The Economist Names Its First Chief Product Officer | People on the Move

[caption id="attachment_179670" align="alignright" width="150"] Deep Bagchee[/caption] The Economist Group appointed Deepanshu Bagchee as chief product officer, charged with product management for all of the company's digital offerings, including The Economist and the Economist Intelligence Unit. Bagchee joins from CNBC, where he spent the last decade, most recently as senior VP of product and technology. “As our first chief product officer focussed on customer-centric digital experiences, Deep brings with him a proven track record of successful collaboration with content teams and business unit leaders to deliver innovative digital product offerings,” said Lara Boro, CEO of The Economist Group, in a statement. “Deep’s appointment underscores our commitment to investing in product and technology which will in turn underpin our wider growth ambitions.” In addition to his role at CNBC, Bagchee has served on the board of the trade group Digital Content Next since 2017. Currently based in New York, he'll relocate to London later this month. Here are the rest of this week's people on the move... [caption id="attachment_179669" align="alignright" width="150"] Paul Squire[/caption] Digital Trends hired Paul Squire as news editor. Squire arrives from the New York Post, where he also served as news editor on the digital side. He'll work remotely for now but is expected to join the New York office when it reopens. Also joining Digital Trends, out of its Portland, Ore.... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-04-08 13:33:01 UTC ]

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Bookstore Sales Fell 10.3% in August

Bookstore sales tumbled 10.3% in August compared to August 2018, according to preliminary figures released by the U.S. Census Bureau. The double digit decline suggests that college students are cutting their purchases of print materials in favor of greater use of digital content. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-16 04:00:00 UTC ]
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Hearst Magazines to operate Autoweek under license agreement

New York City-based Hearst Magazines has entered into a multiyear license agreement with Crain Communications Inc. to operate Autoweek, a brand in the Detroit-based publishing company's portfolio. The deal is effective immediately, according to a Tuesday news release. Financial terms were not... Continue reading at Advertising Age

[ Advertising Age | 2019-10-15 21:53:10 UTC ]
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What’s Next for American Media, LLC? | News & Notes

After nearly two years of ongoing scrutiny related to the alleged activities of its CEO, David Pecker, and chief content officer, Dylan Howard, the company now known as American Media, LLC is moving on to life after The National Enquirer, the cornerstone upon which Pecker built his tabloid... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-15 20:27:22 UTC ]
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Dead Ink buys Alison Irvine's Cat Step

Liverpool indie Dead Ink has bought Cat Step, a novel by Alison Irvine, author of The Road is Red, in what publishing director Nathan Connolly called a "significant" acquisition. Continue reading at The Bookseller

[ The Bookseller | 2019-10-14 02:38:41 UTC ]
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Marketers feel growing pains as in-house agencies become a necessity

Going in-house isn't a question of when or if for major marketers today but rather what they will take in-house. Doing so gives them more control as well as the ability to keep up with the growing needs of digital content today. The post Marketers feel growing pains as in-house agencies become... Continue reading at Digiday

[ Digiday | 2019-10-11 04:01:45 UTC ]
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Hearst Pushes Further into Brand Licensing with an Esquire Capsule Collection

Hearst UK continues to delve further into brand licensing to diversify its revenue streams, which, on Esquire, have doubled annually, Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-10 18:00:59 UTC ]
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Adapt or fail: The shifting nature and evolution of customer identity

In the past, the customer journey was thought to be, or at least accepted as, primarily linear — meaning customers followed a predictable path to purchase over and over. For example, an individual might see a commercial, research the product online and head into the store to purchase it. It... Continue reading at Advertising Age

[ Advertising Age | 2019-10-10 14:00:00 UTC ]
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Hearst pushes further into brand licensing with an Esquire capsule collection

Like all publishers, Hearst is diversifying revenues to future-proof itself as print circulation is under pressure while digital advertising remains volatile. The post Hearst pushes further into brand licensing with an Esquire capsule collection appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-10 04:01:32 UTC ]
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Agency Brief: get into the weeds of the latest wins, hires and acquisitions

Judging by the dozens of cannabis pitches I receive weekly, weed—which is increasingly gaining recreational legal status across the U.S., despite the hundreds of thousands of people who continue to be arrested for it every year—is ripe for advertising opportunities. Here’s one standout cannabis... Continue reading at Advertising Age

[ Advertising Age | 2019-10-04 20:07:05 UTC ]
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Upheaval at Sports Illustrated, Mergers in Digital Media | News & Notes

A staff uprising at Sports Illustrated... Following Tuesday's New York Post report that editor-in-chief Chris Stone is exiting Sports Illustrated after 27 years with the magazine, The Wall Street Journal added late Wednesday evening that the brand's new operator, TheMaven Inc., is planning to... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-03 20:41:59 UTC ]
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Vice Media to acquire Refinery29 in drive for female audiences

Vice Media Inc., the youth-oriented media company, agreed to acquire the online publisher Refinery29, seeking to reignite growth by reaching a young female audience. The deal marks the biggest move yet by Vice Chief Executive Officer Nancy Dubuc, who has been trying to revive the once... Continue reading at Advertising Age

[ Advertising Age | 2019-10-02 19:51:02 UTC ]
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Apple News+ Launches in the UK with The Times and Hearst on Board

Apple has rolled out its publisher subscription service, Apple News+, to the U.K. some six months after announcing it in the Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-01 19:00:00 UTC ]
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Doubleday pre-empts Faber Academy graduate Ericka Waller’s debut

Doubleday has pre-empted Faber Academy graduate Ericka Waller’s debut novel, Dog Days, about the solace of canine companions “when times are hard”. Kirsty Dunseath, publishing director of Doubleday Fiction, bought world rights in all languages for two titles from Katie Greenstreet at C&W.... Continue reading at The Bookseller

[ The Bookseller | 2019-10-01 12:33:37 UTC ]
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Apple News+ launches in the UK with The Times and Hearst on board

As with all publisher relationships with platforms, there are trade-offs to be made, depending on how far advanced publishers' subscription businesses are. The post Apple News+ launches in the UK with The Times and Hearst on board appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-09-30 18:05:44 UTC ]
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Brand Safety Worries Are Hurting News Publishers Ahead of 2020 Election

Ahead of a contentious 2020 U.S. presidential election, two trade bodies representing media agencies and publishers are working toward more sophisticated brand safety standards and how to apply them to news content. These organizations--the American Association of Advertising Agencies and... Continue reading at AdWeek

[ AdWeek | 2019-09-27 20:14:59 UTC ]
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Hearst Launches Two Book Imprints, Partners with PRH on Distribution

Hearst's new imprints draw on its magazines to build lifestyle and children's books, the worldwide distribution contract going to PRH Publisher Services. The post Hearst Launches Two Book Imprints, Partners with PRH on Distribution appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-09-27 02:23:26 UTC ]
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Hearst Creates Two Book Imprints

Hearst Magazines has announced the launch of two new illustrated lifestyle book imprints, Hearst Home and Hearst Kids, which are designed to take advantage of the media company’s portfolio of brands. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-26 04:00:00 UTC ]
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What you missed at Day One of Advertising Week: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of... Continue reading at Advertising Age

[ Advertising Age | 2019-09-24 10:00:00 UTC ]
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Tross signs debut and new Wilkins series for Bookouture

New publishing director Ruth Tross has made her first acquisitions for Bookouture, picking up a dark American suspense debut by Miranda Smith and new police procedural series from Susan Wilkins. Continue reading at The Bookseller

[ The Bookseller | 2019-09-19 05:48:28 UTC ]
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