Salesforce is set to buy data visualization company Tableau

Salesforce.com Inc., which makes America’s dominant sales-tracking software, agreed to buy Tableau Software Inc. in an all-stock deal valued at $15.3 billion that it said will help give customers more ways to analyze data. The takeover will mark Salesforce’s largest deal to date, according to data compiled by Bloomberg. Co-Chief Executive Officers Marc Benioff and Keith Block have been chasing new markets to reach an annual revenue goal of as much as $28 billion by fiscal 2023. Benioff has helped Salesforce increase revenue at a rapid clip by acquiring more than 60 companies in 20 years. “Tableau helps people see and understand data, and Salesforce helps people engage and understand customers,” Benioff said in a statement Monday. “It’s truly the best of both worlds for our customers.” Tableau will remain headquartered in Seattle and will continue to be led by CEO Adam Selipsky, a former Amazon.com Inc. executive who has been transitioning Tableau’s software tools to cloud-based subscriptions. With Tableau, Salesforce will be able to help companies tap into data they have, make smarter decisions and boost innovation. IDC projects worldwide spending on technologies and services that enable digital transformation to reach almost $2 trillion in 2022, according to the statement. Tableau software quickly turns raw data into easily understandable dashboards and charts. The company has been broadening its product line to include data cleanup and machine learning tools,... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-10 16:51:13 UTC ]
News tagged with: #product line #common stock #early trading #goldman sachs #—bloomberg news

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Bon Appetit Editor Explains Why Data Tastes So Good

In June, Bon Appetit magazine and IBM created an unlikely alliance: The Conde Nast publication tapped the IBM supercomputer Watson to inform a web-based cooking app called Chef Watson. The app combines the computer's information on food with Bon Appetit's more than 9,000 recipes to kick out a... Continue reading at Advertising Age

[ Advertising Age | 2014-10-29 00:00:00 UTC ]
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Memorial Set for Consortium’s Jane Queller

A memorial for Jane Queller, former Barnes & Noble national accounts manager for Consortium, who passed away on October 12, will take place on Sunday, December 21 at 11 a.m at JCC of Manhattan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-29 00:00:00 UTC ]
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Al Jazeera Web Comic Looks at Big Data and the Future of Privacy

Al Jazeera America has released Terms of Service, an online graphic novel that is the part of the network’s strategy of tapping into new forms of storytelling.  Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-28 00:00:00 UTC ]
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Apple and Amazon Have a Problem: People Don’t Want to Buy Stuff Anymore

The failure of the Fire Phone has been widely cited as the reason for Amazon’s disastrous quarter, but a darker cloud has settled over the world’s biggest online retailer. The core of Amazon’s business—its original reason for being: selling books and other media—has grown wobbly. The problem:... Continue reading at Wired

[ Wired | 2014-10-27 00:00:00 UTC ]
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Best-Selling Author Warns ‘You Might Not Want to Buy’ His Book

Patrick Rothfuss is the author of the mega-bestselling novels The Name of the Wind and The Wise Man's Fear, and is currently hard at work on The Doors of Stone, the final volume in his epic fantasy trilogy The Kingkiller Chronicle. In the latest episode of Geek's Guide to the Galaxy he discusses... Continue reading at Wired

[ Wired | 2014-10-25 00:00:00 UTC ]
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Quercus buys second from Neil Spring

Quercus has acquired The Watchers, the second novel by British author Neil Spring. Fiction editor Kathryn Taussig bought UK and Commonwealth rights from Cathryn Summerhayes of William Morris Endeavour. Based on true events, The Watchers is a “spooky, historical thriller” set during the Cold... Continue reading at The Bookseller

[ The Bookseller | 2014-10-24 00:00:00 UTC ]
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Adobe begins encrypting user data collected from Digital Editions app

Adobe Systems said Thursday it is now encrypting data it collects about certain ebooks after facing criticism earlier this month for not protecting the data.The Digital Reader blog reported on Oct. 6 that Adobe’s Digital Editions 4 software, used for downloading and reading ebooks, sent detailed... Continue reading at PC World

[ PC World | 2014-10-24 00:00:00 UTC ]
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Roger Rosen Buys Enslow Publishing

Roger Rosen has acquired Enslow Publishing, which does nonfiction titles for children and young adults in subjects that range from biography to science and technology. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-22 00:00:00 UTC ]
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C&R's Rippon to set up Rippon Publishing Management

Jon Rippon is leaving Constable & Robinson (C&R) to set up a back-office support business for publishers. Rippon, C&R's group finance director, is the final board-level manager to leave C&R following its sale to Little, Brown Book Group earlier this year. Continue reading at The Bookseller

[ The Bookseller | 2014-10-18 00:00:00 UTC ]
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How News UK Digs Into Data to Build its Subscriber Base

News UK, the British publishing arm of News Corp, is digging deep into its data to drive readership. To do so, it’s looking outside of the publishing business to maximize the base of digital subscribers for its news properties, wh ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-10-15 00:00:00 UTC ]
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Low, Hudson, Ling Set for Diversity Discusson

Alvina Ling, executive editorial director, Little, Brown Books for Young Readers; Cheryl Willis Hudson, v-p and editorial director, Just Us Books; and Jason Low, publisher, Lea & Low Books will be the featured speakers at PW's panel discussion on industry diversity set for October 16. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-10 00:00:00 UTC ]
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HarperCollins Sets Sights on Continental Europe

At the Frankfurt Book Fair's CEO Talk, HarperCollins CEO Brian Murray spoke about the company's acquisition of Harlequin and its expansion into Germany. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-09 00:00:00 UTC ]
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French Fair Set for Hunter College

Looking to take advantage of the growing interest in French dual-language programs (DLP), the first Bilingual Education Fair of New York is set to be held this weekend at New York City’s Hunter College. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-09 00:00:00 UTC ]
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CONTEC Conference 2014: Big Data’s Crystal Ball

At the Frankfurt Book Fair's CONTEC conference, Viktor Mayer-Schönberger spoke about how big data can revolutionize publishers' products, services and insights. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-08 00:00:00 UTC ]
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Facebook, armed with data, helps others show mobile ads

A “like” on Facebook is worth a lot to advertisers there. Now it’s also worth something to advertisers in other mobile apps.Facebook’s having a coming-out party for its “audience network,” an ad network that lets existing advertisers on Facebook also have their ads placed in a large number of... Continue reading at PC World

[ PC World | 2014-10-07 00:00:00 UTC ]
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Columbia Global Reports Sets Inaugural List

Clay Shirky and Bethany McLean are among the first authors signed up for the inaugural Columbia Global Reports list, which debuts in fall 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-06 00:00:00 UTC ]
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PW Sets Panel Discussion on Diversity

PW will hold a panel discussion October 16 to examine the question of diversity in the publishing industry workforce and the impact it has on the types of books that are published. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
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PRH Completes Objetiva Buy

Penguin Random House has finalized its acquisition of Editora Objetiva in Brazil, first announced in March. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-02 00:00:00 UTC ]
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MPA Subs Audience Data for Ad Pages

Ad pages are gone and in their place, the MPA has released collection of audience data for magazine brands across the industry. The new initiative, Magazine Media 360, changes the narrative from one of consistent declines—ad pages were down in each of the last 4 years, according to t Continue reading at Folio Magazine

[ Folio Magazine | 2014-09-30 00:00:00 UTC ]
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Biteback buys Trierweiler's hit memoir

Biteback has signed UK and Commonwealth rights to the memoir of Valérie Trierweiler, the... Continue reading at The Bookseller

[ The Bookseller | 2014-09-29 00:00:00 UTC ]
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