The Breakout Hit Outlander Is Finally Attracting Women to Starz

Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit in Outlander, based on Diana Gabaldon's historical/fantasy/romance novels, which will launch the second half of its debut season on April 4. Outlander made an immediate impact when it premiered last August, with the first eight episodes averaging 5.1 million viewers across platforms. Notably, Outlander has finally brought a large female audience to Starz, whose programs, including Black Sails, Magic City and Spartacus, have tended to skew male. Outlander's audience, meanwhile, is 59 percent women, compared to 38 percent for Black Sails and 45 percent for Power, and its last two episodes were the top-ranked cable programs of the week among women. Like Game of Thrones before it, Outlander proved that "if you can get in business on a great book series where you've got a presold audience and there are storylines that have been worked out by an author that have had the test not just of time but of an audience having to read and accept it, then that's a pretty good template for a television series," said Starz CEO Chris Albrecht. Outlander's success with women is just the latest good news for Starz, which has grown to 23.3 million subscribers and, according to SNL Kagan, leapfrogged Showtime to become the No. 2 premium network behind HBO.  A rapt audience is 'the best marketing and promotional arm you... Continue reading at 'AdWeek'

[ AdWeek | 2015-03-30 00:00:00 UTC ]
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Hitting the Books: NASA's Class 8 broke color barriers and glass ceilings alike

America's first astronauts from the 1960s were all pulled from the highest ranks of the nation's military. As such, NASA's first few classes tended to conform to a rather specific demographic theme — white, male, flattop haircut you could set a watch too. By the mid-70's however, the space... Continue reading at Engadget

[ Engadget | 2023-02-12 15:30:30 UTC ]
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That long-promised, official Barbra Streisand memoir is finally getting published

'My Name Is Barbra,' the memoir that superstar Barbra Streisand said she's been working on for more than a decade, will be published this fall. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-02-08 20:02:43 UTC ]
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A Summary and Analysis of Alice Walker’s ‘Women’

‘Women’ is a 1970 poem by Alice Walker (born 1944), one of the best-known African American writers of the second half of the twentieth century. Although she is probably most famous for her 1982 novel The Color Purple, Walker has written short stories and numerous other novels. She also started […] Continue reading at Interesting Literature

[ Interesting Literature | 2023-02-08 15:00:50 UTC ]
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Book Review: ‘The Incredible Events in Women’s Cell Number 3,” by Kira Yarmysh

A debut novel from Kira Yarmysh, a longtime critic of Vladimir Putin, offers an intimate look at political imprisonment. Continue reading at The New York Times

[ The New York Times | 2023-02-06 10:00:09 UTC ]
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Amazon Layoffs Hit Comixology Staff

The e-tail giant's plans to cut 18,000 jobs has resulted in a large number of layoffs at its Comixology operation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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Abcarian: Privileged, tormented, and finally, liberated: Prince Harry unshackles himself from the royal family

Prince Harry's memoir "Spare" is gracious, harsh, self-pitying, self-deprecating and, ultimately, self-aware. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-01-14 11:00:18 UTC ]
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A Love for Women: PW Talks to Beth Moore

Beth Moore, a Bible teacher whose books have sold over 17.5 million copies since 1994, is telling the story of her life in ‘All My Knotted Up Life’—the first book since announcing her split from the Southern Baptist denomination in 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-11 05:00:00 UTC ]
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Prince Harry’s memoir hits No 1 on Amazon, predicted to be one of year’s bestsellers

Spare is already the UK’s top-selling title a day ahead of publication, with high-street retailers expecting sustained interest in the royal psychodramaPrince Harry’s Spare is currently the No 1 in the UK Amazon bestseller charts and among the biggest pre-order titles for high-street retailers,... Continue reading at The Guardian

[ The Guardian | 2023-01-09 17:46:20 UTC ]
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January 6th Titles Hit the Market

The first of what will be a number of print books from commercial trade publishers featuring the text of the Select January 6th Committee Final Report hit the market last week, selling more than 46,000 combined copies at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-05 05:00:00 UTC ]
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8 Memoirs by Women About Multicultural Identity and Belonging

I was in my twenties the first time I read a memoir set in Lahore, my father’s city, where I’d spent time during my childhood. I was living in Syracuse, New York, then, and I read Meatless Days hungrily, soaking in familiar places and people, and when I finished it, I read it again. I […] The... Continue reading at Electric Literature

[ Electric Literature | 2023-01-04 12:00:00 UTC ]
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Book club helps inmates at this Ontario women's prison connect and communicate

Book Club for Inmates, a program run in federal penitentiaries, is having a big impact on inmates at Grand Valley Institution for Women in Kitchener, Ont., helping them develop great discussions and open up about their own lives. Continue reading at CBC

[ CBC | 2023-01-03 11:00:00 UTC ]
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10 Science Fiction Books by Black Women Writers

This past summer, an auntie of mine dusted off an old cardboard box of books from a cluttered storage unit, and handed me a slim blue and gold paperback with soft, slightly frayed corners and a creased spine by Octavia E. Butler. I had never read science fiction that featured a Black girl being... Continue reading at Electric Literature

[ Electric Literature | 2022-12-28 12:00:00 UTC ]
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The Guardian hit by suspected ransomware attack

Prominent news organizations are high-value targets for hackers and it appears that The Guardian is the latest to have fallen victim to an attack. A "serious IT incident" struck the publication on Tuesday evening. “We believe this to be a ransomware attack but are continuing to consider all... Continue reading at Engadget

[ Engadget | 2022-12-21 19:15:42 UTC ]
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10 New Historical Fiction Books Hitting the Shelves

Whether you love spy fiction, romances, sprawling sagas, or even horror, there’s a new historical fiction book for you on this list, like In the Upper Country by Kai Thomas. Continue reading at Book Riot

[ Book Riot | 2022-12-21 11:36:00 UTC ]
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The Final Fantasy 'Pixel Remaster' series heads to Switch and PS4 next spring

Square Enix’s “pixel perfect” remasters of the first six Final Fantasy games will arrive on Nintendo Switch and PlayStation 4 next spring, the publisher announced on Monday. First announced at E3 2021 and subsequently released on PC and mobile over the course of that same year, the Final Fantasy... Continue reading at Engadget

[ Engadget | 2022-12-19 17:30:26 UTC ]
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Hitting the Books: AI is already reshaping air travel, will airports themselves be next?

The holiday travel season is once again upon us! It's the magical time of the year that combines standing in airport security lines with incrementally losing your mind as the hands of your watch perpetually tick closer to a boarding time that magically moved up 45 minutes since you left the... Continue reading at Engadget

[ Engadget | 2022-12-04 15:30:19 UTC ]
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Hitting the Books: How Pokemon took over the world

The impact of Japanese RPGs on pop and gaming culture cannot be overstated. From Final Fantasy and Phantasy Star to Chrono Trigger, NieR, and Fire Emblem — JRPGs have spanned console generations, bridged the Japanese and North American markets, spawned entire universes of IP and delivered... Continue reading at Engadget

[ Engadget | 2022-11-06 15:30:37 UTC ]
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Considering Women and Religion

Several new books challenge historical narratives, patriarchal assumptions, and religious practices that have undermined women’s roles, place, and power in faith communities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-04 05:00:00 UTC ]
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Hitting the Books: AI could help shrink America's gender wage gap

Women have faced gender-based discrimination in the workforce throughout history, denied employment in all but a handful of subservient roles, regularly ignored for promotions and pay raises — and rarely ever compensated at the same rates as their male peers. This long and storied socioeconomic... Continue reading at Engadget

[ Engadget | 2022-10-30 14:30:31 UTC ]
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‘When Women Kill’ Wins the 2022 British Academy Book Prize

Commended for revealing 'attitudes to female homicides,' Alia Trabucco Zerán's work of research wins the British Academy's £25,000 award. The post ‘When Women Kill’ Wins the 2022 British Academy Book Prize appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-10-27 02:56:02 UTC ]
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