It was a big shock when Andre Kassu and Marcos Medeiros, leading executive creative directors at Brazil's renowned Almap BBDO agency, suddenly quit to do a startup with CP&B seven months ago in Sao Paulo. With a third partner, Vinicius Reis, they used the Fasano luxury hotel as a temporary headquarters until moving the now 12-person staff into a permanent office this week.They're already winning business. The creative duo's relationships and experience with Anheuser-Busch InBev beer brands at previous agencies helped land the new shop a coveted spot on the beer marketer's roster. The agency will launch Corona beer in Brazil, and also won a special projects account that will include global collaboration with A-B InBev. In addition, CP&B Brazil will launch a new Mondelez brand in Brazil, and will be the creative agency for two publications at Brazil's biggest magazine publisher Editora Abril.It's a busy time for Mr. Kassu and Mr. Medeiros, who have been a copywriter and art director team for more than seven years and are now partners and chief creative officers at MDC-owned CP&B Brazil. While Mr. Medeiros and Mr. Reis were moving into the Sao Paulo office this week, Mr. Kassu was on a whirlwind trip to New York and took a few minutes between getting his latest tattoo and speaking at Advertising Week to participate in this week's edition of "Six Things." Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-10-04 00:00:00 UTC ]
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Six years after the release of For Holly, and after a period where she swore she would never write again, Tanya Byrne is publishing a new YA novel about love, death and what makes life worth living. Continue reading at The Bookseller
[ The Bookseller | 2021-04-30 08:35:56 UTC ]
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In a new book, Simon McCarthy-Jones looks, for instance, at why some people voted for Trump Continue reading at The Washington Post
[ The Washington Post | 2021-04-28 12:00:00 UTC ]
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Ewan Morrison shares how his pandemic prepping tale, How to Survive Everything (Saraband), taps into his past as well as the zeitgeist. Continue reading at The Bookseller
[ The Bookseller | 2021-04-25 14:10:51 UTC ]
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Alex Pheby warns his readers, at the start of Mordew, about the “many unusual things” they are set to find within the forthcoming 600-odd pages. A cloud of bats made from diamonds. Clay figures animated by blood sacrifice. Hordes of feathered monsters, made of fire. Creatures that are born... Continue reading at The Bookseller
[ The Bookseller | 2021-04-18 01:21:02 UTC ]
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Today, April 9th, marks the fifty-eight publication anniversary of Maurice Sendak’s Where the Wild Things Are. Perhaps the most beloved children’s book of the latter half of the 20th century, Sendak’s gorgeously-illustrated tale of a young boy in a wolf suit who, upon being sent to bed with no... Continue reading at Literrary Hub
[ Literrary Hub | 2021-04-09 16:58:23 UTC ]
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Addressing the IBPA 's annual conference, Barnes & Noble CEO James Daunt said the company was acting on several promises, including making individual stores more autonomous, improving e-commerce, and diversifying management, all of which make it a viable competitor to Amazon. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-04-09 04:00:00 UTC ]
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Kyle Books will publish the debut book from the hosts of the "Things You Can’t Ask Yer Mum" podcast, Lindsey Holland and Lizzy Hadfield. Continue reading at The Bookseller
[ The Bookseller | 2021-02-18 17:04:35 UTC ]
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President Biden’s oldest surviving child is publishing a memoir about his struggles with addiction and drug abuse. Continue reading at The New York Times
[ The New York Times | 2021-02-04 18:54:06 UTC ]
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Tired of the subtweets? The peevish reviews? The [gasp] indecorous email sign-offs? Do you wish the literary world would just conduct its brawls out in the open for all to see? Well, now you can fight along at home with Street Writer, Maxwell Neely-Cohen’s absolutely wonderful literary homage to... Continue reading at Literrary Hub
[ Literrary Hub | 2021-02-04 14:06:11 UTC ]
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Vaseem Khan was reading about the history of Mumbai as part of research for his successful Baby Ganesh Agency series—which stars the newly retired Inspector Chopra and the elephant he inherits on his last day of work—when he came across a fact that made him sit up. Continue reading at The Bookseller
[ The Bookseller | 2021-01-28 16:04:12 UTC ]
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"I’m a very optimistic person. Without optimism and hope, I wouldn’t be able to do the things I do,” says Stuart Lawrence, the author of the uplifting and motivating Silence is Not an Option: You Can Impact the World for Change, which will be published by Scholastic in April. Continue reading at The Bookseller
[ The Bookseller | 2021-01-14 23:20:06 UTC ]
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Influx Press has signed Whatever Happened to Queer Happiness?, a book mixing essays, biography and autobiography by Kevin Brazil. Continue reading at The Bookseller
[ The Bookseller | 2021-01-12 11:00:48 UTC ]
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If you, like me, could really use some nice library-oriented news right about now, you’re in luck. Perhaps unsurprisingly, given the impossibility of going to physical libraries for much of the year, readers borrowed record numbers of ebooks, audiobooks, and digital magazines from public... Continue reading at Literrary Hub
[ Literrary Hub | 2021-01-07 15:34:02 UTC ]
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His genius was that his re-imaginings of people and events have proved more memorable than the real things. Continue reading at The Washington Post
[ The Washington Post | 2020-12-14 10:02:24 UTC ]
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The Bad Sex in Fiction Award 2020 has been cancelled with organisers saying people have been “subjected to too many bad things this year” already. Continue reading at The Bookseller
[ The Bookseller | 2020-12-07 20:14:15 UTC ]
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My introduction to contemporary poets was a trial by fire. Here’s what I learned along the way. Continue reading at The Washington Post
[ The Washington Post | 2020-12-04 14:00:00 UTC ]
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Exactly a century after the burning of Washington another invading army encountered a library, and saw it as a perfect way to strike a blow at the heart of their enemy. This time the action would have a global impact, as the means of spreading news had been transformed in the century since the... Continue reading at Literrary Hub
[ Literrary Hub | 2020-12-02 09:48:49 UTC ]
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My first novel was released within six months of Hillbilly Elegy, J.D. Vance’s memoir of Appalachian roots and a youth spent in a Rust Belt community with a dearth of jobs and resources. Vance’s book came out just before the 2016 election; mine was released just after. Donald Trump’s victory had... Continue reading at Electric Literature
[ Electric Literature | 2020-11-17 12:01:45 UTC ]
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In 1615, a sensational public murder trail took place in London. The victim, courtier and poet Sir Thomas Overbury, had died in 1613 while a prisoner in the Tower of London, but his death was only investigated two years later as wild rumours swirled around the court of James I. The whispers... Continue reading at The Bookseller
[ The Bookseller | 2020-11-10 17:39:33 UTC ]
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This January, crime will pay — for publishers at least. It’s a strong month for nefarious tales of all hues but the best psychological thriller in ages comes from a brand new name, Ellery Lloyd, a pseudonym for husband-and-wife writing team Collette Lyons and Paul Vlitos. Their first book... Continue reading at The Bookseller
[ The Bookseller | 2020-11-04 10:27:16 UTC ]
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