Top 20 Marketing Campaign Winners: 1105 Media, Live From: Use of Social Media 5280 Publishing, 5280 Selects Newsletter & Day in Denver Giveaway: Behavioral Campaign and Use of Contests Bonnier Corporation, The post The 2016 Folio: Marketing Awards appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2016-12-14 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Tue, 09/08/2011 - 13:30 Children's publisher Nosy Crow has been shortlisted for the best start-up business in the Mumpreneur awards. The awards celebrate the best parent-run businesses. Managing director Kate Wilson said: "I am really proud that Nosy... Continue reading at The Bookseller
[ The Bookseller | 2011-08-09 00:00:00 UTC ]
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The Folio Society has awarded its media account to Total Media, as the 64-year-old publisher tries to overcome the market challenges presented by ebooks. Continue reading at Media Week
[ Media Week | 2011-08-03 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Tue, 26/07/2011 - 09:30 Amazon.com is reportedly in discussions with e-commerce companies in India in a bid to expand into one of the world's fastest-growing economies. The company could enter the market as early as first quarter 2012. It is in... Continue reading at The Bookseller
[ The Bookseller | 2011-07-26 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Wed, 13/07/2011 - 08:41 This year's CILIP Libraries Change Lives award has been won by Kent county council's 'Making the Difference' project. The project welcomes adults with learning disabilities into libraries. read more Continue reading at The Bookseller
[ The Bookseller | 2011-07-13 00:00:00 UTC ]
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Mergers and acquisitions in the media, information, marketing services and tech sectors in the first half of 2011 may not be matching the breakneck pace of the first half of 2010 (which rebounded 61 percent over a dismal first half 2009) but were still up 3 percent in the number of deals (to... Continue reading at Folio Magazine
[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
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How do you promote a book effectively at a time when ebooks may stay in print indefinitely, but not have a physical presence in a store? Internet book marketer FSB Associates has just launched Amplify, a marketing strategy that brings together a list of related titles and creates a Web community... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-06-27 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Tue, 21/06/2011 - 11:30 Mark Goodwin was the surprise winner of the first ever East Midland Book Award, presented last night at the Lowdham Book Festival. His poetry book Shod (Nine Arches) beat 45 other entries to receive an engraved trophy and a... Continue reading at The Bookseller
[ The Bookseller | 2011-06-21 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Mon, 20/06/2011 - 12:30 John le Carré has been awarded a Goethe Medal, an honour given each year by the Goethe Institute in London for "outstanding service to the German language and international cultural dialogue". The award was made to Le Carré... Continue reading at The Bookseller
[ The Bookseller | 2011-06-20 00:00:00 UTC ]
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Beyond the banner is a term that publishers have kicked around for years in terms of digital marketing opportunities. As the number of different channels grows, so does the opportunity to really go beyond the banner but it often requires a significant commitment. Continue reading at Folio Magazine
[ Folio Magazine | 2011-06-16 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 15/06/2011 - 08:21 Twenty-one writers shared £76,000 of prize money at the Authors' Awards last night presented by Joanna Trollope. Among them Anjali Joseph won the £10,000 Betty Trask prize for Saraswati Park (Fourth Estate). As previously... Continue reading at The Bookseller
[ The Bookseller | 2011-06-15 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Tue, 14/06/2011 - 12:40 Michael Morpurgo has won the Red House Children's Book Award 2011 for Shadow (HarperCollinsChildren's Books) becoming the only author to win the award three times. Angela McAllister and Alison Edgson's Yuck! That's not a... Continue reading at The Bookseller
[ The Bookseller | 2011-06-14 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Mon, 13/06/2011 - 08:40 Authors Kate Atkinson and Julia Donaldson have been awarded MBEs in this year's Birthday Honours List. Transworld author Atkinson and newly-appointed children's laureate Donaldson were both recognised by the Queen, with... Continue reading at The Bookseller
[ The Bookseller | 2011-06-13 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Fri, 10/06/2011 - 08:14 An up-and-coming children's illustrator has warned that new British talent is being forced to go abroad in search of work as the UK picture book market becomes increasingly conservative. Frann Preston-Gannon, who was recently... Continue reading at The Bookseller
[ The Bookseller | 2011-06-10 00:00:00 UTC ]
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Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
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People is the most profitable U.S. magazine and had an excellent, +5.6% ad-page advertising 2010, so it was appropriate that the magazine did very well at min's seventh "Sales Executive of the Year" awards breakfast Thursday morning (June 2) at New York's Grand Hyatt. Continue reading at Folio Magazine
[ Folio Magazine | 2011-06-02 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Tue, 24/05/2011 - 15:40 Barnes & Noble c.e.o. William Lynch has said he is looking at international opportunities for its Nook ebook reader, as it announced a new touchscreen device today. read more Continue reading at The Bookseller
[ The Bookseller | 2011-05-24 00:00:00 UTC ]
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Publication Date: Wed, 18/05/2011 - 09:31 Pulitzer Prize-winning novelist Philip Roth has been awarded the £60,000 Man Booker International Prize 2011. The author of The Human Stain and American Pastoral was chosen from a list of 13 contenders including Marilynne Robinson, Anne Tyler and John... Continue reading at The Bookseller
[ The Bookseller | 2011-05-18 00:00:00 UTC ]
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Written By: Katie Allen Publication Date: Wed, 18/05/2011 - 09:18 The late lord chief justice Tom Bingham has been awarded the Orwell Prize for political writing for his book The Rule of Law (Penguin). Bingham, a former master of the rolls, lord chief justice, and senior law lord, died in... Continue reading at The Bookseller
[ The Bookseller | 2011-05-18 00:00:00 UTC ]
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Written By: Katie Allen Publication Date: Wed, 18/05/2011 - 09:18 The late lord chief justice Tom Bingham has been awarded the Orwell Prize for political writing for his book The Rule of Law (Penguin). Bingham, a former master of the rolls, lord chief justice, and senior law lord, died in... Continue reading at The Bookseller
[ The Bookseller | 2011-05-18 00:00:00 UTC ]
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The Audio Publishers Association is set to kick off its 14th annual June Is Audiobook Month campaign, designed to celebrate the industry and bring greater awareness of audiobooks. As formats and consumer habits have changed over the past 10 yearssometimes dramaticallyaudio publishers have kept... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-05-16 00:00:00 UTC ]
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