Revlon Products Play a Starring Role in #GoBold, Hearst's New Digital Video Series

Hearst Magazines, the publisher of Cosmopolitan and Elle, has sold a big Revlon campaign including a 10-episode digital-video series called "#GoBold."A spokeswoman for Hearst said the campaign's price tag is a "healthy seven figures" and includes not only the video series but also print pages, digital-display ads and social media promotions.Hosted by Laverne Cox, a cast member on Netflix's "Orange is the New Black," contestants on "#GoBold" compete in challenges, such as creating a magazine spread to communicate their personalities. Revlon products are integrated into the episodes. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-07-14 00:00:00 UTC ]
News tagged with: #price tag #video series #print pages

Other Publishing stories related to: 'Revlon Products Play a Starring Role in #GoBold, Hearst's New Digital Video Series'


VIDEO: How to Make the Perfect Comic Book TV Show

As the nation's geeks and nerds pack away their spandex and cardboard cosplay costumes (until October's New York Comic-Con of course) staff writer and office comic book aficionado Sam Thielman explains who should be TV's next smash hit superheroes.     Continue reading at AdWeek

[ AdWeek | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york comic-con #staff writer


Digital Drives Amazon Second Quarter Sales

Total revenue at Amazon rose 22% in the second quarter ended June 30, to $15.70 billion, while operating income fell 26%, to $79 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter sales #total revenue #$79 million


Amazon Kicks Off 'Kindle Singles Interview' Series

Expanding the range of its Kindle Singles offerings, Amazon has kicked off an interview series on the e-reader. The first installment of "The Kindle Singles Interview" series features Israeli President Shimon Peres, who was interviewed by Tablet magazine's literary editor, David Samuels. Amazon... Continue reading at AdWeek

[ AdWeek | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #established authors


Digital story generator promotes Maas

Bloomsbury is promoting its forthcoming title Crown of Midnight by creating a digital story... Continue reading at The Bookseller

[ The Bookseller | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital story


Google Play Store to Rent and Sell Textbooks

Google is getting into the textbook business by selling and renting materials from the top five education publishers in the US. The new service will launch August 8. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #education publishers


Xbox One's ability to play in-development code has Minecraft-esque implications for gamers

The Xbox One's retail units will also run in-progress game code and function as debug units for budding devs, but Xbox VP Marc Whitten says not all of that functionality will be available when the console launches this November. More details will be available during Gamescom 2013 this August,... Continue reading at Engadget

[ Engadget | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #important part #ll announce #early access


Google adding textbooks to the Play Store

While most people associate Android with text-messages, Google hopes you will think of it in another "text" aspect too -- textbooks. Today, Google announces that it is bringing textbooks to the Play Store. The company has partnered with all five major textbook publishers -- Cengage, Wiley,... Continue reading at Betanews

[ Betanews | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google announces #play store #normal price


Digital fiction to overtake paperbacks in 2014, says Nielsen

Nielsen is predicting that fiction ebooks will overtake sales of fiction paperbacks, but not... Continue reading at The Bookseller

[ The Bookseller | 2013-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fiction ebooks


Chile’s Ebooks Patagonia on Latin America’s Digital Potential

In an interview, Javier Sepúlveda Hales of Ebooks Patagonia describes how his digital-only publishing company in Chile competes in Latin America and globally. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebooks patagonia #latin america


Digital Virgo buys VirginMega

Mobile and interactive media group Digital Virgo has bought VirginMedia, the online sales... Continue reading at The Bookseller

[ The Bookseller | 2013-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online sales


VIDEO: Music to read books by

The Bookshop Band write songs inspired by the books of visiting authors like The Unlikely Pilgrimage of Harold Fry's Rachel Joyce. Continue reading at BBC News

[ BBC News | 2013-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #read books #harold fry #rachel joyce


Comic-Con 2013: A look at past comic books and a glimpse of the genre's future (+video)

Gerard Jones, author of 'Men of Tomorrow: Geeks, Gangsters, and the Birth of the Comic Book,' explains the origins of comic books, the hardships they went through, and where they are apt to go next.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comic book #comic books


Aquafadas Takes Off With New Digital Publishing System Release Version 3.0

Montpellier, France -- July 11, 2013 -- Aquafadas, innovative developer of digital publishing solutions, today announced the release of the Aquafadas Digital Publishing System 3.0, providing an even easier way to publish digital content acr ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #today announced


Donnelley Expands Role with Wiley

R. R. Donnelley has expanded its relationship with John Wiley & Sons, taking on warehousing, distribution and fulfillment services for Wiley's North American professional development and research products. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fulfillment services


'Saving Mr. Banks' trailer explores how 'Mary Poppins' was adapted for the big screen (+video)

'Saving Mr. Banks' stars Tom Hanks as Walt Disney and Emma Thompson as 'Poppins' author P.L. Travers in the story of how the children's book became a Disney film. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mary poppins #saving mr #walt disney #emma thompson


Reese Witherspoon to star in film of Cheryl Strayed's book 'Wild'

The film version of Cheryl Strayed's memoir "Wild" is picking up steam: Reese Witherspoon has signed on to portray the author.The film version of Cheryl Strayed's memoir "Wild" is picking up steam: Reese Witherspoon has signed on to portray the author. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #film version #reese witherspoon #cheryl strayed


Ether for Authors: Agent Kristin Nelson Signs Self-Publishing Star Barbara Freethy

Led by the news that Hugh Howey agent Kristin Nelson has signed self-publisher Barbara Freethy, who has sold 3 million books, the Ether looks at agent mystique. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-16 00:00:00 UTC ]
More news stories like this |


VIDEO: JK Rowling secret book tops book chart

JK Rowling has secretly written a crime novel under the guise of male debut writer Robert Galbraith. Continue reading at BBC World

[ BBC World | 2013-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jk rowling


Paula Deen to star in comic book

Bluewater President Darren Davis states that a 'Female Force’ comic book featuring Deen will be published this October despite recent controversy over alleged racial slurs made by Deen.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paula deen #comic book


New York Times to launch digital magazine

Building on the success of its Pulitzer Prize winning interactive article "Snow Fall," the New York Times will launch what it's calling "an immersive digital magazine experience."Sam Sifton, the former Times food critic-turned national editor, will lead the project. At the same time, he will... Continue reading at Crains New York

[ Crains New York | 2013-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #previous week #mobile devices #early stages #digital offerings