Reality check: Video won’t save the day for digital publishers desperate for growth

Many digital publishers are pushing into video, spurred on by growth-hungry VCs and content-starved platforms. But while video is lucrative, there are no guarantees that scale on Facebook will translate to meaningful revenue. Meanwhile, on TV these companies face the problem of competing with legacy video companies and the costs required to create TV shows or channels. Ultimately, differentiation is going to win out and many mid-tier publications will be left in the dust. The post Reality check: Video won’t save the day for digital publishers desperate for growth appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-04-11 00:00:00 UTC ]
News tagged with: #growth appeared #reality check #digital publishers #meaningful revenue

Other Publishing stories related to: 'Reality check: Video won’t save the day for digital publishers desperate for growth'

Steinbeck Estate Won't Publish Werewolf Novel

A scholar of American literature at Stanford says it’s worth publishing. The agents representing the Steinbeck estate strongly disagree. Continue reading at The New York Times

[ The New York Times | 2021-05-27 14:53:04 UTC ]
More news stories like this | News stories tagged with: #agents representing #american literature

Black Sands Publishing Launches Digital Comics App

The new Black Sands Publishing digital comics app is the latest move by a Black-owned publishing venture that has used social media and crowdfunding platforms to sell its books and to raise more than $1 million over the last year to fund its plans for growth. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #latest move #$1 million

World Book Day: Publishers Call for Canada’s Copyright Law To Be Fixed

Denouncing 'systemic exploitation of creators’ and publishers,’ Access Copyright cites more than C$150 million lost in unpaid royalties. The post World Book Day: Publishers Call for Canada’s Copyright Law To Be Fixed appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-25 22:48:58 UTC ]
More news stories like this | News stories tagged with: #publishers call #unpaid royalties #world book #copyright law

Publishing’s Specialized Digital Events: Piling Up Higher and ‘Heyer’

The list of rights and licensing events grows as March without London Book Fair approaches. And Regency romance has its day online. The post Publishing’s Specialized Digital Events: Piling Up Higher and ‘Heyer’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-02-24 16:13:02 UTC ]
More news stories like this | News stories tagged with: #post publishing #regency romance #london book fair

Thread to publish Friedan’s Feminine Mystique in digital first

Betty Friedan’s The Feminine Mystique will be published in e-book in the UK for the first time by Bookouture’s non-fiction imprint Thread. Continue reading at The Bookseller

[ The Bookseller | 2021-02-04 11:53:06 UTC ]
More news stories like this | News stories tagged with: #betty friedan #e-book

Bloomsbury Continuum to publish Bryant's 'modern-day Letter from America’

Bloomsbury Continuum has acquired When America Stopped Being Great by BBC New York correspondent Nick Bryant. Continue reading at The Bookseller

[ The Bookseller | 2021-01-11 12:55:05 UTC ]
More news stories like this | News stories tagged with: #bloomsbury continuum #bloomsbury

Digital publishers hunt for home on connected TV

Media companies don’t have to choose between operating a standalone CTV app or a 24/7 channel within a third-party platform, but for some publishers, it’s not even a choice. The post Digital publishers hunt for home on connected TV appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-04 05:01:32 UTC ]
More news stories like this | News stories tagged with: #connected tv #digital publishers

Publishing Perspectives Talk: ‘Digital Format Adoption and the Pandemic’

The next Publishing Perspectives Talk at the 2020 Frankfurt Book Fair is on the digital-format usage by consumers during pandemic lockdowns. The post Publishing Perspectives Talk: ‘Digital Format Adoption and the Pandemic’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 20:46:14 UTC ]
More news stories like this | News stories tagged with: #pandemic lockdowns #frankfurt book fair

Why advertisers are leaning into digital publishing strategies

Ashley Deibert, CMO, Piano The world of digital advertising is undergoing a paradigm shift. Even before Google pulls the final plug on third-party cookies in 2022, brands will be challenged to rethink their targeting and ad strategies. The demise of third-party cookies promises to accelerate the... Continue reading at Digiday

[ Digiday | 2020-10-08 01:00:00 UTC ]
More news stories like this | News stories tagged with: #digital advertising #paradigm shift #third-party cookies #third-party data #digital publishing

‘Not enough money to go around’: US digital-media publishers curb international expansion

Over the last five years, a number of U.S. digital media darlings journeyed to the U.K. and beyond, fuelled by venture-capital funding with sights set on global expansion. The post ‘Not enough money to go around’: US digital-media publishers curb international expansion appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-08-26 04:01:12 UTC ]
More news stories like this | News stories tagged with: #sights set #global expansion #digital media

Literary world overwhelmed by 600 books to be published on one day

Hundreds of titles will flood the market because of Covid. It’s bad news for minority authors, says former Booker prize judgeOver the summer, novelist and screenwriter David Nicholls has been something of a hero. With a humorous nod to the less glamorous aspects of publishing life – hastily... Continue reading at The Guardian

[ The Guardian | 2020-08-16 07:29:05 UTC ]
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How Publishers Are Converting a Spring Traffic Surge Into Sustained Growth

Sponsored by Pushly 2020 wasn’t supposed to go quite like this. Whether digital natives or survivors of a decade-long shift away from legacy models, most large online publishers entered the year forecasting significant revenue growth and continued investment in more sophisticated digital... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-29 07:33:30 UTC ]
More news stories like this | News stories tagged with: #non-subscribers alike #users provide #email address #core strategy #melissa inman #meredith corp #browser notification #retention cycle #consumer sentiment #confident audiences #advertising partners #affiliate revenue #decision early #sources didn #public health #digital content #bonnier

How Publishers Are Converting a Spring Traffic Surge Into Sustained Growth

From pop-up newsletters to creative new content initiatives, audience experts share tactics for moving new readers through the pipeline [sponsored by Pushly]. The post How Publishers Are Converting a Spring Traffic Surge Into Sustained Growth appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-29 07:33:30 UTC ]
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Scribe to publish account from within China's 'modern-day gulags'

Scribe will publish The Chief Witness: Escape from China’s Modern-day Concentration Camps by Sayragul Sauytbay and Alexandra Cavelius. Continue reading at The Bookseller

[ The Bookseller | 2020-07-27 14:49:23 UTC ]
More news stories like this | News stories tagged with: #publish account

The Pandemic Pushed Publishing Into the Digital Realm. So What's Next?

With the digital future arriving early, publishers are going to need to adapt, writes Steve Sieck. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital realm

Mary Trump's memoir sells 950,000 on first day, setting a record for publisher

'Too Much and Never Enough,' Mary L. Trump's book on her uncle Donald Trump sets record for Simon & Schuster. But POTUS has nothing on Voldemort. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-07-16 16:14:02 UTC ]
More news stories like this | News stories tagged with: #mary trump #simon schuster #memoir

Publishing Awards Notes: Madrid’s Desperate Literature Prize Goes to Angela Finn

One of the lesser known prizes for short fiction in Spain names its winner as Australia's high-profile Miles Franklin Literary Award issues its 2020 shortlist. The post Publishing Awards Notes: Madrid’s Desperate Literature Prize Goes to Angela Finn appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-06-26 17:54:35 UTC ]
More news stories like this | News stories tagged with: #short fiction #literary award #literature prize

Nosy Crow will publish historical picture book for National Windrush Day

Nosy Crow has acquired Granny Came to England on the Empire Windrush by Patrice Lawrence. Continue reading at The Bookseller

[ The Bookseller | 2020-06-21 14:26:59 UTC ]
More news stories like this | News stories tagged with: #nosy crow #patrice lawrence #picture book

To Change How You Publish in the Digital Age, Start with a Question

Publishers considering transforming their businesses from print first or print-centric to digital first or digital-centric should begin by asking lots of people a simple question: what would you like to be able to do that you can’t do now? Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital age #simple question