Survey: Navigating the programmatic buying environment

As programmatic continues to fuel digital publishing, new challenges and opportunities arise in a rapidly evolving monetization game. From user experience and audience targeting to improving ad quality, what tactics have worked for you? What hasn’t? Take a few minutes to complete the survey to get the full report and the chance to win a $500 gift card. Sponsored by RhythmOne. The post Survey: Navigating the programmatic buying environment appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-07-31 00:00:00 UTC ]
News tagged with: #post survey #opportunities arise #user experience #full report

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HarperCollins Buys Cider Mill Press

HarperCollins has acquired Maine independent publisher Cider Mill Press. Cider Mill will become part of the HarperCollins Focus group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-04 04:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publisher #harpercollins


Rowman & Littlefield Buys Tilbury House's Adult Titles

Rowman & Littlefield has acquired the adult division of Maine's Tilbury House Publishers in a deal that adds 70 regional titles to R&L's list. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #adult titles #rowman littlefield #adult division


Jonathan Escoffery on Navigating Identity, Blackness, and Literary Fame

Jonathan Escoffery’s first book, the superbly crafted, kinetic linked story collection If I Survive You, arrives with four starred pre-publication reviews and an early rave from The New Yorker’s Katy Waldman, with more to come. He’s a rare debut author with a lengthy track record. His stories... Continue reading at Literrary Hub

[ Literrary Hub | 2022-09-06 08:57:51 UTC ]
More news stories like this | News stories tagged with: #jonathan escoffery #superbly crafted #katy waldman #debut author


Scholastic Buys Learning Ovations

Scholastic has acquired Learning Ovations, the creator of A2i (Assessment to Instruction)—a literacy screening, progress monitoring and assessment, and instructional planning system for classrooms and community organizations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-06 04:00:00 UTC ]
More news stories like this | News stories tagged with: #scholastic


Daunt Addresses Furor over Middle Grade Fiction Buying Policy

B&N has implemented a new ordering policy for middle grade fiction hardcovers that has caused widespread confusion and concern in that publishing sector, but CEO James Daunt said the change is being made in all categories to "buy less" in order to "sell more." Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing sector


Penguin Random House’s C.E.O. Defends Bid to Buy Simon & Schuster

Madeline McIntosh argued that the publishing industry extends far beyond its biggest players, and that the government has focused on a tiny sliver of deals. Continue reading at The New York Times

[ The New York Times | 2022-08-15 22:30:20 UTC ]
More news stories like this | News stories tagged with: #biggest players #publishing industry


Reach warns on ad slowdown and 40% drop in programmatic yields

National and regional news publisher says Ukraine war coverage is turning off brands. Continue reading at Media Week

[ Media Week | 2022-07-26 10:13:19 UTC ]
More news stories like this | News stories tagged with: #news publisher


Podium Audio Buys Bookstat

The digital publisher Podium Audio has acquired Bookstat, the data subscription service that tracks online book purchases in physical, e-book, and audiobook formats. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook formats #audiobook #online book #digital publisher


Nielsen BookData Opens a Third Annual Industry-Wide Awards Survey

Looking at how industry professionals see the dynamics and value of book awards, Nielsen opens a new 10-minute survey. The post Nielsen BookData Opens a Third Annual Industry-Wide Awards Survey appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-18 21:18:55 UTC ]
More news stories like this | News stories tagged with: #industry professionals #book awards #nielsen


The best Kindle: Reviews and buying advice

The Kindle is the reigning leader among e-readers. But Amazon makes several models—knowing which Kindle to buy depends on your budget and your reading preferences. That’s where this guide comes in. With our help, you’ll find just the right Kindle for you or your lucky loved one. Amazon’s E... Continue reading at PC World

[ PC World | 2022-07-07 16:00:00 UTC ]
More news stories like this | News stories tagged with: #radical overhaul #top-shelf e-reader #e-reading experience #charging port #bluetooth speaker #consumer electronics #kindle


At least no one’s buying all those stupid Trump aide tell-alls.

Remember that exhausting parade of Trump insiders and ex-staffers getting book deals for dishy tell-alls? Turns out no one’s really interested in reading them. Politico went digging around NPD Bookscan (which reflects about 70 percent of sales) to get the receipts: The Chief’s Chief [by former... Continue reading at Literrary Hub

[ Literrary Hub | 2022-06-24 12:44:43 UTC ]
More news stories like this | News stories tagged with: #book deals #bookscan


Rowman & Littlefield Buys North Country Books

Rowman & Littlefield Publishing Group has acquired North Country Books. Based in Utica, N.Y., North Country has a backlist of about 200 titles, with a focus on regional books about the Adirondacks and Upstate New York. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-16 04:00:00 UTC ]
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Survey: Australian Researchers Back Mandatory Integrity Training

The Australian Academy of Science and Springer Nature team up on a first survey, one that may go to markets beyond Australia. The post Survey: Australian Researchers Back Mandatory Integrity Training appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-09 21:37:30 UTC ]
More news stories like this | News stories tagged with: #post survey #springer nature


Media Buying Briefing: Sustainability once again takes center stage across digital media

Some digital media buyers are focusing on reducing the impact on the environment of digital marketing, even though clients aren't yet asking for that rigor. The post Media Buying Briefing: Sustainability once again takes center stage across digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-06-06 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #digital media


Children's Institute 2022: Buying’s New Normal

Children’s book buyers adjust to supply chain issues and changes in reading preferences. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #reading preferences #children’s book


Why Aren't City Dwellers Buying Books?

Book sales in America's big cities are underperforming compared to those in smaller markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales #big cities


Ukraine: A Call to Buy Rights to Support Publishers

Oleksander Afonin presents 'Books from Ukraine,' asking the world book publishing industry to support Ukrainian publishers. The post Ukraine: A Call to Buy Rights to Support Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-22 14:28:23 UTC ]
More news stories like this | News stories tagged with: #post ukraine #support publishers #world book


U.K. Waterstones Buys Blackwell's

Waterstones, the U.K. bookstore chain owned and overseen by the same team—Elliott Advisors and James Daunt—that runs Barnes & Noble has acquired Blackwell's that operates 18 U.K. bookstores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-01 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore chain


Fashion’s victims: The environment, the colonized and the poor

Sofi Thanhauser explores the impact of textile trade and production throughout history. Continue reading at The Washington Post

[ The Washington Post | 2022-02-25 13:00:30 UTC ]
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In the 1950s, their lonely battles on rights and the environment heralded changes to come

James R. Gaines profiles famous and lesser-known advocates who, at a time of conformity, believed change was possible. Continue reading at The Washington Post

[ The Washington Post | 2022-02-11 13:00:35 UTC ]
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