Taipei 2019: The Fair Opens Amid a Stable Market and an Expanding Kids' Segment

The six-day Taipei International Book Exhibition (TIBE) kicked off on February 12 with participation from 735 publishing houses and a roster of more than 1,000 events to promote reading and book-related activities. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2019-02-13 00:00:00 UTC ]
News tagged with: #stable market #promote reading

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Book Packager Melcher Media Expands into Marketing and Printing

After 30 years in business, the company will offer direct-to-consumer sales, marketing, and printing services for what founder and CEO Charles Melcher calls "a focused list of clientele." Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-30 00:00:00 UTC ]
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Sharjah Opens Its Book Fair’s 42nd Edition

In its 42nd iteration, the Arab world's leading book fair opens to what is expected to be an 11-day turnout of more than 2 million visitors. The post Sharjah Opens Its Book Fair’s 42nd Edition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-11-01 16:50:48 UTC ]
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Sharjah International Book Fair To Host 108 Markets

At a news conference in the UAE, a new record for the coming 42nd Sharjah International Book Fair in how many markets will be represented. The post Sharjah International Book Fair To Host 108 Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-10-13 16:17:01 UTC ]
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Inside TikTok’s out-of-home marketing approach as it expands further beyond mobile

The social media platform has partnered with several digital media networks, including GSTV, Redbox and ReachTV as part of a larger push into digital out-of-home. Continue reading at Advertising Age

[ Advertising Age | 2023-08-08 09:30:00 UTC ]
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After Cutting Open-Market Programmatic, Bloomberg Media Sees Efficiency Gains, Revenue Losses

On Jan. 1, the privately owned business publisher Bloomberg Media shut off its open-market programmatic advertising, a move to better control its user experience and drive advertisers to reach its audience by buying directly from the company itself. Six months later, the strategy produced its... Continue reading at AdWeek

[ AdWeek | 2023-07-18 11:31:59 UTC ]
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PublisHer Opens a Korean Chapter at Seoul’s Book Fair

PublisHer's Bodour Al Qasimi leads the opening of a Korean chapter in Seoul, advancing women 'without having to change who we are.' The post PublisHer Opens a Korean Chapter at Seoul’s Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-20 20:19:45 UTC ]
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Independent bookselling expanded again in 2022, with new and diverse stores opening nationwide

The independent bookselling community continues to grow, with membership in the American Booksellers Association reaching its highest levels in more than 20 years Continue reading at ABC News

[ ABC News | 2023-05-22 13:34:43 UTC ]
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Independent bookselling expanded again in 2022, with new and diverse stores opening nationwide

The independent bookselling community continues to grow, with membership in the American Booksellers Association reaching its highest levels in more than 20 years Continue reading at ABC News

[ ABC News | 2023-05-22 13:32:22 UTC ]
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Literati Book Fairs Expand into Minneapolis with Start Reading Now Partnership

The arrangement will bring some 21 free Literati book fairs to Minneapolis schools in 2023 and will fund free books for kids in need. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-03 04:00:00 UTC ]
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At London Book Fair: Translation Markets’ Expansion, Challenges

'A major shift in English and American culture' toward translation is examined in a session at London Book Fair. The post At London Book Fair: Translation Markets’ Expansion, Challenges appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-20 02:16:29 UTC ]
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As London Book Fair Opens: Authors Seed a ‘Tree to Me’ Campaign

Authors are asking their publishers in the UK 10 questions about the climate crisis and what it takes to get a book from the 'Tree to Me.' The post As London Book Fair Opens: Authors Seed a ‘Tree to Me’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-18 05:42:45 UTC ]
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London Book Fair and Literacy Trust Open Schools Program

London Book Fair has announced its first schools program, expected to bring 80 students to the floor of the trade show this week at Olympia. The post London Book Fair and Literacy Trust Open Schools Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-17 09:05:27 UTC ]
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Llano County Keeps Public Libraries Open Amid Book Ban Controversy

Officials in Llano County considered closing the entire library system in lieu of returning challenged titles to its shelves. Continue reading at The New York Times

[ The New York Times | 2023-04-13 23:55:21 UTC ]
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Digiday+ Research deep dive: Publishers’ dependency on programmatic is likely to grow, with focus on open market

Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday

[ Digiday | 2023-04-04 04:01:00 UTC ]
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Marketing in ‘Tandem’: Naomi Bacon and Taipei’s Publishers

The Tandem Collective's Naomi Bacon flew to Taipei International Book Exhibition to introduce 'community-led' book marketing. The post Marketing in ‘Tandem’: Naomi Bacon and Taipei’s Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-06 14:47:16 UTC ]
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Interview: Taipei International Book Fair’s Isabella Wu

Isabella Wu, Chair of Taipei International Book Foundation, highlights the vital role of books in public discourse. The post Interview: Taipei International Book Fair’s Isabella Wu appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-02 15:37:26 UTC ]
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Taipei International Book Exhibition Opens Its 31st Edition

The 31st Taipei International Book Exhibition has opened its run with professional programming as well as public-facing entertainment. The post Taipei International Book Exhibition Opens Its 31st Edition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-31 14:57:21 UTC ]
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Italy’s Book Market Up 13.3 Percent Over 2019

Presented in Venice at the Mauri School, the 2022 report from Italy's publishers shows gains over the pre-pandemic era, amid market shifts. The post Italy’s Book Market Up 13.3 Percent Over 2019 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-27 17:39:09 UTC ]
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Open Road Expanded Publishing Partnerships in 2022

Challenges publishers face in generating discovery for their titles helped Open Road Integrated Media attract a growing number of companies to its various services in 2022, Open Road CEO David Steinberger wrote in a letter to company employees this week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-26 05:00:00 UTC ]
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Guadalajara’s Book Fair Opens With Cărtărescu’s Award

The 36th edition of Mexico's Guadalajara International Book Fair has opened with Sharjah as its guest of honor. The post Guadalajara’s Book Fair Opens With Cărtărescu’s Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-11-27 00:51:06 UTC ]
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