guardian

[ The Guardian | 2023-04-24 12:51:58 UTC ]
More news stories like this | News stories tagged with: #coming year #biggest trends #publishing landscape #london book fair


Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible

The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at Digiday

[ Digiday | 2023-04-20 04:01:00 UTC ]
More news stories like this | News stories tagged with: #marketing ecosystem #newly launched #miami beach #digital media


Bookworm in a Chrysalis: How Language Acquisition Nourishes a Love of Literature

The publishing party for my first book was held in the bookstore I used to work at. My book was piled on the table. People with flowers, people with cups of wine, people who didn’t understand Icelandic all filled the store. I felt like it was my birthday. Ten days earlier, I’d been awarded the […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-19 08:52:49 UTC ]
More news stories like this | News stories tagged with: #bookstore


Fighting Educational Injustice: Close-Up on Bettina L. Love’s 'Punished for Dreaming'

The author, activist, and educator delivers a scathing indictment of racist school reforms and plots a course for a more just future. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-18 04:00:00 UTC ]
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‘I love nothing more than making people cry’: author Cheryl Strayed on her hugely moving TV show

Profound, big-hearted, and raw, the adaptation of bestselling book Tiny Beautiful Things is powerful television. Its writer talks grief, sorrow and being friends for life with Reese WitherspoonIn 2011, a little-known fortysomething author called Cheryl Strayed was about to become huge. She had... Continue reading at The Guardian

[ The Guardian | 2023-04-05 05:00:25 UTC ]
More news stories like this | News stories tagged with: #heroin addiction #desperately wanted #big screen #reese witherspoon #bestselling book


We can build immortal celebrities from ChatGPT and their existing back catalogs

Our reverence towards stars and celebrities was not borne of the 19th century’s cinematic revolution, but rather has been a resilient aspect of our culture for millennia. Ancient tales of immortal gods rising again and again after fatal injury, the veneration and deification of social and... Continue reading at Engadget

[ Engadget | 2023-04-04 18:00:30 UTC ]
More news stories like this | News stories tagged with: #silicon valley #commercial breaks #mona lisa #kindle #digital media


Wattpad Builds a Book Business

A lot has happened since Wattpad announced in January 2019 that it was starting a print publishing division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book business


Building a Well-Being Economy: Spotlight on Frederick Tsao

Author and entrepreneur Frederick Tsao advocates for a new world order, helping readers reassess community, the self, and the role of businesses within the social ecosystem. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #world order


How sci-fi writer Annalee Newitz turned to real-life scientists to build a (better) future

Novelist and science journalist Annalee Newitz brings 'The Terraformers' to the L.A. Times Book Club March 28. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-03-09 22:20:34 UTC ]
More news stories like this | News stories tagged with: #times book


Face to Face: Why Houston was key to building ad tech business Direct Digital Holdings

The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
More news stories like this | News stories tagged with: #digital media


8 of the Most Interesting Buildings That Are Now Libraries (And Bookstores)

From big-box stores and schools to banks and gymnasiums, here are some old buildings that were turned into libraries (and bookstores). Continue reading at Book Riot

[ Book Riot | 2023-02-20 11:38:00 UTC ]
More news stories like this | News stories tagged with: #big-box stores #libraries


Beyond Book Trends: What the Book World Really Needs

Book "trends" are not what the world needs; we present here an extremely comprehensive overview of what the book world could really use. Continue reading at Book Riot

[ Book Riot | 2023-02-13 11:37:00 UTC ]
More news stories like this | News stories tagged with: #book world


If You Loved Prince Harry's 'Spare,' Here Are Some Equally Juicy Celeb Memoirs

Luckily for us, the celebrity memoir genre is rife with tantalizingly tales from stars past and present. Continue reading at HuffPost

[ HuffPost | 2023-02-09 10:45:21 UTC ]
More news stories like this | News stories tagged with: #memoir


January Religion Bestsellers: Lysa TerKeurst Tops; ‘Redeeming Love’ Remains #1

Proverbs 31 Ministry president and bestselling author Lysa TerKeurst takes #1 in Religion Nonfiction with her latest release, ‘Good Boundaries and Goodbyes.’ Francine Rivers maintains the top perch in Religion Fiction from last month with ‘Redeeming Love.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #redeeming love #remains #1 #religion nonfiction #latest release #good boundaries #religion fiction #bestselling author


Book Review: ‘Love, Pamela,’ by Pamela Anderson

Her second memoir — about her small-town coming-of-age, her multiple traumas and Hollywood escapades — is an attempt to set the record straight. Continue reading at The New York Times

[ The New York Times | 2023-01-27 10:00:07 UTC ]
More news stories like this | News stories tagged with: #pamela anderson #book review #record straight #memoir


For Cooks Who Love Books: Bookish Kitchen Supplies and Decorations

Find everything you need to create the bookish kitchen of your dreams, including cookbook holders, aprons, tea towels, and more.- Susie Dumond Continue reading at Book Riot

[ Book Riot | 2023-01-24 11:33:00 UTC ]
More news stories like this | News stories tagged with: #love books #cookbook


10 of the Best Romcom Manga I Fell In Love With

Are you in love with love? Same! Let's read some of the best romcom manga that will for sure make you swoon and laugh all the time, like My Love Mix-Up! by Wataru Hinekure. Continue reading at Book Riot

[ Book Riot | 2023-01-24 11:31:00 UTC ]
More news stories like this | News stories tagged with: #love mix- #wataru hinekure #manga


“Phenomenal” woman Meena Harris makes the leap from t-shirt branding to book publishing

Phenomenal Media, a company launched by Kamala Harris’ niece that celebrates underrepresented women, is debuting a new partnership with Hachette Books. In 2016, Meena Harris started designing statement t-shirts that quite literally made a statement. Her most famous one read “Phenomenal Woman,”... Continue reading at Fast Company

[ Fast Company | 2023-01-24 08:00:00 UTC ]
More news stories like this | News stories tagged with: #kamala harris #book publishing #company launched #hachette books #literally made #amazon prime #hachette