Data privacy requirements and consumer expectations are driving corporations to rethink how they syndicate content. Since the early days of the modern internet, the creation and consumption of digital content has been steadily rising. Unsurprisingly, this has led to an increased focus on content syndication in the B2B marketing space, as companies seek to maximize the distribution and impact of their content across various channels and platforms to increase awareness, bolster lead generation, and improve ROI. Continue reading at 'Fast Company'
[ Fast Company | 2024-09-17 16:24:38 UTC ]
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In the estimation of LitRes chief Sergey Anuriev, ebooks could double as a factor in Russia's market within two years and audiobooks are showing new strength as well. The prime challenge: piracy. The post One Analyst’s 2018 Look-Ahead: Russian Digital Content Set to Grow appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-01-04 00:00:00 UTC ]
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The print book market has posted growth in value for the third year running, with 2017 inching up 0.09% on 2016. Continue reading at The Bookseller
[ The Bookseller | 2018-01-04 00:00:00 UTC ]
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Quartz promotes Kira Bindrim, two New York regional titles tap new publishers, and the rest of this week's people on the move... The post Citing “Incredible Growth,” The Hill Expands Marketing Team | People on the Move appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-12-22 00:00:00 UTC ]
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Ian Bartlett says the ruling that Uber is a transport company not a digital service could also change the way we view other digital giants; and Derek Wyatt suggests a post-Brexit Britain could create a Global Digital Foundation to address these issuesUber is officially a transport company and... Continue reading at The Guardian
[ The Guardian | 2017-12-22 00:00:00 UTC ]
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Executives from brands, agencies and publishers shared insights about data-driven marketing and connecting with consumers via social platforms. The post Digiday Research: For Japan’s marketers, Facebook is king appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-12-15 00:00:00 UTC ]
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Publishing experts spoke about standing out in a crowded marketplace at the third annual Global Kids Connect conference, held in New York City on December 4. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-12-12 00:00:00 UTC ]
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Bonnier Zaffre has announced it is expanding into the US market, starting by directly publishing brand authors Wilbur Smith and Lynda La Plante into North America. Continue reading at The Bookseller
[ The Bookseller | 2017-12-12 00:00:00 UTC ]
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The division of Bonnier Publishing UK will expand into the U.S. market next year, with its initial focus on two of its internationally bestselling authors, Wilbur Smith and Lynda La Plante. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-12-11 00:00:00 UTC ]
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Bookwire expands its ebook distribution business in Spain. And a new survey finds that American libraries see rising demand for non-English language content. The post Industry Notes: Bookwire Partners With HarperCollins Ibérica; US Libraries Seek Non-English Content appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-11 00:00:00 UTC ]
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Cambridge University Press is launching a content-sharing pilot on its Cambridge Core platform, which will allow users and authors to share read-only versions of journal articles via a link. Continue reading at The Bookseller
[ The Bookseller | 2017-12-09 00:00:00 UTC ]
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Cambridge University Press launches a selection of journals in its Core content sharing program, which offers subscribers read-only links. The post Cambridge University Press Content Sharing Platform in Pilot Launch appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-08 00:00:00 UTC ]
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Czech publishers see gains in 2016's market performance but are concerned about stubbornly high VAT rates and falling book prices. The post Czech Book Market Gains Tempered by Tax Rates, Falling Prices appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-07 00:00:00 UTC ]
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“Economic markers are positive,” proclaimed NPD-BookScan's Kristen McLean in the opening presentation at the Bologna Book Fair/Publishers Weekly Global Kids Connect conference in New York. Continue reading at The Bookseller
[ The Bookseller | 2017-12-06 00:00:00 UTC ]
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'Quite a big challenge to aim for the world’s largest book market': Moscow's Clever Publishing wants $10 million in North American sales in three years. The post Russia’s Clever Publishing Adds North American Market through Quarto Distribution appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-01 00:00:00 UTC ]
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Publishers are revisiting paid content models, but will they have better luck making it work this time? The post Paid Content: The Old New Thing appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-11-30 00:00:00 UTC ]
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'We trust that the European Commission will take the specific nature of the (ebook) sector into account," says the Börsenverein' Jessica Sänger. The post European Booksellers Cheer as Digital Market Talks on Ebooks and Geo-Blocking appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-11-26 00:00:00 UTC ]
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Southeast Asia's markets are emerging into an 'already digital' reality. Frankfurter Buchmesse's StoryDrive Asia addressed issues in Singapore. The post In Singapore, StoryDrive Asia Gathers ASEAN Publishing Markets’ Key Players appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-11-21 00:00:00 UTC ]
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The Society of Authors is selling its offices in London with a price tag of £8.5m, saying the buildings are no longer “fit for purpose” because the organisation has grown. Continue reading at The Bookseller
[ The Bookseller | 2017-11-21 00:00:00 UTC ]
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On the 10th anniversary of Kindle, VP of Kindle content David Naggar looks back on the development and impact of Amazon's ebook ecosystem on book publishing. The post With Amazon Kindle Now Turning 10, David Naggar Says Content Is Prime appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-11-20 00:00:00 UTC ]
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As part of #WorkInPublishing week, Clarissa Pabi, senior marketing executive at Ebury Publishing (Penguin Random House) talks to jobs in books about her career in marketing. Continue reading at The Bookseller
[ The Bookseller | 2017-11-17 00:00:00 UTC ]
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