Revlon Products Play a Starring Role in #GoBold, Hearst's New Digital Video Series

Hearst Magazines, the publisher of Cosmopolitan and Elle, has sold a big Revlon campaign including a 10-episode digital-video series called "#GoBold."A spokeswoman for Hearst said the campaign's price tag is a "healthy seven figures" and includes not only the video series but also print pages, digital-display ads and social media promotions.Hosted by Laverne Cox, a cast member on Netflix's "Orange is the New Black," contestants on "#GoBold" compete in challenges, such as creating a magazine spread to communicate their personalities. Revlon products are integrated into the episodes. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-07-14 00:00:00 UTC ]
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Liturgical Restructures, Focuses on Digital Marketing

A series of promotions at Liturgical Press are part of the Catholic publisher’s efforts to strengthen its digital marketing outreach and enhance books on spirituality, mysticism, and monastic traditional wisdom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
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Univ. of Nebraska Press Launches LGBTQ+ Fiction Series

The University of Nebraska Press is launching Zero Street, a series dedicated to novels and short story collections written by LGBTQ+ authors and featuring LGBTQ+ characters and/or themes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-15 04:00:00 UTC ]
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Sethi to host series of free nature writing workshops

Author Anita Sethi will host a series of free nature writing workshops in partnership with northern festivals.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-14 14:33:45 UTC ]
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Cugnoni leaves Vintage after publisher role made redundant

Vintage publisher Rachel Cugnoni is leaving the company with immediate effect after her role was made redundant. Continue reading at The Bookseller

[ The Bookseller | 2021-09-13 21:28:52 UTC ]
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TV option deal for Mian's Planet Omar series

Hachette Children’s Group has signed a TV option deal for Zanib Mian's Planet Omar series with Bafta award-winning producers Lime Pictures, described as "an incredible milestone for Muslim representation in children’s programming".  Continue reading at The Bookseller

[ The Bookseller | 2021-09-13 19:45:34 UTC ]
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Media Buying Briefing: As the auto industry shifts its priorities, digital media buying slides into the driver’s seat

Due to a convergence of supply-chain issues, shifting consumer preferences, auto advertising continues to shift from traditional to digital media channels, even as total spending is expected to drop. The post Media Buying Briefing: As the auto industry shifts its priorities, digital media... Continue reading at Digiday

[ Digiday | 2021-09-13 04:05:00 UTC ]
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Nicholls, Barker and Makumbi in novel-writing podcast series

A podcast has launched aimed at helping aspiring writers to write a novel, with guest speakers including acclaimed authors such as David Nicholls and Pat Barker. Continue reading at The Bookseller

[ The Bookseller | 2021-09-13 02:25:32 UTC ]
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Rethinking productivity

Are you feeling the pressure? As we start a 'new term', post-restrictions, I know many authors are feeling compelled to start or continue at a certain pace. But we are still in or recovering from trauma, so before you think about what it is possible for you to achieve, please think about how you... Continue reading at The Bookseller

[ The Bookseller | 2021-09-08 21:28:33 UTC ]
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Great Ormond Street Hospital launches children's literature ‘Play' hub

Adam & Eve/DDB collaborated with the children’s hospital to create a resource to help children recover from anxiety, loneliness and fear of the unknown. Continue reading at Media Week

[ Media Week | 2021-09-08 10:55:23 UTC ]
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HCG bags Arcanjo's 'thrilling' middle-grade series

Hachette Children’s Group has acquired three books in a "thrilling" new middle-grade series by Bloomsbury editorial assistant and author Joel Arcanjo, writing as J J Arcanjo. Continue reading at The Bookseller

[ The Bookseller | 2021-09-07 15:35:55 UTC ]
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Studio Press acquires guide to maximalism from interiors star Murphy

Studio Press, an imprint of Bonnier Books UK, has acquired More is More Décor by interior designer and Instagrammer Siobhan Murphy.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-06 17:12:14 UTC ]
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OUP unveils new logo to mark digital-first shift

Oxford University Press (OUP) has launched new branding to mark its move towards becoming a digital-first business.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-06 10:52:31 UTC ]
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Lambeth Libraries’ Rising Star Dixon on partnerships and community in lockdown

Zoey Dixon, named a Bookseller Rising Star in 2020, has been a leading light in making libraries more accessible, both before and during Covid, in her development role at Lambeth Libraries. Continue reading at The Bookseller

[ The Bookseller | 2021-09-03 01:24:28 UTC ]
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Blake designs cover for ShelterBox all-star climate change story

Sir Quentin Blake has designed the cover for Tamesis Street, a forthcoming climate change story by global disaster relief organisation ShelterBox featuring an all-star list of contributors. Continue reading at The Bookseller

[ The Bookseller | 2021-09-02 10:19:32 UTC ]
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Misha and the Wolves review – Holocaust hoax doc plays like thriller

This film about Misha Defonseca, author of a ‘memoir’ about escaping the Nazis and sheltering with wolves as a child, is propulsively watchable“Sometimes a story is so astonishing it’s unbelievable.” So said a Massachusetts radio presenter in the 90s, introducing Misha Defonseca, a local Jewish... Continue reading at The Guardian

[ The Guardian | 2021-09-02 06:00:18 UTC ]
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Zaffre picks up two more in Lake’s 'charming' Country Village series

Bonnier Books UK imprint Zaffre has acquired two more books in Cathy Lake’s Country Village series, which began with 2020's The Country Village Christmas Show and 2021's The Country Village Summer Fete. Continue reading at The Bookseller

[ The Bookseller | 2021-08-31 08:55:04 UTC ]
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Carty-Williams to create Queenie drama series for Channel 4

Channel 4 has commissioned Candice Carty-Williams to create a drama series based on her hit novel Queenie (Trapeze).  Continue reading at The Bookseller

[ The Bookseller | 2021-08-24 10:55:19 UTC ]
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Milkweed Editions Announces Disability-Focused Literary Series

Minnesota-based independent publisher Milkweed Editions will launch a series of books centered on neurodivergence and what the publisher calls “different ways of languaging” next year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-23 04:00:00 UTC ]
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W F Howes signs McDermid's new series

Independent audiobook publisher W F Howes has landed rights to Val McDermid's new Allie Burns series, releasing the first of five audiobooks this week. Continue reading at The Bookseller

[ The Bookseller | 2021-08-20 14:12:25 UTC ]
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'Call of Duty: Vanguard' first look: Taking the series back to WWII

There’s a scene in 2014’s Wolfenstein: The New Order where J, a character inspired by Jimi Hendrix, explains to the game’s white protagonist, BJ Blazkowicz, why he’s not fighting. After Blazkowicz talks back, J tells him: "You don't get it, do you? Before all this, before the Germans, before the... Continue reading at Engadget

[ Engadget | 2021-08-19 17:45:33 UTC ]
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