The Lad Bible attempts to grow up with Desmond's ex-communications chief

Mimi Turner appointed marketing director of ‘lad culture’ website, which says ithas 17 million followers on social mediaTalk about frying pan and fire. Mimi Turner, Richard Desmond’s former communications chief at Northern & Shell, has tipped up at the publisher of controversial website The Lad Bible as its first marketing director.The Lad Bible has become something of an underground viral phenomenon, claiming more than 17 million followers across its brands on social media such as Facebook. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-01-21 00:00:00 UTC ]
News tagged with: #northern shell #lad bible #marketing director

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Fast-Growing Independent Publishers, 2020

Mango Publishing tops the list for the second year in a row, while other presses are finding their own paths to move ahead. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-03 04:00:00 UTC ]
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Challenger Brands Have More Options as Demand for Digital Content in the Tech Age Grows

The U.S. Chamber of Commerce, the leading cheerleader for American business owners large and small, remains hopeful that U.S. businesses will emerge from the coronavirus crisis battered and bruised, but not broken. "It's too early to determine the long-term impact on supply chains,... Continue reading at AdWeek

[ AdWeek | 2020-03-27 14:55:42 UTC ]
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LSC Communications Prepares Bankruptcy Filing As Shareholder Revolts

Weeks after issuing an earnings that report that revealed the company lost $295 million last year, publication printer LSC Communications is preparing to file for Chapter 11 bankruptcy, Bloomberg reports, citing "people with knowledge of the plans." The news comes less than a year after the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-25 18:34:08 UTC ]
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Woody Allen memoir published in US after protest stops first attempt

The controversial film director’s autobiography Apropos of Nothing had been dropped by its original publisher Woody Allen’s memoir, dropped by its original publisher after widespread criticism, has found a new home.The 400-page book, still called Apropos of Nothing, was released on Monday by... Continue reading at The Guardian

[ The Guardian | 2020-03-23 15:19:32 UTC ]
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Publishing attempts to keep things on track after the coronavirus outbreak

Publishers are exploring flexible working arrangements with their staff as fears over the coronavirus grow, with the Booksellers Association warning that it is “extremely concerned” about the impact on bookshops.  Continue reading at The Bookseller

[ The Bookseller | 2020-03-12 11:24:40 UTC ]
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AT&T’s advertising unit chief resigns after joining company less than three years ago, report says

AT&T’s Brian Lesser, who heads up the company’s key advertising unit, Xandr, is leaving the company, according to a new report from Reuters. Lesser felt comfortable stepping down because Xandr is in a good position and its first quarter results are expected to show significant growth, the... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-03-11 18:26:08 UTC ]
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IAB Preps NewFronts Streaming Option as Coronavirus Fears Grow

As fears over the coronavirus outbreak continue to affect events and conferences in and out of the U.S., the Interactive Advertising Bureau is preparing for a virtual NewFronts season. Events and company presenters for this year's Digital Content NewFronts--slated to take place April 27-May 6 in... Continue reading at AdWeek

[ AdWeek | 2020-03-11 14:48:44 UTC ]
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London book fair cancelled over coronavirus fears, amid growing anger

Around 25,000 publishers, authors and agents were due to attend the fair next week, where deals for biggest books are struckOne of the world’s biggest international literary events, the London book fair, has been cancelled over coronavirus fears, amid growing anger that the delay in calling it... Continue reading at The Guardian

[ The Guardian | 2020-03-04 10:34:50 UTC ]
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5 Questions for Kristen O’Hara, Chief Business Officer of Hearst Magazines

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[ Publishing Executive | 2020-03-03 20:09:05 UTC ]
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Andrew Ziminski | 'I really wanted to communicate the fact that our country was built by migrants'

Andrew Ziminski’s book on stonemasonry is an enthralling story of the people who helped to shape some of the nation’s most treasured buildings.   Continue reading at The Bookseller

[ The Bookseller | 2020-02-19 16:16:39 UTC ]
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Sarah Crichton Named Editor-in-Chief at Holt

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[ Publishers Weekly | 2020-02-19 05:00:00 UTC ]
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To Grow Revenue and Engage New Readers, Magazines Think of the Children

Kid-focused brand extensions are no new phenomenon in magazine publishing. Sports Illustrated Kids, Time for Kids and perhaps the longest-running of all, National Geographic Kids, have each endured for decades and remain among the most widely circulated titles geared toward young readers. But... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-11 20:35:39 UTC ]
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Publishers defend American Dirt as claims of cultural appropriation grow

Jeanine Cummins’s novel, acclaimed by Oprah Winfrey, Stephen King and others, also faces scathing criticism from Latinx writersJeanine Cummins’s British publisher, Headline, is standing shoulder to shoulder with the American press that published her divisive thriller, declaring that it is proud... Continue reading at The Guardian

[ The Guardian | 2020-01-24 14:53:36 UTC ]
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Guardian Media Group appoints new chief executive

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[ The Guardian | 2020-01-14 10:32:25 UTC ]
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HarperCollins Canada boycotts RWA conference as diversity backlash grows

A host of publishers including HarperCollins Canada are boycotting the forthcoming Romance Writers of America national conference, as a backlash continues against the organisation over a race row. Continue reading at The Bookseller

[ The Bookseller | 2020-01-08 21:05:29 UTC ]
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[ The Bookseller | 2019-12-30 18:15:33 UTC ]
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Hearst Names Former WarnerMedia and Snap Exec Kristen O’Hara as SVP and Chief Business Officer

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[ AdWeek | 2019-12-17 17:58:13 UTC ]
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To Grow Consumer Revenue, Publishers Tap Into Communities Within Communities

Innovative paid content programs and direct-to-consumer strategies are reshaping sustainable revenue models. What can publishers learn from marketers of personalized dog food, Merino wool sneakers or vegan meal subscriptions? The lesson is clear: find niche passions, eliminate middlemen and get... Continue reading at Folio Magazine

[ Folio Magazine | 2019-12-10 21:05:05 UTC ]
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World Book Night grows audiobook offer in 2020

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[ The Bookseller | 2019-12-10 07:35:35 UTC ]
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Guadalajara Book Fair Continues to Grow in Importance

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[ Publishers Weekly | 2019-12-06 05:00:00 UTC ]
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