The Bookseller Marketing & Publicity Conference 2015

Great campaigns aren’t made in a vacuum. They build on what has come before, a combination of innovation and collaboration that delivers something unique to each author, title or brand. With this in mind, the 2015 Marketing & Publicity Conference brings you speakers from within and outside the industry to share their insight on everything from communities to consumers to content, all geared toward stimulating ideas, debate, and providing the spark for the next wave of stellar campaigns.   Continue reading at 'The Bookseller'

[ The Bookseller | 2015-04-10 00:00:00 UTC ]

Other news stories related to: "The Bookseller Marketing & Publicity Conference 2015"


S&S' Midson to become publicity consultant

Simon & Schuster non-fiction commissioning editor Colin Midson is leaving the company to set... Continue reading at The Bookseller

[ The Bookseller | 2012-01-12 00:00:00 UTC ]
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Independent Booksellers Week set for July

Independent Booksellers Week is to take place over the first week of July, with the Booksellers... Continue reading at The Bookseller

[ The Bookseller | 2012-01-10 00:00:00 UTC ]
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BA announces conference shake-up

The BA has announced that this year's flagship book trade conference is moving out of London... Continue reading at The Bookseller

[ The Bookseller | 2012-01-06 00:00:00 UTC ]
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Two Questions for a Bookseller: Watermark Returns

The Tip Sheet called up Sarah Bagby, owner of Watermark Books in Wichita, Kan., to find out what’s being exchanged during the annual post-holiday gift-correction season. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-01-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #watermark books


Booksellers roll out New Year sales promotions

Booksellers are discounting books and ebooks by up to 80% in post-Christmas promotions. Amazon... Continue reading at The Bookseller

[ The Bookseller | 2012-01-03 00:00:00 UTC ]
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Booksellers enjoy late sales boost

Printed book sales soared by 10% (£6.9m) week-on-week during the week before Christmas Day... Continue reading at The Bookseller

[ The Bookseller | 2011-12-30 00:00:00 UTC ]
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The Bookseller launches Christmas Trading Survey

The Bookseller is launching its annual survey of how independent bookshops have fared with... Continue reading at The Bookseller

[ The Bookseller | 2011-12-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #independent bookshops #annual survey


Digital marketeers set for busy Christmas Day

Publishers are planning to up their marketing campaigns over the crucial festive period,... Continue reading at The Bookseller

[ The Bookseller | 2011-12-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marketing campaigns


Google partners with Bloomsbury Public Library Online

Google is partnering with Bloomsbury's Public Library Online, sponsoring two of the digital... Continue reading at The Bookseller

[ The Bookseller | 2011-12-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #google partners


Bloomsbury Institute enters reader events market

Bloomsbury has set up a literary events arm called Bloomsbury Institute, hosting literary salons... Continue reading at The Bookseller

[ The Bookseller | 2011-12-09 00:00:00 UTC ]
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PA appoints new Head of Public Affairs

The Publishers Association has appointed a new head of public affairs, Gemma Hersh. Meanwhile... Continue reading at The Bookseller

[ The Bookseller | 2011-12-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishers association #public affairs


Scholastic targets younger market

Scholastic UK is building its younger fiction in order to replicate its strength in the Young... Continue reading at The Bookseller

[ The Bookseller | 2011-11-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #scholastic uk


Academic sector outperforming market

The surge of students attending higher education institutions ahead of funding changes in 2012... Continue reading at The Bookseller

[ The Bookseller | 2011-11-28 00:00:00 UTC ]
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Daunt to speak at IPG's 50th conference

Waterstone's m.d. James Daunt will be the keynote speaker at next year's Independent... Continue reading at The Bookseller

[ The Bookseller | 2011-11-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #keynote speaker #james daunt


Daunt: booksellers face same "crisis" as libraries

Written By: Lisa Campbell Publication Date: Thu, 17/11/2011 - 10:01 Waterstone's m.d. James Daunt has said booksellers are facing the same “crisis" as libraries as he called on the public to lobby politicians to protect the library service. read more Continue reading at The Bookseller

[ The Bookseller | 2011-11-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #library service #james daunt


Faber's Page to speak at FutureBook conference

Written By: Charlotte Williams Publication Date: Fri, 28/10/2011 - 11:40 Faber c.e.o. Stephen Page will be among the speakers at this year's Futurebook Conference, with early bird rates for the digital conference ending today. Page will join Bloomsbury Publishing Group sales and marketing,... Continue reading at The Bookseller

[ The Bookseller | 2011-10-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #dominique raccah #matteo berlucchi #anna rafferty #evan schnittman #futurebook conference #stephen page


Publishers and booksellers to swap working days

Written By: Lisa Campbell Publication Date: Thu, 20/10/2011 - 08:30 Publishers and booksellers will soon be able to swap a working day in the life of each other’s businesses in a new joint initiative soon to be launched by the Booksellers Association and the Publisher Association. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-19 00:00:00 UTC ]
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Last days for Bookseller survey

Written By: Bookseller Staff Publication Date: Mon, 17/10/2011 - 14:00 Wednesday (17th October) is the last day for entries to The Bookseller's Reader Survey. The survey aims to discover what readers expect of The Bookseller's coverage of trade issues across news, features and profiles, both... Continue reading at The Bookseller

[ The Bookseller | 2011-10-17 00:00:00 UTC ]
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Content Marketing Has Arrived. Should Publishers Be Worried?

September 6th was a coming out party for content marketing. Over 600 marketing professionals came together in Cleveland from 18 different countries for Content Marketing World to learn how to create and grow their own publishing and storytelling platforms. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-09 00:00:00 UTC ]
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Trump, Rich Dad's Kiyosaki Put Twist on E-book Marketing

Donald Trump has trained his eye for promotion on ebooks, teaming up with Robert Kiyosaki, author of "Rich Dad Poor Dad," in a new twist on the traditional... Continue reading at PC World

[ PC World | 2011-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #robert kiyosaki