#demand media

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The E.W. Scripps Co. Buys Cracked for $39 Million

In an effort to court millennials and invest further in key content categories, The E.W. Scripps Co. has acquired the iconic humor brand Cracked from Demand Media. The purchase price was $39 million."We always look for brands that have an eye toward high quality," said Scripps Chief Digital... Continue reading at 'Advertising Age'

[ Advertising Age | 2016-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #demand media #purchase price #high quality #mad magazine

Now Public, Demand Media Has Bigger Market Cap Than NYT

Demand Media started trading on the New York Stock Exchange this week, making it one of the first IPOs of 2011 and certainly one of the largest media IPOs that will be seen all year. Continue reading at 'Folio Magazine'