Strength in Numbers: Publishers Team Up in Fight Against Google and Facebook

The duopoly is forcing some unlikely partners into bed with each other.Large publishers are hatching new alliances to counter Google and Facebook, the so-called duopoly that's expected to capture 85% of new digital advertising this year in the U.S. and 60% of digital spending, according to various estimates.The duopoly's biggest advantage is immense reach among consumers who sign in and reveal all kinds of details about themselves. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-06-19 00:00:00 UTC ]
News tagged with: #large publishers #digital advertising

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Pan Mac wins four-publisher fight for Payne

Pan Macmillan has won a four-way auction for Broken Heartlands: A Journey Through Labour’s Lost England by Financial Times political correspondent Sebastian Payne. Continue reading at The Bookseller

[ The Bookseller | 2020-09-16 08:41:04 UTC ]
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Virago wins six-publisher fight for Grush's untold space story

Virago has triumphed in a six-publisher auction for The Six: The Untold Story of America’s First Women in Space by science reporter Loren Grush. Continue reading at The Bookseller

[ The Bookseller | 2020-09-08 06:21:34 UTC ]
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Canada Could Be Next in Challenging Google to Pay Publishers | News & Notes

In April, French regulators ordered Google to help develop a system to reward the country's news outlets with licensing fees when portions of their stories are displayed on the tech giant's news tab or in its search results. The decision was hailed as a triumph for publishers by those favoring... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-08 17:40:51 UTC ]
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Is the Facebook Ad Boycott an Opportunity for Publishers?

In less than one week, a campaign by a coalition of civil rights groups aimed at encouraging businesses to pause advertising on Facebook's platforms has already achieved some tangible results. Last Thursday, the digital ad agency 360i, a Dentsu Group subsidiary whose clients include Burberry,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-23 18:20:35 UTC ]
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Coronavirus has left small publishers desperately fighting for survival

A survey of indie presses shows that 60% fear they could be out of business by the autumn, writes Galley Beggar Press cofounder Sam JordisonOver the past few years, the success of independent publishers such as Fitzcarraldo, And Other Stories, Bluemooose and Influx Press has been something to... Continue reading at The Guardian

[ The Guardian | 2020-05-15 06:00:32 UTC ]
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'It's a real battle': African authors fight for publishing independence

Francophone African books are still very often published by French imprints, which can make them hard to get at home. But there is a growing push for changeWhen Cameroonian author Daniel Alain Nsegbe first saw his debut novel for sale in his home city of Douala, the price was so high “you would... Continue reading at The Guardian

[ The Guardian | 2020-05-14 09:59:14 UTC ]
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Alex Trebek set to publish a memoir while fighting pancreatic cancer

On Tuesday, Simon & Schuster announced it will publish Alex Trebek's memoir, "The Answer Is…: Reflections on My Life," on July 21. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-04-14 19:35:53 UTC ]
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Google makes it easier for studios to self-publish Stadia games

Google has launched a new program called Stadia Makers that could lead to the release of more titles for the platform, particularly ones from experienced indie developers. The tech giant has announced the project during its virtual Games Developer Su... Continue reading at Engadget

[ Engadget | 2020-03-24 12:31:00 UTC ]
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Digital Media India: Google Highlights Data, Subscription Products for Publishers

At the recent Digital Media India conference, Rohan Tiwary of Google Asia Pacific, offered updates on some of the company’s ongoing Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-03-17 17:30:42 UTC ]
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Tom Lutz fights for L.A. publishing, this time as a novelist

Los Angeles Review of Books editor Tom Lutz talks about "Born Slippy," his first novel, and why the city should have a more vibrant book publishing industry Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-02-09 15:00:03 UTC ]
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HarperCollins Christian Publishing's Leadership Team

Following a series of promotions at HarperCollins Christian Publishing, PW has compiled a list of the leadership team at HCCP and its Zondervan and Thomas Nelson subsidiaries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-11 05:00:00 UTC ]
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After Ups and Downs, Facebook Referral Traffic to Publishers Stabilizes

Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-10 17:16:21 UTC ]
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After ups and downs, Facebook referral traffic to publishers stablizes

Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should not rely on Facebook to play a major role in their business plans or strategies. Yet for most of this year, Facebook has acted as one of the most predictable... Continue reading at Digiday

[ Digiday | 2019-12-10 05:01:35 UTC ]
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US publishers still fighting for exclusion from book tariffs

US publishers are still fighting to see books produced in China excluded from tariffs, even as a new tariff affecting books is expected to come into force on 15th December. Continue reading at The Bookseller

[ The Bookseller | 2019-11-26 14:22:15 UTC ]
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Adobe, Twitter and the New York Times team up to fight digital fakes

Adobe, Twitter and the New York Times are tired of seeing fake media propagate, and they're teaming up to do something about it. The trio has launched a Content Authenticity Initiative that aims to create a standard for digital media attribution. I... Continue reading at Engadget

[ Engadget | 2019-11-05 00:34:00 UTC ]
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Google Vows to Keep Investing in Journalism in Search for Sustainable Publishing Models

During the Digital Media Asia 2019 conference held in Hong Kong in October, tech giant Google reiterated its support for Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-11-04 18:00:50 UTC ]
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WPP returns to growth and Facebook News offers publishers ‘free money’: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:25:54 UTC ]
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Facebook News debuts with 'free money' for publishers

Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:00:00 UTC ]
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Dead Reckoning, Marvel Team to Publish ‘Atlas at War’ Combat Comics

Dead Reckoning, the graphic novel imprint of the Naval Institute Press, has teamed with Marvel Comics to produce 'Atlas at War,' a hardcover collection of classic combat comics stories created by a group of now-acclaimed artists, among them Jack Kirby, Bernie Krigstein, and John Severin. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-23 04:00:00 UTC ]
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