Early last month Junot Díaz nearly caused a riot when hundreds of fans descended on the Union Square Barnes & Noble in New York City to hear the author read from his latest, This Is How You Lose Her. But, to put it mildly, not every author is Junot Díaz, and getting a crowd to hear you read is tricky. Publicists and authors say that one key is putting the emphasis of the event less on the, well, reading. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2012-10-12 00:00:00 UTC ]
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As more publishers launch branded content divisions, native advertising is taking over a larger part of digital marketing. Adweek caught up with Peter Minnium, the Interactive Advertising Bureau's head of brand initiatives, to talk about the trend, which was the topic of a panel he recently... Continue reading at AdWeek
[ AdWeek | 2015-03-10 00:00:00 UTC ]
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Argentinian artist Raul Lemesoff has created a tank of books, which he is driving around Argentina to bring attention to education and reading. Lemesoff says he hopes it encourages youth to choose education over violence. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-03-06 00:00:00 UTC ]
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Networking often feels like using people as a means to an end. A better strategy is to lead with giving rather than taking.Networking can, at times, feel downright slimy. How many times have you dragged yourself to a conference or a business mixer only to be confronted by a guy with slick hair... Continue reading at Fast Company
[ Fast Company | 2015-03-06 00:00:00 UTC ]
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Andrew Sauerwine is moving from his role as sales manager for Cornerstone to the newly-created position of Penguin UK adult sales manager for mass market, with Chris Turner replacing him. In his new role, Sauerwine will be responsible for driving mass market sales for Penguin adult titles and... Continue reading at The Bookseller
[ The Bookseller | 2015-03-06 00:00:00 UTC ]
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Roald Dahl’s Charlie and the Chocolate Factory (Puffin) is the book parents most think their children should read before the age of 16, according to a survey from supermarket Sainsbury's. Sainsbury’s asked 2,000 parents which 50 books children should read by the time they are 16 to celebrate... Continue reading at The Bookseller
[ The Bookseller | 2015-03-03 00:00:00 UTC ]
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Author and wife featured on radio special about finding love when disabled; awards and honors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-25 00:00:00 UTC ]
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With Poland's OpenBooks.com readers can download and read self-published books for free and decide to pay for them only if they want. The post OpenBooks: A Self-Publishing Bookstore Where You Read First, Pay Later appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-02-23 00:00:00 UTC ]
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Reading science fiction, chick lit and fantasy novels by people of colour for a year brought home to me just how white my reading world wasIn 2014, I managed to read 25 novels. All of them were written by people of colour. That was the result of a small challenge I set myself: not to read books... Continue reading at The Guardian
[ The Guardian | 2015-02-20 00:00:00 UTC ]
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One store is having staff act out famous rom-com bookstore scenes, while another is giving a prize to someone with a great love story. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-02-14 00:00:00 UTC ]
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Nominations open for Christian Small Publishers awards; Barbour books recognized. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-11 00:00:00 UTC ]
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Scribd's monthly subscription includes unlimited access to its library of audio and ebooks, and as of today, you can add comics to that list. The service announced that it added over 10,000 comic books for leisurely reading, and the more visually st... Continue reading at Engadget
[ Engadget | 2015-02-11 00:00:00 UTC ]
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People who read regularly for pleasure have greater levels of self-esteem, are less stressed, and can cope better with difficult situations than lapsed or non-readers, new research for Galaxy Quick Reads has found. While the research, carried out by Dr Josie Billington at the University of... Continue reading at The Bookseller
[ The Bookseller | 2015-02-05 00:00:00 UTC ]
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Killer Reads, HarperFiction’s new digital-first crime and thriller list, has made its first acquisitions through an open submission process it held last summer. Sarah Hodgson, deputy publishing director and Kate Stephenson, editor, have acquired three new titles from the hundreds of... Continue reading at The Bookseller
[ The Bookseller | 2015-02-03 00:00:00 UTC ]
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Faith-based films panel at Sundance; awards and honors; peaceful new book club; NIV celebrates 50 years. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-28 00:00:00 UTC ]
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If you're the sort of Harry Potter fan who can't help but read the series again and again, Oyster has a treat in store. The all-you-can-read subscription service has teamed up with Pottermore to carry all of the Harry Potter books, including the Hogw... Continue reading at Engadget
[ Engadget | 2015-01-28 00:00:00 UTC ]
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Helen Macdonald wins the Costa Book Awards Book of the Year 2014 for her book H is for Hawk. Continue reading at BBC News
[ BBC News | 2015-01-28 00:00:00 UTC ]
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Tesco, the U.K. retail giant and parent company of ebook retailer Blinkbox Books, has reached an agreement that will keep the digital operation in business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-28 00:00:00 UTC ]
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Schoolchildren’s increased interest in books attributed to school campaigns and better targeting by publishersDespite a myriad of new media competing for their attention, Danish children are bucking the trend and reading more books today than they did 14 years ago.A survey of 1,999... Continue reading at The Guardian
[ The Guardian | 2015-01-26 00:00:00 UTC ]
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Atlantic Media's business news site Quartz may draw the bulk of the headlines, but the company is trying a similar digital-first strategy with the niche but lucrative world of national defense trade publishing. The post Atlantic Media takes a page from Quartz with Defense One appeared first on... Continue reading at Digiday
[ Digiday | 2015-01-22 00:00:00 UTC ]
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Zuckerberg is asking Facebook users to join him in reading certain titles this year. The next book to be part of the program is Steven Pinker's 'The Better Angels of Our Nature.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-01-22 00:00:00 UTC ]
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