‘Reach does not equal revenue’: A Digiday+ Slack town hall with Fatherly COO Michael Wertheim

Fatherly COO Michael Wertheim discussed the fallout from Facebook’s latest algorithm changes for publishers, diversification of traffic sources and more. The post ‘Reach does not equal revenue’: A Digiday+ Slack town hall with Fatherly COO Michael Wertheim appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-01-19 00:00:00 UTC ]
News tagged with: #post reach

Other news stories related to: "‘Reach does not equal revenue’: A Digiday+ Slack town hall with Fatherly COO Michael Wertheim"


Media Websites Battle Faltering Ad Revenue and Traffic

Changes in technology like ad blocking, and the dominance of platforms like Facebook leave many publishers unsure of how they will make money. Continue reading at The New York Times

[ The New York Times | 2016-04-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #make money #ad blocking


BEA 2016: Chicago is a Library Town

Over the past few years, librarians have become an increasingly important part of BookExpo America, with the expanded Library Insight track and more events and promotions for librarians. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bookexpo america


YouNow is the latest platform publishers are using to reach young audiences

Before Facebook Live, there was YouNow, a live streaming social platform that’s gained the attention of publishers including Refinery29, The Huffington Post and MTV. The 4-year-old platform's appeal is its live, interactive format that offers the chance for publishers to expose their brands to... Continue reading at Digiday

[ Digiday | 2016-04-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #comfort zone #huffington post #facebook live


BuzzFeed cuts projected revenue by half after missing 2015 financial target

The digital media company is ‘very comfortable’, it told the Financial Times, despite a report that internal financial targets were missed by over $80mBuzzFeed missed internal financial targets in 2015 and had to substantially cut its projected revenue by about half according to a report... Continue reading at The Guardian

[ The Guardian | 2016-04-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #report published


Bologna 2016: In Digital Hall, Kids' App Developers Talk Discoverability and Other Challenges

The new Digital Hall of this year's Bologna Children's Book Fair featured a score of digital service providers, companies offering software solutions, and independent producers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bologna children


Staff Pick: 'The Path' by Michael Puett and Christine Gross-Loh

Reviews editor Seth Satterlee recommends "The Path" by Michael Puett and Christine Gross-Loh, a crash course in classic Chinese thinking about the good life that might in change the way you think in unpredictable ways. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #good life #christine gross-loh #michael puett


Hodder rushes to buy 'moving' Dear Michael, Love Dad

Hodder & Stoughton has snapped up a "tender and moving" book of letters by writer Iain Maitland - bought within four hours of the manuscript's submission. Continue reading at The Bookseller

[ The Bookseller | 2016-04-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hodder stoughton


Blink's Tillyer moves to Michael O'Mara

Acquisitions director of Blink Publishing, Clare Tillyer, is moving to Michael O'Mara Books to expand its adult non-fiction programme. Continue reading at The Bookseller

[ The Bookseller | 2016-04-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #clare tillyer #acquisitions director #mara books #blink publishing


TubeMogul Partners With Facebook to Help Brands Extend TV Audience Reach to Digital

Marketers interested in buying targeted video advertising on Facebook and Instagram based on television viewership and publisher data can now do so through TubeMogul, a programmatic advertising platform. Emeryville, Calif.-based TubeMogul's new integration with Facebook allows a brand to hit a... Continue reading at AdWeek

[ AdWeek | 2016-03-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publisher side #marketing budget


Watch live: Refinery29, The Daily Mail and The Atlantic at the Digiday Publishing Summit

Can't attend the Digiday Publishing Summit but still want to follow the conversation? Tune in to the live stream starting at 6 pm EST. You'll hear from Refinery29's co-founder, the Daily Mail's head of partnership solutions and The Atlantic's general manager. The post Watch live: Refinery29, The... Continue reading at Digiday

[ Digiday | 2016-03-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #general manager #ll hear #daily mail #watch live


Educational Development Corp. Doubled Revenue in 2016

Sales hit $63.7 million in the fiscal year ended February 29, 2016, up from $32.5 million in the prior year, according to unaudited results released by the company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #prior year


France’s Short Édition Lengthens Its Reach

French publisher Short Édition is quickly capitalizing on the popularity of its short-story dispensers, more than doubling the number since their November debut and getting one into one of California's best-known cafés. The post France’s Short Édition Lengthens Its Reach appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #post france


PRH records revenue and profit jump

Penguin Random House global revenues rose 11.8% in 2015 to €3.7bn (up from €3.3bn the previous year), with operating EBITDA rising by 23.2% to €557m (€452m in previous year). Continue reading at The Bookseller

[ The Bookseller | 2016-03-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #profit jump


Nielsen's New COO Explains Why Total Audience Measurement Is Taking So Long

Specs Steve Hasker Current gig Global president and COO, Nielsen Previous gig Global president, Nielsen Age 46 Adweek: What are you tackling in the new position? Steve Hasker: Two things. One is the translation of total audience [measurement], which is now implemented into the new state of... Continue reading at AdWeek

[ AdWeek | 2016-03-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #adweek magazine #good thing #audience size #valuable audience #single day


NLT report urges fathers to read with children

The National Literacy Trust is urging more fathers to get involved with their children’s reading, after a survey revealed that only a third of dads said they have the most influence over their child’s literacy development. Continue reading at The Bookseller

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #survey revealed


Winslow to Co-Author First Novel from Michael Mann Books

The first project in the pipeline for the just-announced Michael Mann Books is a new novel by Don Winslow. 'The Cartel' author will co-create a book, with Mann, about the American mobsters Tony Accardo and Sam Giancana. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #don winslow


Director Michael Mann to launch own imprint

Film director Michael Mann is to launch his own book imprint, Michael Mann Books, it has been reported. Continue reading at The Bookseller

[ The Bookseller | 2016-03-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book imprint


Egmont global publishing revenues down 1%

Egmont Group, the Scandinavian media group that owns Egmont Publishing, said 2015 was a "satisfactory” year, as revenues increased 1.5% to €1.6bn (£1.25bn). Continue reading at The Bookseller

[ The Bookseller | 2016-03-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #egmont group


Michael Puett and Christine Gross-Loh: Interview

Harvard professor Michael Puett and journalist Christine Gross-Loh talk to Caroline Sanderson about their potentially life changing book of ancient wisdom drawn from the thought of five Chinese philosophers, The Path.   Continue reading at The Bookseller

[ The Bookseller | 2016-03-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #caroline sanderson #christine gross-loh #michael puett


BuzzFeed Launches New Ad Format to Further Monetize Its Big Social Reach

BuzzFeed's made a name for itself with a cross-platform distribution model that relies heavily on publishing to social platforms. Now, it's looking to leverage that reach for more brand dollars. During a keynote at South by Southwest Interactive, BuzzFeed's marketing chief Frank Cooper unveiled... Continue reading at AdWeek

[ AdWeek | 2016-03-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #third-party measurement #small portion #amy poehler #ad unit