Reality check: Video won’t save the day for digital publishers desperate for growth

Many digital publishers are pushing into video, spurred on by growth-hungry VCs and content-starved platforms. But while video is lucrative, there are no guarantees that scale on Facebook will translate to meaningful revenue. Meanwhile, on TV these companies face the problem of competing with legacy video companies and the costs required to create TV shows or channels. Ultimately, differentiation is going to win out and many mid-tier publications will be left in the dust. The post Reality check: Video won’t save the day for digital publishers desperate for growth appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-04-11 00:00:00 UTC ]
News tagged with: #growth appeared #reality check #digital publishers #meaningful revenue

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Obituary: Patricia Day Stein, of Stein and Day Publishers

Patricia Day Stein, who was v-p and co-founder of the book publisher Stein and Day with her then husband Sol Stein, died on July 16 in Sleepy Hollow, N.Y., of natural causes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-31 00:00:00 UTC ]
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WSJ now has a 40-person video team cranking out 40 videos a day

Like other traditional publishers, The Wall Street Journal is trying to promote digital video viewing on its own site rather than distribute video widely to other platforms that it can't monetize. On the eve of its third NewFronts presentation, the Journal described how it uses interactive... Continue reading at Digiday

[ Digiday | 2015-04-28 00:00:00 UTC ]
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Yale Publishing Course Aims to Expand Publishing’s International Scope, and Enhance Digital Monetization

Yale’s summer publishing course is entering its third year. The course offers publishing professionals an opportunity to learn industry strategies for expanding a brand’s scope and monetizing digital products. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-10 00:00:00 UTC ]
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Digital Self-Publishing: Should Publishers Be Worried?

Self-publishing an essay through Amazon is a reminder of the benefits of a traditional publishing house. Continue reading at The Atlantic

[ The Atlantic | 2012-03-02 00:00:00 UTC ]
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How to save papers, photos, and analog music digitally

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[ PC World | 2024-03-08 14:00:00 UTC ]
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Pulitzer-Winning Critic to Publish Book About Reality TV

An award-winning critic chronicles the rise of reality TV, a Virginia bill would ban book bans by school boards, and more news today in books. Continue reading at Book Riot

[ Book Riot | 2024-02-07 16:10:04 UTC ]
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How brands are combining audio and video formats to boost digital campaign success

Rachel Brooks, associate director of business marketing, global, Spotify Digital media consumers seamlessly transition from audio to video throughout their day — listening to a favorite playlist during a workout or commute, then tuning into video content when relaxing in front of screens at the... Continue reading at Digiday

[ Digiday | 2023-12-14 15:56:06 UTC ]
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How web-based vertical video players can unlock new publisher revenue

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[ Digiday | 2023-10-24 13:02:04 UTC ]
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Amazon restricts authors from self-publishing more than three books a day after AI concerns

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[ The Guardian | 2023-09-20 16:22:58 UTC ]
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Religion Publishers See Growth in Spanish-language Books

Faith and spirituality houses see potential—and obstacles—in reaching Spanish-language markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
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Media Briefing: How digital publishers spent summer 2023 

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[ Digiday | 2023-08-31 04:01:00 UTC ]
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[ Publishing Perspectives | 2023-08-25 20:51:33 UTC ]
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‘We won’t take this any more!’: the reality TV stars battling to unionise

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[ The Guardian | 2023-08-18 12:00:49 UTC ]
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[ AdWeek | 2023-07-12 00:00:00 UTC ]
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[ Publishing Perspectives | 2023-06-01 15:27:14 UTC ]
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'New York Times' reports slower digital subscription growth and weakening ad revenue

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[ AdWeek | 2023-05-04 14:15:00 UTC ]
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[ Publishing Perspectives | 2023-04-25 16:30:04 UTC ]
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Definitive proof that publishing your novel won’t make you happy.

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[ Literrary Hub | 2023-04-24 15:32:12 UTC ]
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Learn something new every day and save 77% off this top-rated app

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