Our Clip of the Week comes to you courtesy of "The Colbert Report," which is, of course, hosted by Stephen Colbert, America's greatest living media critic, branding expert and patriot. In this brief (3:00) segment, Colbert aims right for our sweet spot with his take on the latest American Customer Satisfaction Index as well as a Bloomberg Businessweek story deconstructing the index. He even throws in a sexy parody People magazine cover for good measure.Watch to the very end for his generous free advice to Virgin, Bank of America and Olive Garden.Simon Dumenco is the "Media Guy" columnist for Advertising Age. You can follow him on Twitter @simondumenco. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-12-20 00:00:00 UTC ]
News tagged with:
#sweet spot
#good measure
#simon dumenco
#media guy
#advertising age
The Web publishing services firm Livefyre has started turning social media content into native advertising for a handful of publishers. Livefyre—which offers publishers social tools like commenting, live blogs and live chats—built Playstation-sponsored social hubs for IGN and AOL's Joystiq... Continue reading at AdWeek
[ AdWeek | 2013-08-15 00:00:00 UTC ]
More news stories like this |
Head of Zeus has signed a new history title from Guardian journalist Stephen Bates. Heirs to... Continue reading at The Bookseller
[ The Bookseller | 2013-08-08 00:00:00 UTC ]
More news stories like this |
A group of Belgian researchers that concluded shoppers are more likely to buy items at a bookstore (especially cookbooks and romance novels) if the scent of chocolate is in the air. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-08-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#romance novels
#buy books
Transworld is to publish a memoir from physicist Professor Stephen Hawking. The book, My Brief... Continue reading at The Bookseller
[ The Bookseller | 2013-07-22 00:00:00 UTC ]
More news stories like this |
By Samir "Mr. Magazine" Husni David Carey, president of Hearst Magazines, believes that people crave "spontaneous combustion" from their media purchases. "We live in this on-demand world," Carey elaborates.... Continue reading at Publishing Executive
[ Publishing Executive | 2013-07-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#on-demand world
#david carey
#hearst magazines
Despite his early support for ebooks, Stephen King latest novel, Joyland will be published in print only, with no digital version anticipated. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#early support
#stephen king
Stephen King said his new novel, 'Joyland,' will be released in paper format only. 'Let people ... go to an actual bookstore,' said King. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-05-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#actual bookstore
#ebook format
#stephen king
In a move to bump up physical book sales, Stephen King will not release an ebook version of his new novel, "Joyland," the Wall Street Journal reports.In a move to bump up physical book sales, Stephen King will not release an ebook version of his new novel, "Joyland," the Wall Street Journal reports. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-05-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#stephen king
#ebook version
There is no convincing technological reason preventing ebook interoperability between different... Continue reading at The Bookseller
[ The Bookseller | 2013-05-16 00:00:00 UTC ]
More news stories like this |
By James Sturdivant B ack in March, my Publishing Business Group colleagues and I paid a visit to the Brown Printing Company plant near Allentown, Pa. According to their website, Brown prints over 180 consumer... Continue reading at Publishing Executive
[ Publishing Executive | 2013-05-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#james sturdivant
#custom content
Sage's Martha Sedgwick has been appointed executive director of product innovation in the UK... Continue reading at The Bookseller
[ The Bookseller | 2013-04-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#product innovation
Sage has established its Beijing operation as a Wholly Owned Enterprise (WFOE) under the name of... Continue reading at The Bookseller
[ The Bookseller | 2013-04-19 00:00:00 UTC ]
More news stories like this |
South Africa is making itself known as a home for digital startups. Among the hottest is Snapplify, a digital publishing solutions provider with a growing global profile. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-04-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital startups
#south africa
Hodder & Stoughton has put an interactive version of the cover of Stephen King's... Continue reading at The Bookseller
[ The Bookseller | 2013-03-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#interactive version
#hodder stoughton
#stephen king
#digital publishing
UK bookstores are experimenting with exclusive chapters and other offers to lure customers into stores and away from online shopping at Amazon, but some doubt its efficacy. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-03-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#online shopping
#uk bookstores
Hearst Magazines UK has appointed Microsoft ad executive Stephen Edwards to the new role of group digital sales director. Continue reading at Media Week
[ Media Week | 2013-03-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital role
After announcing in early February that it had discontinued sourcing paper from threatened Indonesian rainforests, a representative of Singapore-based Asia Pulp & Paper (APP) was at the International Toy Fair Show in New York last week to explain the policy to toy companies and children’s... Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-02-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#book publishers
#toy companies
#early february
Booksellers across the country are displaying “We Pay Our Taxes” posters in their... Continue reading at The Bookseller
[ The Bookseller | 2012-11-19 00:00:00 UTC ]
More news stories like this |
Christmas is beginning slowly, independent booksellers have told The Bookseller, as non-... Continue reading at The Bookseller
[ The Bookseller | 2012-11-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#independent booksellers
Book retailer Barnes & Noble this morning revealed that 63 of its stores have been victims of PIN pad tampering, following an internal investigation of "every PIN pad in every store" (just under 700 locations). B&N calls the tampering, "a sophisticated criminal effort to steal credit... Continue reading at Engadget
[ Engadget | 2012-10-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#head past
#full list
#nook e-reader
#bn website
#purchases made