DAY 1NEWFRONTS FATIGUE SET IN EARLY, after the annual two-week showcase for digital video began with a two-hour pitch to advertisers by The New York Times. The Times paraded out its journalists the way other digital publishers might tout their social influencers as #NewFronts became a trending topic in New York. The behind-the-scenes look at reporters' efforts to get to the truth were fascinating, at first, but by the hour-and-a-half mark truth fatigue had set in: Agency execs and clients began trickling out and the previously packed TimesCenter was half-full by the time they got to their efforts in VR, augmented reality and Snapchat Discover.A few fun tidbits were gleand, though. "Chicken" was the No. 1 search term on the site two years ago. When the New York Times partnered with BMW for "The Daily" podcast, it guaranteed the auto maker 750,000 streams. The podcast just hit 27 million downloads, the Times said. (Of course, not every download is played. A spokeswoman declined later to say how many streams it delivered for BMW.) Still, Michael Barbaro, host of "The Daily," said he's "learned to speak like a human." So there's that. -- Jeanine Poggi Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-05-05 00:00:00 UTC ]
News tagged with:
#trending topic
#agency execs
#augmented reality
#snapchat discover
#spokeswoman declined
DAY 1NEWFRONTS FATIGUE SET IN EARLY, after the annual two-week showcase for digital video began with a two-hour pitch to advertisers by The New York Times. The Times paraded out its journalists the way other digital publishers might tout their social influencers as #NewFronts became a trending... Continue reading at Advertising Age
[ Advertising Age | 2017-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#trending topic
#agency execs
#augmented reality
#snapchat discover
#spokeswoman declined
For decades the format for the TV upfronts has remained static: Agency executives and brand marketers wait in line outside of Radio City Music Hall or Carnegie Hall to listen to network leaders declare that their channels are No. 1 and hear some stand-up by the networks' late-night hosts. It all... Continue reading at Advertising Age
[ Advertising Age | 2017-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pop star
#digital publishers
#technological advances
#shake things
#industry executives
In January 2016, I was an unpublished writer working on my first novel when I learned of an artist residency on a tiny island off the west coast of South Korea. Excited, I daydreamed of finishing my manuscript in my motherland, visiting family, and of course, eating an abundance of delicious... Continue reading at Electric Literature
[ Electric Literature | 2024-04-18 11:05:00 UTC ]
More news stories like this | News stories tagged with:
#west coast
#south korea
#electric literature
#first novel
PEN's new report shows that book bans continue to rise and continue to target books by or about queer people and people of color. Continue reading at Book Riot
[ Book Riot | 2024-04-16 12:05:00 UTC ]
More news stories like this | News stories tagged with:
#pen america
#book bans
#report shows
#latest book
Measurement companies are looking to measure up ahead of the upfront season, with Nielsen making "big data" announcements and the Joint Industry Committee (JIC) certifying Comscore and VideoAmp. To explain exactly what's going on in measurement, ADWEEK went to great... Continue reading at AdWeek
[ AdWeek | 2024-04-04 19:17:06 UTC ]
More news stories like this | News stories tagged with:
#big data
#nielsen
NoViolet Bulawayo among authors paying tribute to independent publishing house that shook up the country’s literary sceneWhen the Zimbabwean editor Irene Staunton and her husband Murray McCartney set up their publishing business in 1998, it seemed natural to call it Weaver Press. Their modest... Continue reading at The Guardian
[ The Guardian | 2023-12-07 07:00:02 UTC ]
More news stories like this | News stories tagged with:
#noviolet bulawayo
#back garden
#publishing business
#independent publishing
Publisher to double dividend after demand grows for books by Sarah J Maas and Samantha ShannonBusiness live – latest updatesThe book publisher Bloomsbury has hit record profits in the first half of the year thanks in part to a boom in fantasy fiction driven by the American author Sarah J Maas,... Continue reading at The Guardian
[ The Guardian | 2023-10-26 07:50:43 UTC ]
More news stories like this | News stories tagged with:
#year earlier
#continuing popularity
#harry potter
#american author
#book publisher
The 1.2% decline was largely driven by a 4.1% drop in sales for hardcovers in the first six months of 2023, according to figures released by the AAP. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-22 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#2% decline
#largely driven
#1% drop
#figures released
Despite a dip in June, sales increased 6.9% at bookstores during the first six months of 2023 over last year, rising to $3.86 billion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-15 04:00:00 UTC ]
More news stories like this |
Sales at Hachette Book Group fell 8.6% in the first six months of 2023 compared to the first half of 2022, parent company Lagardère reported. Sales for all of Lagardère Publishing fell 2.5%, and profits dropped 16%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-25 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#lagardère
#book group
Unit sales dipped 2.7% in the first half of 2023 and were down 8.5% from the midpoint of 2021. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-07 04:00:00 UTC ]
More news stories like this |
As a fiction writer, I’ve always felt compelled, memoir style, to pore over my life’s timeline. But in a novel, I can erase, revise, smash, crash, reconstruct, and transfigure that squiggly narrative. A novel has no obligation to mirror or represent anything familiar, recognizable, or real. And... Continue reading at Literrary Hub
[ Literrary Hub | 2023-06-28 08:52:54 UTC ]
More news stories like this | News stories tagged with:
#writing fiction
#fiction writer
#felt compelled
#memoir
Digiday's survey found that Comscore and Nielsen will be the dominant measurement providers during this year's NewFronts and upfronts. More than half of publishers said they will accommodate Comscore this year, and nearly half said they will accommodate Nielsen. Continue reading at Digiday
[ Digiday | 2023-05-05 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#digiday+ research
#survey found
#nielsen
Welcome to Ad Age’s NewFronts 2023 newsletter. We’ve been sharing a daily roundup of events, interviews and sessions from Interactive Advertising Bureau's dog-and-pony show throughout the week. You can find all of Ad Age's NewFronts coverage here. Twitter went from NoFronts to NewFronts—kind... Continue reading at Advertising Age
[ Advertising Age | 2023-05-04 14:42:00 UTC ]
More news stories like this | News stories tagged with:
#upfront negotiations
#digital platforms
#senior vp
#reach audiences
#premium publisher
The digital media company Cond? Nast unveiled a slate of new video offerings, ad products and experiential franchises at its NewFronts presentation this morning in The Spiral at Hudson Yards, furthering its embrace of business lines that extend beyond its core editorial product. Speaking to a... Continue reading at AdWeek
[ AdWeek | 2023-05-04 14:15:00 UTC ]
More news stories like this | News stories tagged with:
#newfronts presentation
#ad products
#business lines
#digital media
On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday
[ Digiday | 2023-05-03 10:01:00 UTC ]
More news stories like this | News stories tagged with:
#ad formats
#artificial intelligence
#digital content
The Interactive Advertising Bureau's annual NewFronts is almost here, which for advertisers means a week of sprinting around Manhattan to view multiple presentations from digital publishers. But for Day 3 of this year's digital content event, taking place May 1-4, in-person attendees will be... Continue reading at AdWeek
[ AdWeek | 2023-04-10 10:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital publishers
#taking place
#digital content
The retailer had been trending on social media after accusations it did not stock works by Hannah Barnes and Victoria SmithWaterstones has said “there is no truth” in claims that some of its shops were refusing to sell copies of two books by gender-critical feminists.The book retailer was... Continue reading at The Guardian
[ The Guardian | 2023-03-09 16:00:56 UTC ]
More news stories like this | News stories tagged with:
#gender service
#hannah barnes
#sell copies
#inside story
#book retailer
Stephanie Landsem, author of the suspense-thriller 'Code Name Edelweiss', discusses the work of religious fiction and how stories can help illuminate Jewish and Christian teachings. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-08 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#religious fiction
Former reality TV star on TLC’s '19 Kids and Counting,' Jinger Duggar Vuolo describes splitting from the ultra-conservative upbringing of her youth for a ‘holistic Biblical-based faith’ in a new book, ‘Becoming Free Indeed’ (W, Jan. 23). Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-13 05:00:00 UTC ]
More news stories like this |