The National Enquirer Unveils Its First-Ever Digital Advertising Strategy

Long a fixture of checkout queues and newsstand kiosks, the celebrity news publisher The National Enquirer will soon bring its salacious storytelling online for the first time in its 96-year-old history. The publisher, along with its sister sites Globe, National Examiner and The National Enquirer U.K., will join the digital age later this year, part... Continue reading at 'AdWeek'

[ AdWeek | 2023-04-20 11:59:40 UTC ]
News tagged with: #national enquirer #digital age #news publisher

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'There’s no other law like this in Australia': Facebook hits out at digital media code

The head of Facebook in Australia has urged the government to make changes to laws designed to force digital platforms to pay media companies for content. Continue reading at Stuff

[ Stuff | 2021-01-20 18:52:54 UTC ]
More news stories like this | News stories tagged with: #digital media


Tapas Sees Big Gains for Digital Comics

Digital comics delivered via mobile devices are attracting impressive traffic and generating revenue for artists and publishers. Tapas, a small U.S.-based mobile comics startup, reported impressive recent growth, and announced plans to partner with traditional print publishers like Scholastic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-20 05:00:00 UTC ]
More news stories like this | News stories tagged with: #digital comics #mobile devices #generating revenue #announced plans


US National Book Award Program: Spring Season

The National Book Awards' new digital outreach series features a 12-event presentation of winners, shortlistees, and finalists, including international literature and translation. The post US National Book Award Program: Spring Season appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-01-18 19:01:19 UTC ]
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Oak National Academy launches virtual library with NLT

Online classroom platform Oak National Academy is launching a new virtual library in partnership with the National Literacy Trust.  Continue reading at The Bookseller

[ The Bookseller | 2021-01-17 12:35:54 UTC ]
More news stories like this | News stories tagged with: #virtual library


Guardian Media Group hires new advertising chief

Claire Blunt has been chief financial, operations and data officer for Hearst Europe. Continue reading at Media Week

[ Media Week | 2021-01-14 13:39:31 UTC ]
More news stories like this | News stories tagged with: #advertising chief #hearst


Runcie, Mozley and Owusu judge BBC National Short Story Award

James Runcie will chair the judges for this year's BBC National Short Story Award alongside authors Fiona Mozley and Derek Owusu. Continue reading at The Bookseller

[ The Bookseller | 2021-01-13 22:24:54 UTC ]
More news stories like this | News stories tagged with: #derek owusu


Digital media company launches flagship site iPondr to 'foster a more connected society'

Digital media company Pondr Global launched its flagship site, called iPondr, on Monday. The site is focused on national stories that aren't quite breaking news. It launched with verticals including "Dimensions of Health," "Women at Work," and "The Great Rural" and stories on subjects like... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2021-01-12 12:00:09 UTC ]
More news stories like this | News stories tagged with: #breaking news #digital media


2020 was a great year for at least one thing: digital book loans from public libraries.

If you, like me, could really use some nice library-oriented news right about now, you’re in luck. Perhaps unsurprisingly, given the impossibility of going to physical libraries for much of the year, readers borrowed record numbers of ebooks, audiobooks, and digital magazines from public... Continue reading at Literrary Hub

[ Literrary Hub | 2021-01-07 15:34:02 UTC ]
More news stories like this | News stories tagged with: #great year #digital magazines #public libraries #libraries #digital book


OverDrive Reports Surge in Digital Library Lending in 2020

Readers worldwide borrowed some 430 million e-books, audiobooks and digital magazines in the past 12 months, a hefty 33% increase over 2019, OverDrive officials reported, based on data drawn from some 65,000 libraries and schools worldwide. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-07 05:00:00 UTC ]
More news stories like this | News stories tagged with: #digital magazines #schools worldwide #libraries


African Literature and Digital Culture

IN THE 21ST CENTURY, digital literary culture originating from the African continent has exploded. I still remember the early years, when Kindles first came into our lives and everyone was weighing in on whether ebooks were going to mean the death of literature. Back then, everything was fresh... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2021-01-04 18:00:58 UTC ]
More news stories like this | News stories tagged with: #african literature #digital culture #21st century #african continent #early years #ebooks


National Book Award winner Barry Lopez dies at 75

Barry Lopez, who authored close to 20 books on natural history, including the National Book Award-winning Arctic Dreams (Vintage), has died at the age of 75. Continue reading at The Bookseller

[ The Bookseller | 2020-12-28 20:58:37 UTC ]
More news stories like this | News stories tagged with: #barry lopez #natural history #book award


Boston-born digital media startup shuts down

Laura Carpenter, CEO of Abridge News, a Boston-born digital media startup that went through the MassChallenge Boston accelerator in 2018, has decided to pull the plug, citing challenges in sustaining the business. The decision was effective on Dec. 11, after approximately three years of... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-12-28 11:30:00 UTC ]
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How (and Why) to Spring Clean Your Digital Book Clutter

Take the time to spring clean your digital book clutter by tidying up your Kindle cloud, Goodreads shelves, and TBR with these tips. Continue reading at Book Riot

[ Book Riot | 2020-12-24 11:32:00 UTC ]
More news stories like this | News stories tagged with: #kindle #digital book


Havas Chicago Names New Executive Client, Strategy Leads

Havas has named new executive client and strategy leaders in its Chicago office heading into 2021, hiring Lilia Arroyo Flores as chief strategy officer and Maisha Pearson as chief client officer. "Our clients' business needs are constantly changing--now more than ever--with strategy and... Continue reading at AdWeek

[ AdWeek | 2020-12-17 15:30:20 UTC ]
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How machine learning technology boosts contextual targeting for advertisers

In a time of dramatic changes, advertisers are course-correcting targeting efforts to adhere to the ever-evolving digital media landscape. One solution that addresses numerous areas of transformation — from consumer habits to privacy regulations and the demise of third-party cookies — is... Continue reading at Digiday

[ Digiday | 2020-12-15 02:00:43 UTC ]
More news stories like this | News stories tagged with: #consumer habits #privacy regulations #contextual targeting #digital media


Children's Author Presentations Go Digital

We’ve gathered some unique examples of how authors are tailoring their outreach to meet the needs of students and teachers during the pandemic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-11 05:00:00 UTC ]
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Jordan Smith will serve as Interim Executive Director of the National Book Foundation.

Earlier this year, Lisa Lucas announced that she would be stepping down as executive director of the National Book Foundation to become Senior Vice President & Publisher of Pantheon and Schocken Books. This morning, the National Book Foundation announced that Lucas will be joining the... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-10 14:46:45 UTC ]
More news stories like this | News stories tagged with: #schocken books #literary hub #national book foundation


Octopus unveils guerilla campaign for Women Don’t Owe You Pretty

Octopus is rolling out a guerilla marketing campaign for Women Don’t Owe You Pretty, as the debut feminist memoir's sales exceed 100,000 copies through UK Bookscan in its first six months. Continue reading at The Bookseller

[ The Bookseller | 2020-12-07 02:21:29 UTC ]
More news stories like this | News stories tagged with: #women don #bookscan


National TV Ad Sales Shrank 11% This Year, But Are Bouncing Back

In the U.S. and around the world, the third quarter of 2020 wasn't a pretty one for traditional advertising revenue. But digital media is looking up. According to Magna's latest quarterly advertising forecast, U.S. linear advertising revenues for 2020 (which include linear TV, linear radio,... Continue reading at AdWeek

[ AdWeek | 2020-12-07 02:00:00 UTC ]
More news stories like this | News stories tagged with: #bouncing back #digital media


Pitch Update: Kopparberg shortlist revealed; Glenlivet searches for global digital agency

Philips has also appointed Wavemaker and Ogilvy to handle its £150m digital media and performance marketing business. Continue reading at Media Week

[ Media Week | 2020-12-03 14:49:45 UTC ]
More news stories like this | News stories tagged with: #digital media