The AP Debuts New Website Designed to Attract More Ad Spend

Global news publisher the Associated Press (AP) launched a newly redesigned version of its website Tuesday, part of a broader effort from the news outlet to diversify its revenue by attracting more direct advertising. The publisher currently generates roughly 80% of its revenue from content licensing, an unorthodox model that has shielded it from the... Continue reading at 'AdWeek'

[ AdWeek | 2023-06-28 09:22:55 UTC ]
News tagged with: #ad spend #broader effort #news outlet #content licensing #news publisher

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Consumer Magazine Ad Pages Fall 5.6 Percent in Third Quarter 2011

After showing growth for the first six months of 2011, consumer magazine ad pages fell 5.6 percent in the third quarter compared to the same period in 2010, according to newly released figures from Publishers Information Bureau. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter compared #showing growth


New Kindle with Special Offers E-book Feature: Remove Ads for $30

Those who purchased the Kindle with Special Offers version of Amazon's e-reader can now expunge the ads for a one-time fee of $30. Continue reading at PC World

[ PC World | 2011-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #remove ads


Time Inc. Launches PinPoint For Ad Clients

As advertising clients continue to tighten the grip on their change purses, publishers are concocting solutions to show the value of their content, sites and magazines as an advertising platform. Meredith launched a ROI guarantee for select print advertisers in August, and now Time Inc. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad clients #meredith launched


Transworld wins nine-way auction for debut

Written By: Charlotte Williams Publication Date: Tue, 27/09/2011 - 09:20 Transworld and Random House Australia have acquired debut novel The Light Between Oceans by M L Stedman, winning a nine-way auction for the title. Doubleday editorial director Jane Lawson bought UK and Commonwealth rights... Continue reading at The Bookseller

[ The Bookseller | 2011-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #beverley cousins


Rochester hired for Pan Mac website revamp

Written By: Graeme Neill Publication Date: Thu, 22/09/2011 - 08:47 Sophie Rochester, founder of digital site the Literary Platform, has been hired by Pan Macmillan in a web consultancy role. She will work until early 2012 on collating, developing and curating content for the publisher's... Continue reading at The Bookseller

[ The Bookseller | 2011-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary platform #pan macmillan #james long


Brent council spending in spotlight

Written By: Benedicte Page Publication Date: Wed, 21/09/2011 - 09:09 Brent council spent over £1.2m on consultants in March, the same month that it published its report recommending the closure of six libraries, aimed at saving £1m over two years. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-21 00:00:00 UTC ]
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Pan Mac pre-empts literary debut

Written By: Charlotte Williams Publication Date: Tue, 20/09/2011 - 13:00 Pan Macmillan has pre-empted rights in a debut novel about a young black hairdresser called Dorrie in present-day Texas, for a five-figure sum. Editorial director for fiction Jenny Geras bought UK and Commonwealth rights... Continue reading at The Bookseller

[ The Bookseller | 2011-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pre-empted rights #five-figure sum #jenny meyer #pan macmillan


Reading scheme axed due to school spending cuts

Written By: Bookseller Staff Publication Date: Mon, 19/09/2011 - 09:39 A primary schools project that has helped thousands of struggling young pupils to read is being axed by the government, according to the National Association of Head Teachers (NAHT). The Reading Recovery Project involves... Continue reading at The Bookseller

[ The Bookseller | 2011-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #national association #london university


Social Networks, Blogs Account For Πof Time Americans Spend on Web

It appears social media is no longer a trend among internet users, but a convention. In a new report from Nielsen, social media behavior among Americans is tracked, demonstrating how much pull social media actually has among web surfers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social networks #internet users


FT Releases Free “How To Spend It” iPad App

Financial Times is making its newest iPad offering free, with the luxury lifestyle magazine How To Spend It app available without charge for users. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipad app


Penguin Ireland acquires war debut

Written By: Charlotte Williams Publication Date: Mon, 12/09/2011 - 08:40 Penguin Ireland has acquired a first novel about the "mysteries and alchemies of friendship", likening it to The Reluctant Fundamentalist and the writing of W G Sebald. Senior editor Brendan Barrington bought world rights... Continue reading at The Bookseller

[ The Bookseller | 2011-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reluctant fundamentalist #lucy luck


From Marketer to Printer: Managing Ads

Like most industries, publishing cycles are increasingly becoming more and more automated. Even editorial actions are becoming computerized, with companies like Kapost creating products that electronically orchestrate pitches, assignments, calendars and revisions in addition to managing author... Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-07 00:00:00 UTC ]
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Blackwell revamps website for new term

Written By: Lisa Campbell Publication Date: Wed, 07/09/2011 - 09:50 Blackwell has revamped its website in time for the new academic year, adding online recommendations from in-store staff. The academic retailer was the first bookshop to go online in 1995 and the new site is intended to... Continue reading at The Bookseller

[ The Bookseller | 2011-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic year


Picador beats seven publishers to debut

Written By: Charlotte Williams Publication Date: Thu, 01/09/2011 - 15:00 Picador has won an eight-way auction for an American debut set primarily in 1950s America, snapping up the title and one other for a six-figure sum. Editorial director Kate Harvey acquired Tigers in Red Weather by Liza... Continue reading at The Bookseller

[ The Bookseller | 2011-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #six-figure sum #tale told


'Ask an author' feature added to Kindle

Written By: Benedicte Page Publication Date: Thu, 01/09/2011 - 15:08 Amazon.com is offering a new feature enabling readers to ask authors questions directly via their Kindle devices. @author is currently on limited beta release, with a handful of participating authors including thriller writer... Continue reading at The Bookseller

[ The Bookseller | 2011-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle devices #robert kiyosaki


Yahoo, Gannett Expand Local Ad Tie-In

Embattled media companies Yahoo and Gannett are getting even cozier. Facing revenue declines, the Internet giant and the country’s biggest newspaper publisher are hoping they can boost their bottom lines with an expanded local advertising partnership. The companies initially launched a tie-in... Continue reading at AdWeek

[ AdWeek | 2011-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vice president #sales strategy #digital advertising #posting gains #year increase


Hamish Hamilton acquires Naqvi debut

Written By: Charlotte Williams Publication Date: Tue, 30/08/2011 - 08:00 Hamish Hamilton has acquired Home Boy by H M Naqvi, winner of the inaugural DSC Prize for South Asian Literature in January this year. Publishing director Simon Prosser bought British Commonwealth rights from Margaret... Continue reading at The Bookseller

[ The Bookseller | 2011-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #margaret halton #originally published #harpercollins india


Survey: Interactive Ads “Highly Engaging”

Publishers may not be overwhelmed with the sheer numbers of digital readers to this point (in announcing its highest North American circulation ever, The Economist revealed it has about 5,000 subscribers to its digital editions), but those readers are highly engaged with interactive magazine... Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital readers #digital editions #highly engaged


French and Watson lead strong first half for debuts

Written By: Philip Stone and Graeme Neill Publication Date: Wed, 24/08/2011 - 08:31 Dawn French and S J Watson are the most successful debut novelists of the year so far across paperback and hardback, with debut novels generally having a more successful year than 2010. read more Continue reading at The Bookseller

[ The Bookseller | 2011-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #successful year #philip stone


Vintage snaps up two debuts

Written By: Charlotte Williams Publication Date: Fri, 19/08/2011 - 10:24 Vintage has acquired two debuts, each to be published in spring 2012, with one by a Danish author living in Australia, and the other by an author born in Hong Kong and now living in the US. Editor Alison Hennessey has... Continue reading at The Bookseller

[ The Bookseller | 2011-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hong kong #bought uk #angharad kowal #writers house