Rupert Murdoch Tells Facebook to Pay 'Trusted' Publishers

Rupert Murdoch is calling on Facebook to pay "trusted" publishers if it wants to carry their news stories and videos, much like a cable company pays networks for their channels.The media mogul, who controls The Wall Street Journal and Fox News, has been among the most vocal of the old media guard warning against the rising power of Facebook. The social network has promised major changes to how it serves news on the site, which threatens to disrupt how publishers have become accustomed to reaching Facebook audiences."The publishers are obviously enhancing the value and integrity of Facebook through their news and content but are not being adequately rewarded for those services," Murdoch says in his statement released Monday. "Carriage payments would have a minor impact on Facebook's profits but a major impact on the prospects for publishers and journalists." Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-01-23 00:00:00 UTC ]
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Facebook is changing licensing terms for Watch shows, creating a dilemma for publishers

Facebook is increasingly seeking to buy publishers' shows outright for its Watch video tab, which would limit the money publishers could make from the platform. The post Facebook is changing licensing terms for Watch shows, creating a dilemma for publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-20 00:00:00 UTC ]
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Publishers Must Pay to 'Volunteer' for Better Ads Standard

Getting rid of the web's most annoying ads is coming at a costfor publishers.The Coalition for Better Ads says its program to reshape the web will kick off in January, when it will begin certifying publishers that abide by its standards and approving browser makers to enforce compliance.The... Continue reading at Advertising Age

[ Advertising Age | 2017-12-19 00:00:00 UTC ]
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2018 will be the year Facebook makes nice with publishers

In the year ahead, publishers might well see more tangible support for video because Facebook knows news adds value to the platform. The post 2018 will be the year Facebook makes nice with publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-15 00:00:00 UTC ]
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Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows

Facebook needs to loosen its grip on Watch show sponsorships and mid-roll inventory, publishers say. The post Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-01 00:00:00 UTC ]
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Facebook May Let Publishers Label Posts as Breaking News

Facebook confirmed that it is testing a way for publishers to add a "breaking news" label to their posts. The Next Web director of social media Matt Navarra shared a screenshot of the feature via tweet: NEW: Facebook working on a 'Breaking News' tag for news publishers Pages?... Continue reading at AdWeek

[ AdWeek | 2017-11-07 00:00:00 UTC ]
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Publishers Now Have a Monetization Tab to Turn Facebook Instant Articles Ads On or Off

Publishers running ads within Facebook Instant Articles no longer have to resort to HTML to turn those ads on or off. Product manager Hassam Tewfik announced in a Facebook Media blog post that the social network added a monetization tab to Facebook Audience Network, enabling publishers to toggle... Continue reading at AdWeek

[ AdWeek | 2017-11-07 00:00:00 UTC ]
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Facebook food publisher Twisted is getting into food delivery

“[Twisted London] is to make us a serious brand in the food space by delivering real-life experiences to people.” The post Facebook food publisher Twisted is getting into food delivery appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-06 00:00:00 UTC ]
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Video publishers on what happens after Facebook stops subsidizing video content

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[ Digiday | 2017-11-03 00:00:00 UTC ]
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Facebook tells Congress that 126 million Americans may have seen Russia-linked ads

As many as 126 million Americans may have seen divisive Russian-generated ads and posts on Facebook over the last two years, apparently part of a wide-ranging effort by Moscow to influence the 2016 presidential election, the social media company told Congress on Tuesday. “Many of the ads and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-11-01 00:00:00 UTC ]
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Do’s and Don’ts: Facebook Releases News Feed Publisher Guidelines

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[ AdWeek | 2017-10-24 00:00:00 UTC ]
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Publishers Are Really Not Going to Like Facebook’s Latest News Feed Test

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[ AdWeek | 2017-10-24 00:00:00 UTC ]
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How Fox 32 became the most engaging news publisher on Facebook

The Chicago-based news affiliate recently topped a list of news publishers that included Fox News, NPR and the BBC. The post How Fox 32 became the most engaging news publisher on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-24 00:00:00 UTC ]
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‘Facebook has been a disaster for us’: Candid thoughts of European publishers

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[ Digiday | 2017-10-24 00:00:00 UTC ]
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Facebook Tests a News Feed Without Posts From Publishers

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[ Advertising Age | 2017-10-24 00:00:00 UTC ]
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Your Tuesday Wake-Up Call: Amazon Feels the Love. And Facebook Just Gave Publishers the Jitters

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[ Advertising Age | 2017-10-24 00:00:00 UTC ]
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Facebook Gives Publishers Paywall for Instant Articles

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[ Advertising Age | 2017-10-20 00:00:00 UTC ]
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Publishers are caught in the crossfire of the Facebook-Apple fracas

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[ Digiday | 2017-10-19 00:00:00 UTC ]
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Facebook and 10 Publishers Are Testing Subscriptions Within Instant Articles

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[ AdWeek | 2017-10-19 00:00:00 UTC ]
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Government considers classifying Google and Facebook as publishers

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[ The Guardian | 2017-10-12 00:00:00 UTC ]
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As Facebook Live video dreams fade, publishers look again to Twitter

Twitter's approach to promoting and monetizing live video is winning fans among publishers. The post As Facebook Live video dreams fade, publishers look again to Twitter appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-11 00:00:00 UTC ]
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