Question of the Day: Are there too many metrics?

Are there too many metrics? Brands may want to see every detail, but agencies with their varied priorities often need a sherpa to guide them through the treacherous peaks and passes of media metrics. We sat down with Samantha Skey, CRO of SheKnows, at the Digiday Publishing Summit in Vail, Colorado for a fireside chat about how publishers can help their partners navigate a path through the whiteout data conditions of a metrics blizzard. Sponsored content by Parse.ly The post Question of the Day: Are there too many metrics? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-04-05 00:00:00 UTC ]
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Doctor Who gains in consolidated Christmas Day TV ratings

Festive special adds nearly 3 million viewers when timeshifted viewing is included, but Mrs Brown's Boys remains top showNearly 3 million people recorded the festive special of Doctor Who and watched it in the week after Christmas Day, with Downton Abbey among the other most popular timeshifted... Continue reading at The Guardian

[ The Guardian | 2014-01-02 00:00:00 UTC ]
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Reuters dodges questions about death of 17-year-old photographer in Syria

Molhem Barakat, a freelance photographer reputed to be just 17 years old, has been killed while covering the conflict in Syria.He died on Friday (20 December) in Aleppo during a battle at Kindi hospital between rebel groups and forces loyal to the president, Bashar al-Assad.Dozens of Barakat's... Continue reading at The Guardian

[ The Guardian | 2013-12-24 00:00:00 UTC ]
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Photographer Captures The Mysterious Lives Of Modern-Day Gypsies

Photographer Iain McKell documents people in England who have voluntarily abandoned mainstream lifestyles in favor of nomadic ones.Photographer Iain McKell first became acquainted with new age travelers 25 years ago on an assignment for the London Observer. Calling themselves the "Peace Convoy,"... Continue reading at Fast Company

[ Fast Company | 2013-12-17 00:00:00 UTC ]
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Apple to give away songs, ebooks, apps during '12 Days of Gifts'

Apple will be giving away digital gifts every day for 12 days after Christmas to users of an app released Tuesday. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-12-10 00:00:00 UTC ]
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10 Famous Creative Minds That Didn't Quit Their Day Jobs

Kurt Vonnegut worked at a car dealer after publishing his first novel, and Philip Glass worked as a plumber while crafting his music. So while you may be itching to ditch your 9 to 5, take a lesson from these legendary creatives and pursue your passions while still collecting a pay check.No... Continue reading at Fast Company

[ Fast Company | 2013-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #day jobs #open office

Take Your Child to a Bookstore Day continues to grow

Take Your Child to a Bookstore Day will be celebrated on Dec. 7 this year and founder Jenny Milchman says she hopes to expand the message of the holiday to year-round initiatives, including field trips to bookstores in at-risk areas. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-04 00:00:00 UTC ]
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For Indies First day, authors get behind independent bookstores

Thanks to Sherman Alexie's forgetfulness, writers across the U.S. will volunteer at their local bookstore Saturday for the inaugural Indies First day.Not long ago the writer Sherman Alexie missed one of his readings, standing up fans at the Queen Anne Book Company, a store in Seattle. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-11-27 00:00:00 UTC ]
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G’day! New Aussie/Kiwi Literary Festival Sets Sail in London

London's new Australia & New Zealand Festival of Literature & Arts had a glamorous, clever launch on Monday. It takes place May 29-June 1, 2014. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-27 00:00:00 UTC ]
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Instagram Is Now Publishing a New Ad Almost Every Day

Advertising on Instagram has quickly moved from a novelty to a near-daily occurence, and they're churning up a tsunami of "likes" as well as a dose of aggrieved user comments.General Electric, Levi's, Lexus and Ben & Jerry's have now posted their first ads to the mobile photo- and... Continue reading at Advertising Age

[ Advertising Age | 2013-11-26 00:00:00 UTC ]
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Tweet of the Day to JMP

John Murray Press will publish the book of the BBC Radio 4 series Tweet of the Day, which... Continue reading at The Bookseller

[ The Bookseller | 2013-11-25 00:00:00 UTC ]
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80 Years Later, Orwell’s “Burmese Days” Wins Award in Burma

The Burmese Ministry of Information announced that a new translation of Orwell’s 1934 novel, Burmese Days, won the National Literary Award’s informative literature award. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-21 00:00:00 UTC ]
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Bridget Jones: first-day sales 'topped 46,000'

First day sales in the UK for Bridget Jones: Mad About the Boy by Helen Fielding topped 46,000... Continue reading at The Bookseller

[ The Bookseller | 2013-10-14 00:00:00 UTC ]
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Carl Bernstein Plans Memoir on His Cub Reporter Days

The writer Carl Bernstein has struck a deal to write a memoir of his early years as a cub reporter in Washington, his publisher, Henry Holt & Company, said on Monday. Rather than focusing on his famous tenure at The Washington Post, where wit ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-14 00:00:00 UTC ]
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The PW Frankfurt Show Daily: Day 3, October 11, 2013

Get complete coverage of the Frankfurt Book Fair with the PW Frankfurt Show Daily. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-11 00:00:00 UTC ]
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The PW Frankfurt Show Daily: Day 1, October 9, 2013

Get complete coverage of the Frankfurt Book Fair with the PW Frankfurt Show Daily. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-09 00:00:00 UTC ]
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Star Wars Reads Day is being held for the second time

Chain bookstores, indie locations, schools and school libraries are participating all over the world. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-05 00:00:00 UTC ]
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Five Questions for the New Domino Magazine

Domino magazine, the shelter title that Conde Nast shuttered in 2009 during the economic recession, returned this week with a new print magazine and website.The magazine and site may look like the cheerful Domino its fans will remember, but the ownership and revenue model are quite different... Continue reading at Advertising Age

[ Advertising Age | 2013-10-04 00:00:00 UTC ]
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Government Social Feeds Go Quiet on First Day of Shutdown

While invective about the state of American democracy has reached a fever pitch on social media, several government feeds themselves have gone quiet on the first day of the federal shutdown.Agencies including FEMA, the National Park Service and NASA have stated on their Facebook, Twitter and... Continue reading at Advertising Age

[ Advertising Age | 2013-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american democracy #fever pitch #social channels #community management #federal agencies