This week saw an unexpected new title shoot to the top of the U.K's official book charts: "Mog's Christmas Calamity," by children's author Judith Kerr. Aged 92, Kerr has penned a new book featuring "Mog," a cat beloved to generations of British kids but what's really unusual is that she wrote it in conjunction with an ad from U.K. supermarket chain Sainsbury's.The brand's Christmas spot this year brings Mog to life on screen in a whole new story by Ms. Kerr, who both writes and illustrates her children's stories. Since the ad broke last Friday, the new book, available exclusively in Sainsbury's stores, has sold 74,453 copies, according to Nielsen BookScan. That's 17,000 more than the No. 2 book, Jeff Kinney's new "Wimpy Kid" title.So how does a brand persuade an author especially one of Ms. Kerr's standing and integrity to collaborate on an ad? Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-11-20 00:00:00 UTC ]
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Not in every case does an Editors' Buzz panel spot at BookExpo America ensure good sales in the autumn. But there's a curatorial factor at work that may pay off in the longer term. The post At BEA: Buzz May Not Bring Sales, But It Does Bring Curation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-05-12 00:00:00 UTC ]
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E-book sales have remained stagnant in 2015. But print book sales are up, and Harper Lee's latest novel and adult coloring books are the big winners. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-12-23 00:00:00 UTC ]
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One thing the absence of a big book has meant is that a handful of titles—drawing strong advances from editors in the U.S. and abroad—are being clumped into an ever-growing list of buzzed-about books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-14 00:00:00 UTC ]
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Oyster, The "Spotify For Books," Is Taking On Amazon With E-Book Sales Continue reading at Fast Company
[ Fast Company | 2015-04-08 00:00:00 UTC ]
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World Book Day is celebrated on March 5 in Britain and Ireland and an important part of the day is children dressing up as a literary character for school. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-03-06 00:00:00 UTC ]
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Multinational publishers know that regional book editions increase their options for selling titles, especially in the education segment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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While authors have appeared in person, via Skype or via telephone at book clubs before, Book the Writer has the clubs pay for the author's appearance. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-02-01 00:00:00 UTC ]
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JK Rowling has secretly written a crime novel under the guise of male debut writer Robert Galbraith. Continue reading at BBC World
[ BBC World | 2013-07-15 00:00:00 UTC ]
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Physical book sales in the final week of the year totalled £22.5m — down 70% week on... Continue reading at The Bookseller
[ The Bookseller | 2012-01-04 00:00:00 UTC ]
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Written By: Philip Stone Publication Date: Tue, 08/03/2011 - 16:01 The latest crop of £1 World Book Day books, led by Cope & Davies' Spy Dog/The Great Pet Shop Panic (Puffin/S&S) take positions one-through-six in this week's Official UK Top 50, with sales totalling 247,235 copiesa... Continue reading at The Bookseller
[ The Bookseller | 2011-03-08 00:00:00 UTC ]
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Written By: Philip Stone and Felicity Wood Publication Date: Fri, 04/03/2011 - 09:43 The majority of the books to be handed out tomorrow (5th March) as part of World Book Night have already received a sales boost in 2011. The figures will be a welcome fillip for the organisers, with founder... Continue reading at The Bookseller
[ The Bookseller | 2011-03-04 00:00:00 UTC ]
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The selection of Moore's memoir as Book of the Year was one of a dozen award winners at the Evangelical Christian Publishers Association's 50th anniversary celebration, which took place in Chicago this week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-05-01 04:00:00 UTC ]
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Grammy Award-winning artist Tasha Cobbs Leonard recounts how God’s strength has fueled her through triumphs and trials, 'Duck Dynasty' star Willie Robertson shares ways Christians can discuss their faith without preaching, and more new religion books publishing in May. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-29 04:00:00 UTC ]
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The growth of English-language book sales in continental Europe is on the rise, fueled by interest generated on TikTok and fed in large part by Amazon. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-16 04:00:00 UTC ]
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Maia Kobabe’s 'Gender Queer' topped the list of last year's most challenged books, which is again dominated by stories by and about LGBTQ+ persons and people of color, voices that ALA officials said “censors want to silence.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-09 04:00:00 UTC ]
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Led by books by Sarah J. Maas and Rebecca Yarros, fiction sales were up in the first quarter this year, but nonfiction declines resulted in a 1.7% drop in total unit sales of print books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-09 04:00:00 UTC ]
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Sales of religious books at companies that report results to the Association of American Publishers’ StatShot program rose 7.8% last year over 2022, hitting $819.7 million. It was the largest increase among all publishing categories. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-02 04:00:00 UTC ]
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Many trade visitors packing for the Bologna Children's Book Fair will be at conference sessions in the 'International Kids Licensing Days' series. The post Children’s Book Rights: Bologna’s Fourth ‘Kids Licensing Days’ Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-03-22 21:31:02 UTC ]
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Four HarperCollins executives traveled to the Vatican last weekend to present eight different editions of 'Life, My Life Story Through History' by Pope Francis, which was released on March 19 and is being published in all of the publisher's global markets. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-20 04:00:00 UTC ]
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A takedown of the white christian nationalism that has infiltrated some corners of American christianity; a new book from the "Pastors Wives Tell All" podcasters; and more new religion books publishing in April. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-19 04:00:00 UTC ]
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