The perfect mix: How to find the right thought leadership models for your company

LinkedIn’s latest eBook illuminates what thought leadership is and why your company needs a solid strategy in place. Among the crucial topics it covers is the difference between the three main types of thought leadership. It also offers real-world examples of companies that are building authority with LinkedIn content. In addition, it contains advice from industry leaders on how to illuminate your thought leadership strategy and a step by step checklist of how to achieve thought leadership success. Sponsor content by LinkedIn. The post The perfect mix: How to find the right thought leadership models for your company appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-08-07 00:00:00 UTC ]
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Old media find their footing

The world of traditional media suffered so many earthquakes in 2013—Time Inc. getting set to spin off from Time Warner, The Washington Post selling for a song, New York magazine announcing the end of its weekly status—that one could be forgiven for thinking the sky will fall on the industry in... Continue reading at Crains New York

[ Crains New York | 2014-01-05 00:00:00 UTC ]
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Reading Harris novel stimulates brain, finds study

Reading a novel stimulates the brain for days, US researchers have found. The study,... Continue reading at The Bookseller

[ The Bookseller | 2013-12-30 00:00:00 UTC ]
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The "Netflix For Books" Business Model, And How It'll Change The Way You Read

Mark Coker of Smashwords, which recently inked a major content deal with Scribd, weighs in on how the all-you-can-read model changes the way we read, how authors make creative choices, and how everyone gets paid.Is a "Netflix for ebooks" nearing viability? Yesterday, Smashwords, the largest... Continue reading at Fast Company

[ Fast Company | 2013-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published ebooks #business model #ll change #mark coker #largest distributor #e-reading service


The Recommender: Jill Bernstein, Fast Company's Editorial Director (Not Iron Chef Judge)

The three best things Fast Company's Editorial Director found on the Internet this week. More Recommendations Christina Chaey on bygone beers and Beyoncé Jessica Hullinger, Founder/Editor-In-Chief/Ace Reporter At "The Hullinger News" Miles Kohrman, The Cat-Juggling Intern Name: Jill... Continue reading at Fast Company

[ Fast Company | 2013-12-20 00:00:00 UTC ]
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Good Enterprises Gets Extension, Finds Some Assets

The bankruptcy judge overseeing the Chapter 7 proceedings of Good Enterprises has granted the company an extension until January 13 to file various statements and schedules. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-20 00:00:00 UTC ]
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Hearst Magazines Digital Chief Troy Young Discusses Finding Great Editors

Specs Who Troy Young Age 45 New gig President, Hearst Magazines Digital Media Old gig President, Say Media What’s it been like coming from pure-play digital companies like Say Media to Hearst, which has had a print mind-set? It was different at first, for sure. There were a lot more steps... Continue reading at AdWeek

[ AdWeek | 2013-12-13 00:00:00 UTC ]
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Paywalls Boost Ad Rates for Some Magazines and Newspapers, OPA Study Finds

Online paywalls are helping some newspaper and magazine websites increase the ad rates they charge, according to a new report from the Online Publishers Association.It's a hopeful sign for publishers that have hesitated to erect paywalls, despite the potential to generate new revenue from... Continue reading at Advertising Age

[ Advertising Age | 2013-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription models #negative impact #including time


6 Companies That Are Trying to Solve the Native Ad Scaling Issue

As the banner ad loses its luster, online publishers from BuzzFeed to Quartz are turning to units that capture the look and feel of the host site's content. The purists say that truly native advertising can't be scaled without losing its bespoke (read: expensive) feel. No wonder, then, that a... Continue reading at AdWeek

[ AdWeek | 2013-12-10 00:00:00 UTC ]
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Small Is Beautiful: Micro Bookstores Find a Place

Even before the demise of Borders, the trend of opening superstores was waning, and new bookstores were getting smaller and cozier (many were in the 3,000 to 5,000 sq. ft. range). Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-06 00:00:00 UTC ]
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New baby book delivery company

A new book delivery company, which sends monthly parcels of books for children aged 0-5, is... Continue reading at The Bookseller

[ The Bookseller | 2013-12-03 00:00:00 UTC ]
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'Burial Rites' author Hannah Kent finds mystery in Iceland

Chronicling the Chill of 1820s Iceland in 'Burial Rites,' Australian author Hannah Kent finds deep humanity, for better and worse, in a faraway isle. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-11-30 00:00:00 UTC ]
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Small Demons Extends Deadline to Find Buyer

Small Demons, the L.A.-based book-focused venture that indexes the places, music, food and things mentioned in books, has extended its deadline for finding a buyer or new investor for at least another month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-26 00:00:00 UTC ]
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Baltimore Sun parent company reorganizes publishing unit

Tribune Co. announced a restructuring of its publishing business Wednesday to focus on its digital efforts and streamline operations, resulting in nearly 700 job losses across the Chicago Tribune, Los Angeles Times and six other daily newspapers. Continue reading at Baltimore Sun

[ Baltimore Sun | 2013-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chicago tribune #digital efforts #streamline operations #daily newspapers


Did Preacher Finally Find a Home at AMC?

It's been a long way for Preacher from the comic book page to the small screen, but an adaptation of the salty DC Comics horror/Western book (formerly with DC's corporate sibling HBO) might finally be getting closer to full-fledged production, this time at AMC. A tip was first reported by Badass... Continue reading at AdWeek

[ AdWeek | 2013-11-19 00:00:00 UTC ]
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Washington Post Co. Renamed Graham Holdings Company to Mark Sale of Newspaper

The Washington Post Co. announced Monday that it will change its name to Graham Holdings Company, acknowledging the Oct. 1 sale of the company’s flagship newspaper and several other publishing businesses to Amazon.com founder Jeffrey P. Bez ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-11-18 00:00:00 UTC ]
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‘A Mixed Blessing’

It is rare that an industry would see the declining growth rate of its fastest-growing product as anything but bad news. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-16 00:00:00 UTC ]
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Forbes Media looks to sell company

Forbes Media LLC, the closely held publisher founded by the family of former U.S. presidential candidate Steve Forbes, is exploring a sale after getting interest from potential buyers.The New York-based publisher of 96-year-old Forbes magazine and Forbes.com is working with Deutsche Bank AG on... Continue reading at Crains New York

[ Crains New York | 2013-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mcgraw-hill cos #bloomberg lp #digital business #digital revenues #advertising sales


Redundancies at Folio as model shifts

The Folio Society is going through its "biggest change in history", leading to the... Continue reading at The Bookseller

[ The Bookseller | 2013-11-15 00:00:00 UTC ]
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Marrying Companies and Content

On Thursday, Contently, a hot little company, held a buzzy conference at the Bowery Hotel on a very of-the-moment topic. The conference, the Brand Publishing Summit, included clients, agencies and publishers, with a lot of chatter about brands goi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-11-14 00:00:00 UTC ]
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Finding the Seeds of Inspiration in Distant Echoes of Childhood

Zimbabwean author S.N. Mahachi-Harper reflects on how her childhood in a mining village inspired her new most recent novel Footprints in the Mists of Time. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-13 00:00:00 UTC ]
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