Revlon Products Play a Starring Role in #GoBold, Hearst's New Digital Video Series

Hearst Magazines, the publisher of Cosmopolitan and Elle, has sold a big Revlon campaign including a 10-episode digital-video series called "#GoBold."A spokeswoman for Hearst said the campaign's price tag is a "healthy seven figures" and includes not only the video series but also print pages, digital-display ads and social media promotions.Hosted by Laverne Cox, a cast member on Netflix's "Orange is the New Black," contestants on "#GoBold" compete in challenges, such as creating a magazine spread to communicate their personalities. Revlon products are integrated into the episodes. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-07-14 00:00:00 UTC ]
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Review: A symphonic new story collection plays variations on New Orleans in all its masquerades

Maurice Carlos Ruffin's lauded debut novel disguised his hometown; his new short story collection, "Those Who Don't Say They Love You," faces the city head on. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-08-19 13:00:47 UTC ]
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James Whiteside isn’t a typical ballet star, and his memoir isn’t a typical ballet story

The American Ballet Theatre star has written a thoughtful collection of essays that gives readers insight into what it means to defy categorization. Continue reading at The Washington Post

[ The Washington Post | 2021-08-19 12:00:00 UTC ]
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Sissay, Osman and Slimani to star at hybrid Durham Book Festival

Durham's annual literary festival will be headlined by authors including Lemn Sissay, Richard Osman and Leïla Slimani, as the event pivots to a hybrid model following last year's fully digital experience. Continue reading at The Bookseller

[ The Bookseller | 2021-08-19 05:59:34 UTC ]
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Scholastic snaps up 12-year-old documentary star's debut

Scholastic has snapped up the debut middle-grade novel of 12-year-old Cara Mailey, in the same week as a BBC One documentary airs about her and her family. Continue reading at The Bookseller

[ The Bookseller | 2021-08-18 23:35:29 UTC ]
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Isla Fisher to publish picture book series with Welbeck Flame

Welbeck Flame has acquired three picture books written by actress and comedian Isla Fisher and illustrated by Paula Bowles. Continue reading at The Bookseller

[ The Bookseller | 2021-08-18 08:23:08 UTC ]
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Nostalgia Party: The ’90s Teen Book Series You Loved and Probably Forgot

Which of these 90s teen series do you remember? We bet you’ll be unlocking some forgotten memories with series like Pink Parrots. Continue reading at Book Riot

[ Book Riot | 2021-08-12 10:36:00 UTC ]
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Scholastic to release Friends series

Scholastic is to release a new set of illustrated books for children and adult fans, based on the TV series "Friends", in partnership with Warner Bros.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-12 06:56:45 UTC ]
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Jones, Mairena, Stewart Join 'PW'; Morris Up in Digital Dept.

At 'Publishers Weekly,' Iyana Jones has been named digital media coordinator, Nathalie Mairena has been hired as digital assistant, and Sophia Stewart has joined as editorial assistant. Mike Morris has been promoted to director of digital operations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-09 04:00:00 UTC ]
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Sherer given 'industry first' sustainability role at Springer Nature

Thea Sherer has been appointed director of sustainability at Springer Nature, a newly created role heading up a team dedicated to achieving the company's climate change goals, in a move billed as an industry first for an academic press. Continue reading at The Bookseller

[ The Bookseller | 2021-08-05 10:40:46 UTC ]
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2021 PW Star Watch Submissions Open

The seventh annual PW Star Watch is now open for nominations. The deadline for nominations is September 10. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-29 04:00:00 UTC ]
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Dawn French narrates first ever audiobook of I Love My... series

Dawn French will narrate an audiobook edition of Giles Andreae’s I Love My… picture books for Bolinda, the first time any of the series will be produced in audio.  Continue reading at The Bookseller

[ The Bookseller | 2021-07-28 01:59:59 UTC ]
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Tuesday New Release Day: Starring Ohlin, Adrian, Jin, and More

Our own Thom Beckwith takes a look as some notable books publishing this week. The post Tuesday New Release Day: Starring Ohlin, Adrian, Jin, and More appeared first on The Millions. Continue reading at The Millions

[ The Millions | 2021-07-27 09:59:45 UTC ]
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Leveraging Close Collaborations at Jade Productions

Working around pandemic-induced constraints has been keeping Jade Productions managing director Ken Kong busy. With cross-border travel restrictions still in place, his team is unable to visit factories in mainland China to supervise the manufacturing process. And while the pandemic is largely... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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Deciding Between Wet and Digital Proofs

With budget constraints and shorter times to market, publishers are turning to digital proofs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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Forging Ahead on the Digital Path at C&C Offset

Last year, C&C Offset celebrated its 40th anniversary by embarking in earnest on a path toward transforming its printing floor. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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Artron Focuses on Art Books and Digital Printing

The last time 'PW' wrote about Artron was in 2016, soon after it completed Peter Lik’s epic 'Equation of Time', a 528-page large-format photography book that was printed digitally on a Screen TruePress Jet SX inkjet press. Since then, the company’s digital/on-demand printing business and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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S&S Children's picks up graphic novel series from Abdo and Patterson

Simon & Schuster Children’s Books has acquired a three-book graphic novel series, Barb The Brave, by animators and childhood friends Dan Abdo and Jason Patterson. Continue reading at The Bookseller

[ The Bookseller | 2021-07-19 22:30:30 UTC ]
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Ad Tracker Tool to Improve Advertisers’ Digital Media Carbon Footprint

As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek

[ AdWeek | 2021-07-19 12:56:17 UTC ]
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9 Funny Chapter Book Series That Will Keep Kids Giggling

These funny chapter book series will have kids laughing out loud as they flip the pages. Make sure to have the sequels ready! Continue reading at Book Riot

[ Book Riot | 2021-07-19 10:40:00 UTC ]
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Tencent to buy British video game studio Sumo for $1.27 billion

In a busy year for gaming mergers, another deal has just been announced. Tencent is to fully acquire Sumo Group, the UK developer behind LittleBigPlanet 3 and Crackdown 3. The Chinese web giant is offering 513 pence per share for the studio, in which it already owns an 8.75 percent stake,... Continue reading at Engadget

[ Engadget | 2021-07-19 09:14:25 UTC ]
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