The E.W. Scripps Co. Buys Cracked for $39 Million

In an effort to court millennials and invest further in key content categories, The E.W. Scripps Co. has acquired the iconic humor brand Cracked from Demand Media. The purchase price was $39 million."We always look for brands that have an eye toward high quality," said Scripps Chief Digital Officer Adam Symson. "So Cracked really fit the bill for us."Cracked magazine launched in 1958 as a competitor to Mad magazine. Since dropping a print edition in 2007, the brand has been a digital-only destination for all things pop culture, weird and funny. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-04-13 00:00:00 UTC ]
News tagged with: #demand media #purchase price #high quality #mad magazine

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So, Who’s Buying Cookbooks?

According to Bowker, it’s largely folks between the ages of 30 and 44, and with a household income of between $50,000 and $75,000. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-21 00:00:00 UTC ]
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Four Communications buys majority stake in Colman Getty

Communications agency Four Communications Group has bought a 60% stake in consultancy Colman... Continue reading at The Bookseller

[ The Bookseller | 2012-02-21 00:00:00 UTC ]
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Collins buys Tutu book

Collins has bought a book about forgiveness co-authored by South African churchman Desmond Tutu... Continue reading at The Bookseller

[ The Bookseller | 2012-02-17 00:00:00 UTC ]
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Atlantic buys history of Taiping Rebellion

Orlando Whitfield, assistant editor at Atlantic Books, has acquired Autumn in the Heavenly... Continue reading at The Bookseller

[ The Bookseller | 2012-02-14 00:00:00 UTC ]
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Viking buys popular science sun study

Penguin has acquired a title written by solar physicist Doctor Lucie Green, which looks at the... Continue reading at The Bookseller

[ The Bookseller | 2012-02-10 00:00:00 UTC ]
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S&S buys two more from Benjamin Wood

Simon & Schuster has signed another two as-yet-untitled novels by The Bellwether Revivals... Continue reading at The Bookseller

[ The Bookseller | 2012-02-10 00:00:00 UTC ]
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Quadrille buys Star of India title

Quadrille has acquired a title by TV chef and owner of London restaurant The Star of India Reza... Continue reading at The Bookseller

[ The Bookseller | 2012-02-09 00:00:00 UTC ]
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Stora Enso Restructures to Drop $63.6 Million in Costs

Stora Enso has announced a restructuring plan that aims to cut costs in its annual magazine paper operation by about $63.6 million by third quarter 2013, with the goal of improving efficiency and productivity. Continue reading at Folio Magazine

[ Folio Magazine | 2012-02-09 00:00:00 UTC ]
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Indigo and Books-a-Million join boycott of Amazon print titles

Canadian bookselling chain Indigo Books and Music and Books-a-Million have joined ranks with... Continue reading at The Bookseller

[ The Bookseller | 2012-02-06 00:00:00 UTC ]
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Century buys Chatterton crime debut

Century has acquired two novels in a new procedural crime series by author Ed Chatterton,... Continue reading at The Bookseller

[ The Bookseller | 2012-02-02 00:00:00 UTC ]
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Quercus buys three from 'remarkable' Piper

Quercus has bought three books by Katie Piper, who survived a rape and acid attack in 2008 and... Continue reading at The Bookseller

[ The Bookseller | 2012-01-31 00:00:00 UTC ]
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Friday Project buys Aldiss backlist

HarperCollins imprint The Friday Project has acquired more than 50 titles by prolific author, and... Continue reading at The Bookseller

[ The Bookseller | 2012-01-27 00:00:00 UTC ]
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Why do smartphone owners buy tablets?

For a company which business depends on collecting data, Google sure was slow tabulating its report on smartphone usage. The study is available today, but the data is already outdated given strong holiday ebook reader and tablet sales and global impact of 37 million iPhones sold during fourth... Continue reading at Betanews

[ Betanews | 2012-01-26 00:00:00 UTC ]
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Meredith Set To Buy Allrecipes From Reader's Digest

The magazine publisher will more than double its digital presence, by acquiring the world's biggest food site. Continue reading at AllThingsD

[ AllThingsD | 2012-01-24 00:00:00 UTC ]
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Polar Mobile Raises $6 Million For HTML5-Based Publishing Platform, MediaEverywhere

Polar Mobile, a digital media platform provider that builds apps for some of the biggest media companies, today announced it has secured an additional $6 million in funding. The new round, led by growth equity firm Georgian Partners, joins more than ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-01-23 00:00:00 UTC ]
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S&S buys three novels from 'global' Desai

Simon & Schuster is to publish two new novels by Kishwar Desai, along with a re-release of... Continue reading at The Bookseller

[ The Bookseller | 2012-01-20 00:00:00 UTC ]
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Faber buys third novel from Milward

Faber has acquired a third novel from Apples author Richard Milward. Publishing director Lee... Continue reading at The Bookseller

[ The Bookseller | 2012-01-19 00:00:00 UTC ]
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News Corp to Buy Minority Stake in Dubai's Media Company Moby Group

Rupert Murdoch's US media giant News Corp is expanding its presence in the Middle East media market and beyond by agreeing to acquire a minority stake in Dubai-based media company Moby Group. Under the deal, News Corp will relinquish its 50 per ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-01-18 00:00:00 UTC ]
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Medialets Launches Invite-Only Buying Platform for Mobile

Mobile rich media ad platform Medialets is getting into the matchmaking business. In an announcement today, the New York-based company said it is launching Medialets Private Marketplace, an invitation-only buying platform to connect advertisers with the Web’s top mobile publishers. Unlike an ad... Continue reading at AdWeek

[ AdWeek | 2012-01-10 00:00:00 UTC ]
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F+W Buys World Tea Media

F+W Media, a Blue Ash, Ohio-based media company serving enthusiasts in about 20 verticals including antiques and collectibles, crafts, writing and horticulture, has acquired World Tea Media, organizer of the World Tea Expo. Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-10 00:00:00 UTC ]
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