Snap Inc. Wants Businesses to ‘Meet the Snapchat Generation’

"Meet the Snapchat Generation," Snap Inc.'s first-ever global business-to-business marketing campaign, is going live Monday across print, broadcast and digital media channels in the U.S., Canada and Australia. The campaign will be extended to the U.K. oh Aug. 17 and to the rest of Europe, as well as the Middle East and North Africa, on... Continue reading at 'AdWeek'

[ AdWeek | 2020-08-03 04:00:52 UTC ]
News tagged with: #middle east #digital media

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TV rights to Shemilt’s How Far We Fall snapped up by Twelve Town

Jane Shemilt’s third novel, How Far We Fall (Michael Joseph), has been snapped up for development as a TV drama by production company Twelve Town. Continue reading at The Bookseller

[ The Bookseller | 2018-06-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tv drama #tv rights


The Serious Business of the Literary Party

Eva Chen, director of fashion partnerships at Instagram, Martha Stewart and activist DeRay Mckesson at a party hosted by People magazine during Book Expo America. Continue reading at The New York Times

[ The New York Times | 2018-06-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #people magazine #martha stewart #eva chen


Snapchat is welcoming outside developers, but doesn't want to make the same mistakes as Facebook

Snapchat is opening up to outside developers and apps for the first time in a bid to boost user growth with new features and collaborations. In doing so, the video messaging app is following the footsteps of its rival Facebook, which first welcomed outside developers in 2007. That helped... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-06-14 00:00:00 UTC ]
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'Major' book on Sky and Murdoch's empire to Bloomsbury Business

Bloomsbury Business has signed a new book about Sky and Rupert Murdoch's empire in a "major" acquisition. Continue reading at The Bookseller

[ The Bookseller | 2018-06-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bloomsbury business #rupert murdoch


Igloo overhaul puts business back on track

Igloo Books, the mass-market children’s books business owned by Bonnier Publishing, has undergone an overhaul thanks to its new chief executive officer, who has affirmed the division’s future profitability. Continue reading at The Bookseller

[ The Bookseller | 2018-06-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bonnier publishing #igloo books


BookCon 2018: Meet Four Social Justice Warriors

The award-winning authors Kwame Alexander, Jason Reynolds, Angie Thomas, and Jacqueline Woodson will join podcaster and activist DeRay Mckesson to discuss social justice and positive representation in young adult literature. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #jacqueline woodson #angie thomas #jason reynolds


Facebook is losing its cool as teens pick YouTube and Snapchat

Three years ago, Facebook was the dominant social media site among U.S. teens, visited by 71 percent of people in that magic, trendsetting demographic. Not anymore.Now only 51 percent of kids ages 13 to 17 use Facebook, according to Pew Research Center. The world's largest social network has... Continue reading at Advertising Age

[ Advertising Age | 2018-06-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #survey published #single platform #facebook-owned instagram


BookExpo 2018: Colleen Hoover: A Very Busy Bookworm

Colleen Hoover makes the time to oversee a subscription box program and specialty bookstore that together have raised more than a million dollars for charity. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #million dollars #specialty bookstore #colleen hoover


Publishers urge government on ebook VAT ahead of crunch EU meeting

Publishers are urging the UK government to support measures that would allow VAT to be removed on ebooks, audiobooks and online newspaper and magazine subscriptions in the UK. Continue reading at The Bookseller

[ The Bookseller | 2018-05-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #magazine subscriptions #online newspaper #support measures #uk government


Kyle snaps up Bento Power in five-publisher auction

Kyle Books has won Bento Power by Shiso Delicious founder Sara Kiyo Popowa after a five-publisher auction. Continue reading at The Bookseller

[ The Bookseller | 2018-05-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #kyle books #five-publisher auction


5 questions publishers have about Snap’s new content creator incubator

In its quest to win back the love of influencers and stay alive in Facebook’s world, Snap has created an incubator for storytellers. The post 5 questions publishers have about Snap’s new content creator incubator appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #stay alive #win back


‘A fun adventure, not a business’: The Weather Channel stopped publishing video on Facebook

The Weather Channel is no longer actively publishing videos to Facebook due to a lack of meaningful revenue and Facebook's tendency to routinely shift its priorities. The post ‘A fun adventure, not a business’: The Weather Channel stopped publishing video on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #meaningful revenue #weather channel #facebook appeared #facebook due


Chris Ferrell’s Endeavor Business Media Begins Its Expansion

The upstart B2B publisher acquires five trade publications and a hosted-buyer conferences firm. The post Chris Ferrell’s Endeavor Business Media Begins Its Expansion appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #chris ferrell


The Business Journals is launching services to diversify its revenue

Starting with SelecTalent, the business news publisher will begin rolling out digital services for small businesses. The post The Business Journals is launching services to diversify its revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #small businesses #digital services #revenue appeared


Luke Cage Meets a Villain Whose Superpower Is “Punching Luke Cage” In the Trailer For Luke Cage’s Next Season

Newton’s third law of comic book shows states that for every superhero, there is an equal and opposite supervillain, even if he or she doesn’t arrive until the second season. So it was inevitable that Luke Cage, the superhero defined by his invulnerability to physical harm, would face off... Continue reading at Slate

[ Slate | 2018-05-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #physical harm #luke cage


Risky business

Philip Jones reflects on the sales of Bertrams, Waterstones and Clays to private equity firms.  Continue reading at The Bookseller

[ The Bookseller | 2018-05-05 00:00:00 UTC ]
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De Marque Adds Libranda to Its Distribution Business

Canadian digital content distributor De Marque has acquired Libranda, the large distributor of Spanish-language digital content. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #distribution business


NowThis wants Snap’s help in getting its platform mojo back

As publishers flee Facebook, will Snapchat help cushion the fall? You probably thought platform-specific publishing was so 2017, but maybe not! NowThis announced today a breaking news channel to be consumed on Snapchat Discover. It will be called NowBreaking, and will launch in June.Read Full Story Continue reading at Fast Company

[ Fast Company | 2018-05-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #snapchat discover


BISG Annual Meeting Focuses on Returns, POD, Indie Retail, Millennials

In a series of panels held at its annual meeting in New York City, the Book Industry Study Group looked at the biggest issues facing the publishing supply chain today, including returns, POD technology, and millennial consumers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-01 00:00:00 UTC ]
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BISG’s Annual Meeting: Making 2018 Our ‘Metadata Year’

'In an industry where everything is returnable, why are we out of stock so often?' is the kind of question tackled at the Book Industry Study Group's annual meeting last week, focus on the supply chain. The post BISG’s Annual Meeting: Making 2018 Our ‘Metadata Year’ appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-05-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #supply chain #annual meeting