Creating an Indie Bookstore Day

Ever since California booksellers paved the way to boost sales and promote the “shop local” message with California Bookstore Day last May, other booksellers have been trying to figure out a way to replicate their success. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2014-08-08 00:00:00 UTC ]

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Quarto Group Posts Double-Digit Gains in Sales, Earnings

The launch of some new imprints and another good year for a number of its most popular series combined to boost sales at Quarto Group by 19%, to $151.5 million, in 2021 over 2020. Adjusted operating profit jumped 51%, to $ 16 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-17 04:00:00 UTC ]
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How opioid maker Insys brazenly flouted the law

Evan Hughes highlights the shady and illegal tactics the company used to boost sales of an addictive painkiller. Continue reading at The Washington Post

[ The Washington Post | 2022-02-04 13:00:05 UTC ]
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S&S UK partners with Jhalak Prize to boost longlist sales

Simon & Schuster UK has collaborated with the Jhalak Prize in its Books to Readers programme, which aims to boost sales and visibility for longlisted writers. Continue reading at The Bookseller

[ The Bookseller | 2021-05-25 00:26:21 UTC ]
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Indies overcome trade challenges through new routes

Independent publishers are increasing their focus on events, social media and developing a strong identity through their output to boost sales and build communities of readers, a range of indies have told The Bookseller. Continue reading at The Bookseller

[ The Bookseller | 2018-08-20 00:00:00 UTC ]
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Literature Wales disputes claim its Book of the Year fails to boost sales

Literature Wales has disputed the BBC's claim that some of the Wales Book of the Year winners have only sold as few as 20 copies, describing the Nielsen data as “misleading”. Continue reading at The Bookseller

[ The Bookseller | 2018-06-29 00:00:00 UTC ]
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Authors and publishers donate thousands of books to Oxfam

Paula Hawkins, Margaret Atwood, Neil Gaiman and Robert Webb are among the authors donating thousands of books to Oxfam in a bid to boost sales in the charity's shops and raise money for its work. Continue reading at The Bookseller

[ The Bookseller | 2018-05-30 00:00:00 UTC ]
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Macmillan's Podcasts Promote Authors, Create New Content, and Boost Sales

In a joint venture with Mignon Fogarty, better known to her fans as Grammar Girl, Macmillan is producing the QDT podcast network, as well as a series of Quick and Dirty Tips books by Fogarty. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-13 00:00:00 UTC ]
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This Week's Bestsellers: May 23, 2016

The latest from ‘A Man Called Ove’ author Fredrik Backman lands on our Hardcover Fiction list. Plus for the second week in a row, a new book called ‘Unashamed’ makes its Hardcover Nonfiction debut, and the movies ‘Zootopia’ and ‘The Jungle Book’ boost sales for related titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-20 00:00:00 UTC ]
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To Boost Sales, Japanese Bookseller Kinokuniya Experiments With New Book Covers

The bookseller will sell limited-edition, exclusive versions of graphic novels with variant covers at its stores around the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-26 00:00:00 UTC ]
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How Saks Fifth Avenue Is Using Content to Burnish Its Image

Saks Fifth Avenue, the nearly 90-year-old department store that's in the thick of a rebranding effort, is looking to content to help polish its image and, in the long run, boost sales. This fall, the company's men's and women's catalogues will adopt the look and feel of a fashion magazine with... Continue reading at Advertising Age

[ Advertising Age | 2014-09-05 00:00:00 UTC ]
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Creating an Indie Bookstore Day

[ Publishers Weekly | 2014-08-08 00:00:00 UTC ]
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Amazon says $9.99 ebooks will boost revenue, including for Hachette

Amazon.com believes that pricing ebooks at US$9.99 will boost sales by over 74 percent as the books are highly price-elastic.If customers would buy 100,000 copies of a particular ebook at $14.99, then they would buy 174,000 copies of the same ebook at $9.99, boosting total revenue to $1.7... Continue reading at PC World

[ PC World | 2014-07-30 00:00:00 UTC ]
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Price Cuts Bite Into Korean Book Sales, Fixed Price Considered

Despite a dramatic drop in book sales, Aladin used bookstores have thrived, with some publishers dumping books to boost sales; a fixed-price law is now under debate. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-15 00:00:00 UTC ]
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Cultivating Book Sales At Farmers’ Markets

It used to be that offering customers coffee, tea, or occasionally wine or beer with their books was enough. But in some communities, books go better with heirloom tomatoes, sweet corn, and local organic meat. Outdoor marketplaces may not work for everyone—Powell’s Books in Portland, Ore.,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-29 00:00:00 UTC ]
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