Reality check: Video won’t save the day for digital publishers desperate for growth

Many digital publishers are pushing into video, spurred on by growth-hungry VCs and content-starved platforms. But while video is lucrative, there are no guarantees that scale on Facebook will translate to meaningful revenue. Meanwhile, on TV these companies face the problem of competing with legacy video companies and the costs required to create TV shows or channels. Ultimately, differentiation is going to win out and many mid-tier publications will be left in the dust. The post Reality check: Video won’t save the day for digital publishers desperate for growth appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-04-11 00:00:00 UTC ]
News tagged with: #growth appeared #reality check #digital publishers #meaningful revenue

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Delta Faucet’s New Campaign Goes Heavy on Digital

The Delta Faucet Company has launched a new, cross-platform marketing campaign called HappiMess.  In addition to airing on network television and cable programming, and appearing in Southern Living, HGTV, and Real Simple magazines, HappiMess' campaign will have a heavy digital presence.... Continue reading at AdWeek

[ AdWeek | 2014-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user-generated content


Amazon vs Hachette: readers and authors take sides in publishing dispute

The tussle between Amazon and the publishing conglomerate has been raging since spring. Heres an update on the fightA corporate boxing match broke from the ring and swelled into all-out rumpus last weekend, as readers and authors took sides in Amazon and Hachettes fight over the publishing... Continue reading at The Guardian

[ The Guardian | 2014-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online retailer #contract negotiations #giant corporations #lower price


In China, You Don’t Need a Publisher to Rake in the Big Yuan

China's self-publishing portals are offering writers access to vast audiences and earning them staggering royalties, and turning some into multi-millionaires. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-12 00:00:00 UTC ]
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Gannett introduces digital-centric job titles for its staff journalists

Will Newsquest adopt the same editorial titles (with different pay rates)?Gannett, the largest US newspaper publisher, has created new job titles for editorial staff along with revised descriptions of their duties, as Jim Romenesko reveals.He cites a series of job titles now on offer at one of... Continue reading at The Guardian

[ The Guardian | 2014-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #editorial staff #daily titles


Canongate to publish Guantánamo memoir

Canongate has acquired an account of life at Guantanamo Bay by one of its prisoners, Mohamedou... Continue reading at The Bookseller

[ The Bookseller | 2014-08-11 00:00:00 UTC ]
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Self-publishing becomes larger focus at this year’s Frankfurt Book Fair

The Frankfurt Book Fair will organize a two-day self-publishing and author program at the 2014 fair this year, aimed at an international audience. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international audience


Surveying Digital Comics after Amazon-Comixology

Speaking with a wide variety of publishers at the San Diego Comic-Con revealed different reactions to DRM-free comics, in-app purchasing, storytelling and more as the industry adapts to Amazon's acquisition of Comixology. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wide variety #in-app purchasing


Creating an Indie Bookstore Day

Ever since California booksellers paved the way to boost sales and promote the “shop local” message with California Bookstore Day last May, other booksellers have been trying to figure out a way to replicate their success. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #boost sales


Copyright Changes Hit Canadian Publishers Hard

When the Canadian Copyright Modernization Act was passed in 2012, publishing associations were happy with certain aspects of the legislation, including its antipiracy measures. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-08 00:00:00 UTC ]
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Publisher defends Dahl book cover

Penguin has defended its decision to use an image of a doll-like young girl on the cover of a new edition of Charlie and the Chocolate Factory. Continue reading at BBC News

[ BBC News | 2014-08-08 00:00:00 UTC ]
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Google and Barnes & Noble come together to offer same-day shipping

Customers in certain areas of New York City and Los Angeles can now get same-day shipping on Barnes & Noble products. Will it help the book retailer? Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #book retailer


Eoin Purcell to head Amazon Publishing UK

Eoin Purcell, formerly editorial director of New Island Books in Dublin, has been appointed to... Continue reading at The Bookseller

[ The Bookseller | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eoin purcell #island books


Comics Publishers Lure Bestselling Book Authors

Bestselling authors George R.R. Martin and Chuck Palahniuk and director Quentin Tarantino, along with their respective comics publishers Avatar Press, Dark Horse, and Dynamite Entertainment, generated a lot of attention at the recent Comic-Con International about their forthcoming comics projects. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chuck palahniuk #dark horse #dynamite entertainment


Amazon Publishing Expands

Amazon has made new additions to its publishing teams in the company's New York and London offices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing teams #london offices


Barnes & Noble looks to Google to rival Amazon's same-day book deliveries

Need that yoga for dogs book yesterday? You can now get it "today" at least from Barnes & Noble, who have joined Amazon with same-day book deliveries. It's enlisting an odd partner for the service: Google, one if its competitors in the ebook space.... Continue reading at Engadget

[ Engadget | 2014-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #rival amazon #joined amazon


B&N Partners With Google for Same-Day Delivery

The bookselling chain is partnering with Google's new shopping service, Google Shopping, to offer same-day delivery in three U.S. cities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bn partners #same-day delivery #bookselling chain #shopping service


Google, Barnes & Noble team up for same-day book deliveries

Google and Barnes & Noble, taking on their mutual rival Amazon.com, have paired up to offer same-day delivery of books purchased online. Continue reading at Los Angeles Times

[ Los Angeles Times | 2014-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble


Why Are Publishers Still Warehousing and Fulfilling Books?

Veteran publishing consultant Bruce Harris advises publishers to get out of warehousing and fulfillment and into their own branded bookstores. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-07 00:00:00 UTC ]
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Newsquest's fate uncertain as Gannett spins off its publishing business

Just two weeks on from reporting a large increase in profits, Gannett has announced the splitting of its broadcast and publishing divisions into separate companies. It means that Gannett's British newspaper outfit, Newsquest, will find itself as part of the publishing arm and, quite possibly,... Continue reading at The Guardian

[ The Guardian | 2014-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #large increase #publishing divisions #separate companies #publishing arm #gracia martore


Silvertail to publish Peter Mead

Independent publisher Silvertail Books has signed a book of business lessons from British... Continue reading at The Bookseller

[ The Bookseller | 2014-08-06 00:00:00 UTC ]
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